how to turn up your business blogging
TRANSCRIPT
How To Turn Up Your Business Blogging
The Lazy Guide to Exposing Any Business Online
By: Maisha Guy, Build Your Dream Business Onlinewww.workwithmaisha.com
Choosing A Blogging Platform• You want a blogging platform that is
easy to use, effective and has an ability to rank above the rest.
EASY
Links
Traffic
Culture
RANK
Income
SEO
Share
Filing It With Content• Create A Culture
−Be intentional−Be transparent−Give value−Be fun, engaging and interesting−Be creative−Be open−Become UNSTOPPABLE, BE YOU!
Driving Traffic • Choose a focused topic. Something that is popular or
actually something someone will want to be read. Your content is not about you, but about edifying, uplifting and educating others.
• Use Google Keyword Tool to choose the best keyword to use within your blog post (keep in mind that our viral blog has a tool to score your choice of keywords)
• Spin your content. Repurpose your blog content and reformat into different media where your audience hangs out (twitter, LinkedIn, YouTube, etc.)
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Broadening Your Audience• Make your blog friendly like using a domain name like
www.example.com and not www.example.wordpress.com• Be consistent and post your blog on your social media
sites.• Use cross promotional technique, and build relationships
with other businesses, direct sales reps and/or bloggers.• Blog daily• Build bridges to your site – links that point back to your
site(pictures, video, social sites)
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Promote Your BusinessWhat is the best bang for my buck?” Even though I
am there as a representative of a network marketing company, my answer is always word of
mouth• Create repertoire • Tell stories that connect with your readers• Capture their attention, get their focus• Syndicate your blog (social media groups,
email marketing, Pintrest pics, etc.• Pingler, Social Monkey, Pingomatic (tells
the search engine about your post)
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