FALL 2018PAGE TWO

This edition of the catalogue was printed on April 10, 2018.To view updates, please see the Fall 2018 Raincoast eCatalogue

or visit www.raincoast.com

RailroaderThe Unfiltered Genius and Controversy of Four-Time CEOHunter Harrisonby Howard Green

Hunter Harrison, the revolutionary railroader from Memphis, dramaticallyturned four publicly traded companies into cash machines. Starting as alaborer when he was a wayward teenager, Harrison spent a half century in therail business and nearly two decades running Illinois Central, CanadianNational, Canadian Pacific, and CSX.

Never accepting the status quo, Harrison not only renovated establishedrailroads, he forced an industry to shape up. As the pre-eminent proponent ofPrecision Scheduled Railroading, Harrison created approximately $50 billionin shareholder value. Charming, profane, and not afraid to make enemies, theno-bullshit CEO let nothing get in his way. At the same time, he was a talentscout and coach to thousands, and a devoted father and husband for morethan fifty years.

Railroader offers insights into running all businesses. Howard Green'sunauthorized, highly personal biography is deeply researched, based onconversations with Harrison over several years. It also includes candid storiesfrom Harrison's family and colleagues - those who admired him and those whocriticized him. Green's access and decades of experience give him theunparalleled ability to tell the story of this uncompromising leader who bothinspired and infuriated.

Author Bio

Howard Green was a broadcast journalist for thirty-three years, best known asfounding anchor at Canada's Business News Network where he hosted theflagship interview program, Headline with Howard Green. During his almostfifteen years at BNN, he conducted more than 14,000 interviews, many withleading CEOs and the biggest names in business and politics, including SirRichard Branson, Federal Reserve Chairman Alan Greenspan and formerBritish Prime Minister Tony Blair. Prior to that, Green spent eighteen years asa correspondent, producer and director making programs for a variety ofnetworks including the Canadian Broadcasting Corporation and PBS. A two-time Emmy Nominee and winner of Canada's top television prize for hisdocumentary work, his films have been broadcast worldwide. In 2013, Greenbecame a bestselling author with the release of his first book, Banking onAmerica: How TD Bank Rose to the Top and Took on the USA (HarperCollins)His second book, Distilled: A Memoir of Family, Seagram, Baseball andPhilanthropy (HarperCollins, 2016), co-authored with Charles Bronfman, wasalso an instant Globe and Mail and Toronto Star bestseller and finalist for the

Page TwoOn Sale: Sep 18/186 x 9 • 336 pages9781989025048 • $32.95 • clBiography / Business

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Ara the Star Engineerby Komal Singh

An inspiring young girl uses her smarts and grit to solve a big problem. Araloves numbers-BIG numbers. She wants to program her droid DeeDee("Beep!") to count all the stars in the sky, but she's not sure how. In thiswhimsical adventure, Ara visits Innovation Plex to enlist the help of four techtrailblazers - inspiring real-life engineers at Google who are today'sequivalents of Ada Lovelace and Katherine Johnson. With her new friends,she explores the algorithm of success: coding, courage, creativity, andcollaboration. In the end, Ara discovers that the superpower of science andfriendship can solve any problem, and be lots of fun. ("Beeeeep!

Author Bio

Komal Singh works at Google as a Program Manager in Engineering. As atechie, a mother, and an immigrant, she’s passionate about using technologyas an enabler and an equalizer for all. She takes part in kids’ coding clubs, sitson hackathon judge panels, and volunteers with nonprofits on technologydevelopment. Before joining Google, she worked as a Software Engineer andTechnology Delivery Manager at a top consulting firm. Komal grew up in Indiaand studied Computer Science at Delhi University and later moved to Canadato complete post-graduate studies from Simon Fraser University. She nowlives in Waterloo, Canada, with her family.

Page TwoOn Sale: Oct 9/1810 x 10 • 40 pages40 full-page, full-colour original illustrations; One 8-page detachable notebook9781989025055 • $22.95 • clJuvenile Fiction / Girls & Women • Ages 5-7 years

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Seven Seasons on Stowel Lake FarmStories and Recipes that Nourish Communityby Lisa Lloyd, Jennifer Lloyd, Elizabeth Young and Haidee Hart,foreword by Michael Ableman

Told through the voices of four women at the heart of the project, SevenSeasons on Stowel Lake Farm is a multi-layered, evocative exploration of lifeon a sustainable organic farm that has been on the forefront of Canada’s slowliving and local eating movements. Stunning photographs and transportingdescriptions of nature feature alongside mouthwatering yet uncomplicatedrecipes and crafting tips.

Through a bounty of personal stories of Early Spring, Late Spring, Summer,High Summer, Autumn, December and Deep Winter, the rich life of StowelLake Farm comes alive. From harvest dinners to Thursday work parties,looking after free-range children to handling the summer hay bailing, plantingearly seeds to celebrating the New Year, each experience offers a meaningfulcelebration of people working and living together on the land.

Readers are transported to life on the farm while learning some of the tips,tricks, secrets and recipes grown from years of work. Local harvest, slow foodrecipes include Squash and Sage Risotto, Wild Spring Nettle Soup, Herb-Encusted Leg of Lamb, Pavlova with Roasted Rhubarb Compote, and FreshChevre Cheesecake, nestled alongside key seasonal activities such asmaximizing spring vegetables, saving seeds, making nature tables and dyingeggs. Suggestions go deeper than simply the practical, however: SevenSeasons shares emotional lessons from community living and prioritizingfamily, including the importance of sharing gratitude, the importance of walksand celebrating together.

Seven Seasons on Stowel Lake Farm is more than a book, it’s a place: onethat readers can immerse themselves in time and again, through recipes,storytelling and lessons. Steeped in insights (...)

Author Bio

Lisa Lloyd is the founder of Stowel Lake Farm. She moved to the farm in 1979with her three children, Rachel, Hamish, and Jennifer, and has lived thereever since. Along with helping to oversee the life of the farm, she is an avidgardener, a student of permaculture, and a lover of swallows.

Jennifer Lloyd-Karr has lived on Stowel Lake Farm (with a few breaks in-between for university and other distractions) since she was five years old.She loves dancing, kayaking, and surfing. She facilitates community and co-manages business operations on the farm, where she lives with her husband,

Page TwoOn Sale: Oct 16/188.50 x 10 • 240 pagesOver 200 beautiful, full-colour images throughout, 40recipes9781989025086 • $40.00 • clCooking / Seasonal

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Make It Happen!The Creative Entrepreneur's Guide to Transforming YourDreams Into Realityby Jenna Herbut

From the brains behind Make It, one of Canada’s largest and most successfulcraft shows, comes this book to help handmade entrepreneurs turn their greatideas into reality.

Make It Happen! is the how-to book to help entrepreneurs sharpen theircreative vision, figure out—and overcome—what’s holding them back fromturning their great ideas into reality, and get started making it happen.

Jenna Herbut is the brains behind Make It, one of Canada's largest and mostsuccessful craft shows, and Make It Happen! is packed with her hard-woninsight and inspiration. The book contains lessons learned over Jenna'sentrepreneurial journey; case studies and tips from creative, courageousentrepreneurs who realized their dreams by overcoming fear and resistance;and invaluable “Make It Real” exercises to get you practicing and applyingnew techniques, skills and ideas.

In Make It Happen! you'll discover how to:

- Tap into your unique passion and let it shine- Think and act to make it happen- Figure out what to do when it’s just not happening

By the end of Make It Happen! you'll be well on your way to becoming one ofa beautiful breed of risk takers who are willing to put it all on the line to maketheir vision a reality.

Author Bio

Jenna Herbut is the creator of the Booty Belt, which sold into 120 boutiques allover Canada, the United States, and Japan and was featured in Flare, ElleCanada, LouLou, and on CityLine, CTV, and Global news. After touring as avendor in craft shows and festivals across the country, Herbut founded andpromoted her own fair, Make It, which quickly expanded to a bi-annual, three-city event. Make It has become a well-known community for both new andestablished makers, and boasts 100,000+ shoppers yearly. Since theinception of the Make It fair, Herbut has expanded her business to includeMakeItTV and Make It University, which distribute online learning resources tonew entrepreneurs and makers.

Page TwoOn Sale: Nov 6/185.25 x 8 • 200 pages9780995266537 • $19.95 • pbBus & Econ / Entrepreneurship

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Becoming #1How to use the Science of Service to Drive Customer Loyaltyby Mark Colgate

Distilling more than twenty years’ experience teaching service excellencecourses and improving customer satisfaction at major corporations, MarkColgate debunks the dated notion that “customer is king,” and digs deep intothe science, systems, and discipline of high-quality customer service.

When it comes to customer satisfaction, consistency is king—not thecustomer.

While it’s been proven that customer satisfaction can greatly impact manyfinancial aspects of a business—from cash flow to profitability and share price—most companies have not considered the science behind customer serviceor built a system for it. With Mark Colgate’s FAME model—standing forFramework, Accountability, Moments, and Endurance—companies andorganizations will be able to differentiate themselves, and create a uniqueapproach that will communicate their service brand to their customers in acompelling, clear, and memorable manner.

Colgate’s model demands effort, innovation, practice, and endurance, but itwill also empower readers to distinguish their businesses among competitors,win over customers even when they’re proving difficult, and help companiesachieve service fame. Backed by case studies and scientific research, thisbook will help readers to understand the science, tools, and frameworksneeded to create their own consistently high-calibre customer service for theirorganizations, boosting annual returns as a result.

Author Bio

Mark Colgate’s primary research is in customer service excellence andcoaching. He is currently the associate dean at the Peter B. GustavsonSchool of Business at the University of Victoria, where he has taught for thepast eight years. Over the course of the past two decades, Colgate has taughtbusiness courses at different undergraduate, postgraduate, and executivelevels all over the world including the U.K., Ireland, China, and New Zealand.Colgate’s teaching has earned him two university-wide teaching excellenceawards, one from the University of Auckland, New Zealand, and another fromthe University of Victoria, Canada. As an expert in customer serviceexcellence, Colgate has consulted for many service organizations includingTELUS, Sony, Toyota, the Bank of Ireland, the B.C. Provincial Government,Whistler Blackcomb, and Four Seasons. He is also the author of 8 Momentsof Power in Coaching: How to Design and Deliver High-PerformanceFeedback to All Employees.

Page TwoOn Sale: Sep 18/186 x 9 • 208 pages9781989025062 • $29.95 • clBus & Econ / Customer Service

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How to Wash a ChickenMaster the Business Presentation and Build Your Careerby Tim Calkins

How to Wash a Chicken is not a book about public speaking (or chickens), it’sa comprehensive playbook for business leaders and people on their way up togive the best presentations of their lives, and embark on a circle ofpresentation success.

More often than not, the best intentions and most innovative ideas get lost in apoorly executed presentation. Author Tim Calkins understands the power of acompelling presentation and the difficulty in accomplishing one. The brandstrategist, professor, and author has been giving presentations since he waseight, when he delivered his first official presentation with an uncooperativechicken at a 4-H competition. From presenting business updates to projectrecommendations to marketing plans, Calkins has given more than fivethousand presentations to date. With concrete suggestions, helpful tricks, andstep-by-step guidance that’s applicable to all industries, Calkins sets out topropel his readers to create and deliver effective business presentations andpitches. When all lessons from How to Wash a Chicken are applied, readerswill be empowered throughout the preparation and presentation process, andbe able to present with more confidence and conviction than they ever hadbefore, setting readers on a path of professional growth.

Author Bio

Tim Calkins is a business writer, a marketing consultant, a clinical professor atNorthwestern University’s Kellogg School Management, and the co-academicdirector of the Kellogg on Branding executive education program. Themarketing and advertising expert founded and leads the Kellogg Super BowlAdvertising Review (which has received more than 5 billion mediaimpressions to date), and he also manages the popular online businesspublication, Building Strong Brand. Prior to How to Wash a Chicken, Calkinsauthored Breakthrough Marketing Plans and Defending Your Brand, whichExpert Market Magazine picked as the Marketing Book of the Year in 2013. Asthe managing director at a marketing firm, Calkins consults on strategy andbranding issues for major corporations around the world such as Roche,PepsiCo, Pfizer, and Hewlett-Packard. In addition to his work as a writer andconsultant, Calkins teaches business and marketing at NorthwesternUniversity. His teaching has earned him numerous awards—including the topteaching award at Kellogg School, twice.

Page TwoOn Sale: Sep 25/185.50 x 8.50 • 256 pages25 Simple charts and graphics throughout9781989025031 • $19.95 • pbBus & Econ / Communication / Mtngs-Presentations

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