google organisation
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Google Inc.
An American multinational corporation .
Provides Internet-related products and services(internet
search, cloud computing, software and advertising
technologies).
Leads the development of the Android mobile operating
system, as well as the Google Chrome OS browser-only
operating system, found on specialized net books called
Chrome books.
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C.E.OS OF
Larry Page
Sergey Brin
A Ph.D Students From
Stanford University
California.
Larry Page and Sergey Brin, often dubbed as "Google
Guys.
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The Vision To make search engines so powerful they would
understand "everything in the world".
The Mission To organize the world's information and make it
universally accessible and useful And Dont be evil isthe unofficial slogan.
The Focus Google continues to focus on innovation and on theuser experience.
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How Google Is Evolved?
Larry and Sergey delivered a paper an academic
study on Google to their Stanford professors in
January 1998.
It was called the anatomy of a Large-Scale
hypertextual Web Search engine, and can still beseen at
http://infolab.stanford.edu/~backrub/google.html.
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Head Quarters -California
Mountain View, Californiabetter known as the
Google plexin 2004. Today Google has more
than 80 offices in more than 70 countries around
the globe.
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Google Culture
Google Named Best Place to Work
& Aims for Top Talent.
Pleasure in the job puts perfection in the work.
Focus on innovation.
Google is very planned but also very open.
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Larry PageCofounder and
President, ProductsI realized I wanted to invent things, but I also wanted to change the
world. Inventing things isnt enough. You have to get them out into the
world and have people use them to have any effect. So probably from
when I was 12, I knew I was going to start a company eventually.
Larry
Larry Page was Googles founding Chief Executive Officer (CEO). He
grew the company to more than 200 employees and increased profitability before moving into his role as President of Products in April 2001.
In April 2011, he took over his original position as Chief Executive Officer,
replacing former CEO Eric Schmidt.
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Sergey BrinCofounder Sergey has published many academic papers
on search engines and has been a featured
speaker at several international academic, business andtechnology events.
Sergey cofounded Google in 1998, and directs special
projects. While Larry focuses on leading the company,Sergey loves to explore the technology! Among other tasks,Sergey tries to find ways to improve Google Search, makingit faster and more accurate than ever.
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Google Products
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Secret behind Google success
Googlers are using to make them Innovative as
1. Ideas come from everywhere
2. Share everything you can
3. Youre Brilliant. Were Hiring 4. A license to pursue dreams (Google's 20% time policy)
5. Innovation not instant perfection (get something out
there, get feedback, and iterate quickly and often)
6. Creativity loves Constraints 7. Users not money
8. Dont kill projects, morph them
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Key Terms to reach that Peak Level
The Internet makes information available,but Googlemakes information accessible.
It deliver the worlds information in one click
This financial windfall turned Google into an
incredibly successful and powerful company.
It took software giant Microsoft 15 years to
reach one billion dollars in revenues. It took Google only
six years!
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Business MattersRuth kedar & Denis Hwang
Artist and designer Ruth Kedar is the
Person responsible for the distinctive Google logo.
Branding All the qualities and features of a product, including itsname and its appearance, are presented to the customer as a brand.
Everyone recognizes Googles simple white homepage andmulticolored logo!
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The Google logo
since May 6, 2010
The Google logo in
1998, used until May 30,
1999.
http://en.wikipedia.org/wiki/File:Googlelogo1997.jpghttp://en.wikipedia.org/wiki/File:Googlelogo.png -
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Google introduced the Adwords advertising system that the cash really
started to flow.
Google Adwords is literally a money making machine with Google acting
as the ultimate middle man for billions worth of online transactions
every year.
AdWords, introduced in October 2000, allows potential advertisers to bid
to place small text ads (the ads you see as sponsored links on the right-
hand page of a Google search) next to the results for key word searches.
AdSense is a separate program that brings together Web advertisers with
Web sites that want advertising.
In 2008, Google paid out $5 billion to its hundreds of thousands of ad
partners while still making a significant profit.
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Brains Behind The Brand
Dr. Eric SchmidtExecutive Chairman
With founders Sergey Brin and Larry Page, Eric oversaw Googlestechnical and business strategy. Under Erics leadership, the
companys business has extended far beyond search.
One of Erics roles was to remaincustomerfocused this means
he had to make sure thatall Googles new
products were useful
and, most importantly, easy to use.
In 2011, he stepped down as CEO and took on the role of
Executive Chairman.
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Googles Performance in the first 8
years
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Business MattersGooglers
Wi-Fi equipped buses bring employees to and from work, runningfrom early morning to late at night.
Employees all get a free laptop, and most are also given oneday per week (20 percent of their time) to work on projectsthey feel passionately about.
Google expects great things. It wants brilliant people who
can come up with innovative ideas that anticipate trends inthe market and the future desires of Google customers.
You can immense your Skills and grow up in with 10x TimesFaster in Google .
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Google Office and
Environment
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Why does Google offer these things?
They want to attract the very best people with thebest ideas.
If more convenience for employees and more workperformed for Google.
Great Place to Work is one where employees trustthe people they work for.
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AcquisitionYou Tube
In October 2006, Google bought video-sharing Web site Youtube for a
massive $1.65 billion. the media world was stunned.
Youtube was attracting 34 million monthly views, and four out of every
ten video Web site visitors. But it was making no money!
Chad and Steve built YouTube as aquick and easy way for them to uploadand share video clips with their friends.
The site soon became somewhere millions of visitors could watch a large
selection of user-generated content.
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Googles strategy wins in the market
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New Strategy in the Business They watch the market closely and take note of any changes. For
example, when people started spending more time online through their
mobile phones, Google launched a mobile search service.
Theres now much more to Google the searches. In this spread we focuson some of Googles other products.
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Diversifying the Business Google TV
Google earth
Google Chrome
Google Maps Google Videos
Google Docs
Gmail
Google eBooks Google News
Nexus
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Google in india
Google Bangalore
Google India Pvt. Ltd
No. 3, RMZ Infinity - Tower E
Old Madras Road
3rd, 4th, and 5th Floors
Bangalore, 560 016 IndiaPhone: +91-80-67218000
Google Hyderabad
Google India Pvt. Ltd
Block 1
DivyaSree Omega
Survey No. 13
Kondapur Village,
Hyderabad, India
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Revenue: US$ 37.905 billion (2011)
Operating income: US$ 11.632 billion (2011)
Profit: US$ 9.737 billion (2011)
Total assets: US$ 72.574 billion (2011)
Total equity: US$ 58.145 billion(2011)Employees: 73,546 (2012)
Subsidiaries : AdMob, Double Click, Motorola
Mobility, Picnik, YouTube, Zagat
Website Google.com
Google Revenue Details
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Booming in multiple Roles
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Tough & Perfect competitor for
Google
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Conclusion
Google has been a big winner from the Internet generation,
but they are also aware that nothing lasts forever.
To maintain its success in ten, 20, even 50 years from now,
Google is devoting a lot of time planning for the future.
Google has always been known for product innovation, and
the quality of its search, and it reinforced those qualities
with the launch in 2011 of Google Instant.
Google will continue to focus on boosting its revenue from
advertising sales, and hope to increase its dominance of theonline advertising market.
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