goldsmiths su media pack - summer 2012

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GOLDSMITHS STUDENTS’ UNION MEDIA PACK

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How you can get invovled with Goldsmiths SU

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Page 1: Goldsmiths SU Media Pack - Summer 2012

GOLDSMITHS STUDENTS’ UNION

MEDIAPACK

Page 2: Goldsmiths SU Media Pack - Summer 2012

The University of Goldsmiths Students’ Union (commonly referred to as Goldsmiths SU) represents over 9500 students based in the diverse and ever-expanding South East of London. Whether it is through our website goldsmithssu.org, through student focused campaigns or through student led publications including [smiths] magazine and The Leopard newspaper, we are always in close contact with our students. It is this unique relationship we have developed with our students

that will help us engage them with your brand.

Our target is to provide a professional customer service with an unsurpassable level of aftercare through a vast array of media specifically chosen to fit your profile and needs. We are excited to offer a bespoke package building service that will will not only allow your brand to select a variety of media but also enjoy a healthy discount.

WELCOME

Page 3: Goldsmiths SU Media Pack - Summer 2012

Goldsmiths SU Media pack 2012/13 3

Goldsmiths has over 9000 students but the campus is frequented by many more then that because of our close relation with the Trinity laban College and the Greenwich University.

FACTS FIGURES

&

• Goldsmiths Students’ Union Freshers Fayre drew a record 3500+ Students

• Well known and used utilised social media with 3000+ fans/ followers

• 86% of students make use of Goldsmiths SU club space - the Stretch

• Strong campaigning union with a good reputation with students & college

• Over 25% of students are invovled in a Student Union Activity already!

Page 4: Goldsmiths SU Media Pack - Summer 2012

The Union Guide is a publication which will be sent directly to the homes of all prospective Goldsmiths students at the time that they are receiving their exam results. This Guide will be Goldsmiths SU’s first contact with incoming students and has the potential to provide you with a key opportunity to start building bridges with this group.

The Union Guide contains information that students will

need throughout their time at Goldsmiths, such as who their representatives are and how best to make use of the many services that we provide. As such we expect this guide to be kept by those who receive it, and referred to throughout their time here. For any advertisers in the publication this means that the Union Guide provides them with a chance to be seen multiple times throughout the year.

UNION GUIDE

• This publication will be sent to 2500 students home addresses guaranteeing they receive it

• The publication will be used continuously throughout the year

• This publication will be received by both domestic and EU/ International Students

Advert placement Pricing

Half Page Advert £350Full Page Advert £600Back Cover Advert £1500

Page 5: Goldsmiths SU Media Pack - Summer 2012

Goldsmiths SU Media pack 2012/13 5

The Freshers welcome pack is a canvas bag full of exciting freebies which every fresher finds waiting for them in their halls room when they move in. This bag contains

freebies, snacks and information about Goldsmiths Students’ Union and our upcoming events. Students will no doubt go through the information within the bag

after their parents depart giving sponsors and advertisers a unique chance to personally engage with students from the very start of their time at University.

The Freshers Welcome guide pro-vides Goldsmiths students who have just arrived with a break-down of everything happening throughout Freshers week. The guide will contain details on all of the events and offers Goldsmiths SU has on and will be found inside Freshers Welcome Pack. This will be essential reading for all Fresh-ers who want to make the most out of their first week of univer-sity!

To truly engage and be seen by all Goldsmiths students why not sponsor the canvas bag that con-tains the Freshers Welcome Pack? By sponsoring The Freshers Wel-come Pack you get your company name and logo printed onto the canvas bags that are left in every halls room. This is perfect for maximum exposure as these bags are often held onto and used for carrying books, shopping and more.

Goldsmiths SU’s promotional cal-endar will also be included in the Freshers Welcome Pack. This year long wall planner will include all the key term dates and events that Goldsmiths SU is putting on. With a Unique potential to ap-pear on the wall of every student in halls the planner really has the potential to give our commercial partners unparralleled access to Goldsmiths students.

FRESHERS WELCOME PACK

FRESHERS GUIDE FRESHERS BAG WALL PLANNER

£3000 for exclusive Wallplanner sponsorship

£3000 for exclusive Freshers Bag sponsorship

£350 half page, £600 full page, £1500 Backpage

Page 6: Goldsmiths SU Media Pack - Summer 2012

Freshers Fayre is attended by nearly all first years and gets a large attendance from second, third and postgraduate students as well. It is one of the most visible and highly anticipated events of the year providing 20+ Sports Clubs and 90+ Societies with the chance to recruit new members from students new and old. The Fayre has become so popular in recent

years that several Goldsmiths departments now attend in order to increase their profile amongst the student population.

This year is gearing up to be the biggest Freshers Fayre yet with contless acts already booked fior the day. Being part of the Fayre gives you a chance to be on site during one of the busiest days of

the year mingling with Goldsmiths population of 9500+ students. This year we will be doing Freshers Fayre across two days, Wednesday the 26th of September and Thursday the 27th of September. So book now to guarantee your space at one of the most lively and impactful Goldsmiths events of the year.

FRESHERSFAYRE

Package 1day 2 daysGold £400 £600

Silver £250 £400Bronze £200 £350Charity £125 £200Local £100 £175

Page 7: Goldsmiths SU Media Pack - Summer 2012

Goldsmiths SU Media pack 2012/13 7

Goldsmiths Students’ Union employs 20+ members of permanent staff who will work as a team at every major Goldsmiths SU event and many Goldsmiths College events as well. The staff provide a huge amount of support and assistance towards students throughout Freshers week and are highly visible both during the day and throughout the evening for the entire period. This year the staff will be identifiable by their Goldsmiths Students’ Union T-shirts which will help identify them as an organisation official to students and college staff alike. Sponsoring these T-shirts provides you with the key opportunity of showing your strong partnership with the Students Union. These T-shirts will also be used at all major events throughout the year!

The Freshers Crew are a team of volunteers coordinated by the Union throughout the Freshers period to help newly arrived students as they adjust to their lives in South East London. The Freshers Crew act as one of the first points of contact the Students’ Union has with first years, as they will be on hand during the move in weekend assisting in getting the Freshers luggage to their rooms whilst welcoming them to the university. The Freshers Crew will also be team leaders in many of the initial social nights the Students’ Union is organising, helping new students to settle in and socialise through icebreaking tasks and events. Sponsoring the T-shirts means being part of one of the most visible groups during Freshers and being emblazoned upon the apparel of our 50+ Volunteer team as they greet students and parents during their initial weekend at university.

Goldsmiths SU has a strong student staff contingent ranging from the staff who work in our shop to those who man the bar and the reception desks. These members of student staff are well known and highly visible not just throughout Freshers week but throughout the entire year. Sponsoring the uniform of our 60+ student staff will give you huge exposure within Goldsmiths student circles as these uniforms will be visible from when the building is opened in the morning right up until it closes, often long into the early hours of the next day!

STUDENT STAFF T-SHIRT

FRESHERS CREW T-SHIRT SPONSORSHIP

EVENT STAFF T-SHIRTSSPONSORING GOLDSMITHS SU T-SHIRTS

Your Logo on the 50+ Freshers Crew T’s - £500

Your Logo on the 60+ Student staff T’s - £1500

Your logo on the 20+ Event staff T-shirts £400

Page 8: Goldsmiths SU Media Pack - Summer 2012

The Leopard is Goldsmiths’ student newspaper, which is contributed to, put together and distributed by students. This publication is a favourite with many students inside and out of Goldsmiths and has a lot of readers in our sister institution of Trinity Laban. Throughout the year 5 issues are released and 1000 copies are produced of each issue and distributed all over campus. On top of this all issues are also published online and linked to through the Leopard website and social media.

THE LEOPARD

£150 half page, £300 whole page, 1000 copies printed + publication online

[smiths] is Goldsmiths Students’ Union’s longest running publication. Much like the Leopard, the magazine is run by and for students and has proven popular throughout the campus. A large team of volunteers work on the publication, 1000 copies being printed for each of the 3 issues released each year. As a testament to the skill and hard work of the editorial teams behind the publication it is rare for any edition to stay in stock for more than 2 weeks and as such the issues are always released on the [smiths] website soon after its physical release.

[SMITHS]

£250 half page, £500 whole page, £1000 back cover 1000 copies printed + publication online

Goldsmiths Students’ Union has lockable poster cabinets throughout the campus at key locations. These cabinets are in all commonly used hallways and meeting areas within the Students’ Union and other key areas of the university - any posters placed in them will be seen by the thousands of students, academics and staff who utilise the University every day.

POSTER PANELS

£75 a week, £300 a month

FURTHEROPPORTUNITIES

Page 9: Goldsmiths SU Media Pack - Summer 2012

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PUBLICATIONSPublication Name

Print Run Half Page Full Page Back Cover

Union Guide 2500+ £350 £600 £1500Freshers Guide 2500+ £350 £600 £1500The Leopard Newspaper

1000 £150 £300 -

[smiths] 1000 £250 £500 £1000

SPONSORSHIPProduct Name no. of product Exclusivity Price

Freshers Bags 2500+ yes £3000Wall Planner 4000+ * £3000Freshers Crew T-Shirts 50 no £500Event Staff T-Shirts 20+ yes £ 500Student Staff T-Shirts 60+ yes 1500

* contact us for further information about exclusivity on the wall planner

FRESHERS FAYRE Package Name 1 Day 2 Days

Gold Package £400 £600Silver Package £250 £400Bronze Package £200 £350Charity Package £125 £200Local Package £100 £175

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GOLDSMITHS STUDENTS UNION DIXON ROAD

SE14 6NW

WWW.GOLDSMITHSSU.ORG