global recession and its impacts

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    RecessionRecession

    Presented ByPresented By

    Amol KAmol KNimsarkarNimsarkar

    PGDIM, MINDSPGDIM, MINDS

    BangaloreBangalore

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    Before understandingRecession,we need to understand the

    marketEconomy and Market --1] TWO STAGES OF MARKET ECONOMY

    2] TWO FACTORS OF MARKET; - DEMAND & SUPPLY

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    a)- Growing Market Economy

    b)- Declining Market Economy

    1] TWO STAGES OF MARKET ECONOMY

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    a)- Growing Market Economy

    tarting Point = Willingness to buy

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    b)- Declining Market Economy

    arting Point = Unwillingness to buy

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    ducer wants his demand always to be highnsumer wants his buying cost always to be low

    Actually, Demand is the price at whi

    consumer is ready to buy andproducer is ready to sell;

    2] TWO FACTORS OF MARKET; - DEMAND & SUPPLY

    Producer Price

    Consumer Price

    Usually, we think;Demand = Quantity

    But, here Demand = Price;This is because,Price decides the Quantity of Sales;Competitive Price = More Demand;In competitive Price = Less Demand

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    National Bureau of Economic Research(NBER) is the official agency in charge ofdeclaring that the economy is in a state ofrecession.

    Recession is the economy shrinking for twoconsecutive quarters (=6 months) with adecrease in the GDP (Gross Domestic Product)growth.

    GDP = Total value of all the reported goods andservices

    produced by the people operating in the country

    3] What is Recession?

    GDP = MONEY VALUE OF {C + I + G + (X M)}

    onsumptions, I = Gross Investments, G = Government Spendi

    X = Exports, M = Imports

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    GDP is a good indicator of an economy; Otherindicators could be;

    -Unemployment Rate-Consumption Rate

    -Actual Personal Income-Etc..A GDP, in simple terms, is used to gauge thehealth of an economy then

    If GDP is growing, then market is growing due toincreased demand;

    Note: If the recession continues for nextquarter,

    (>6 months) then we go through

    3] What is Recession?

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    RECESSION

    = WHEN YOUR NEIGHBOR LOSES HIS JOB

    There is a joke that economists quote toexplain theDifference between Recession &

    Depression

    3] What is Recession?

    DEPRESSION

    = WHEN YOU LOSE YOUR JOB

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    Growing economy hastocome down if theproduction rate of

    goods & services wasmore than the actualconsumption;

    4] What is a Business Cycle?

    What goes up; Has tocomedown;

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    5] Why Recession happens?

    a)- OVERPRODUCTION

    b)- LOWCONFIDENCELEVEL

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    A situation in whichthe

    supply exceeds thenationsability to consume

    what has

    been produced;

    5] Why Recession happens?

    PSEUDO DEMAND

    ACTUAL NEED WASNOT THERE;

    WRONG PROJECTIONS

    COMPANIESPRODUCED

    MORE

    a)- OVERPRODUCTION

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    Confidence Levelillions ofumers and

    ucers after theymany job cuts,and coming down,panies bankruptcy,

    5] Why Recession happens?

    Consumers are fearing that they maylose their jobs; So, they have lessconfidence to spend money and buy

    goods; This will result in reductionin demand in the market; Consumersstart saving money instead of spendingmoney; This is a downward spiral in

    the economy;

    b.1] Word of mouth

    b.2] Assignable Cause

    b.1] Word of mouth

    b)- LOWCONFIDENCELEVEL

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    Confidence Levelillions ofumers and

    ucers after theymany job cuts,and coming down,panies bankruptcy,

    5] Why Recession happens?

    Consumers are fearing that they maylose their jobs; So, they have lessconfidence to spend money and buy

    goods; This will result in reductionin demand in the market; Consumersstart saving money instead of spendingmoney; This is a downward spiral in

    the economy;

    b.1] Word of mouth

    b.2] Assignable Cause

    b.1] Word of mouth

    b) LOWCONFIDENCELEVEL

    Producers do not stock materials, theyreduce their productions, gets into the

    cost reduction activities, worried aboutthe profitability, etc

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    Incidences Happening;

    mple: September 11 Terrorist Attack in US;

    International Airport block in Thailand;Mumbai Attacked in India;

    etc

    Series of such incidencesleading into a kind of War

    se see next slides, for details on business impact;

    5] Why Recession happens?

    b.2] Assignable Cause

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    Terrorists Attack on 11th September in US

    Created fear in people

    People cancelled their travel plans

    Airlines & Hotel Industries badly hit

    Resulted in low occupancy rates

    Airline & Hotel Industries offered discounts,

    gift coupons, to attract people

    But, still, no improvement in occupancyrate

    Airline & Hotel Industries startedCost Reduction activities CONTINUED

    IN NEXT SLIDE

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    Terrorists Attack on 11th September in US

    i] Reduce No. of flights ii] Lay off peopleiii] Salary reduction toNot laid off people

    In flight meals reducedLow or No income to

    spend and buy goods

    They became careful due

    to the fear of loss of job

    Meals supplying companygot the hit

    Catering company now,lays off people

    Demand for other goodscome down

    Started saving moneyinstead of spending

    Demand for other goodscome down

    Airline & Hotel Industries startedCost Reduction activities

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    , you can see how the hit on Airline and Hotel

    dustries can affect Un-related industri

    the end.

    ne industry can hit many other industries when the

    nfidence level of millions of consumers & produceastically comes down.

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    Indicators to say a nation is in recession;

    - People buying less stuff- Decrease in factory production

    - Growing unemployment- Slump in personal income- An unhealthy stock market

    6] How to know recession?

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    Government has 2 plans

    Fiscal Policies(By Govt.)

    Monetary Policies(By RBI)

    , Government does not have direct control on Producerers behavior; But, they can influence millions of Produceers with Governments policies.

    Government influences theeconomy by changing howit (Government) spendsand collects money

    RBI manipulatesthe available supply ofmoney in the country

    7] How to come out of recession?

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    7] How to come out of recession?

    Government influences the economy by changihow it (Government) spends and collects mone

    1] Tax cuts forbusinesses or

    for individuals

    More moneyavailable for

    spending

    Demand picksup; Market

    can recover;

    2] More Spendingby Govt. to

    create jobs

    Individuals getsalary and spend

    money

    3] Automaticfiscal policy;Unemployment

    Insurance

    Some income tounemployed

    people to spend

    FiscalPolicies

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    7] How to come out of recession?

    1] Reduce reserve

    ratio

    More moneyavailable for bank

    to give loans

    Government manipulates the available supplof money in the countryMonetaryPolicies

    What is Reserve Ratio?

    Each bank has to keep a high % of their assets inRBI (Reserve Bank of India). These assets do notearn any interest to banks. This money kept inRBI is called Reserves; RBI sets certain ratioof this reserves and it is called Reserve Ratio

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    7] How to come out of recession?

    1] Reduce reserve

    ratio

    More moneyavailable for bank

    to give loans

    2] Lower theinterest rates

    Individuals takemore loan

    Government manipulates the available supplof money in the countryMonetaryPolicies

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    7] How to come out of recession?

    1] Reduce reserve

    ratio

    More moneyavailable for bank

    to give loans

    Demand picksup; Market

    can recover;3] Use its own

    reservedmoney to buy

    Govt. bonds

    It becomes anincome to Govt.to inject money

    into the market

    Government manipulates the available supplof money in the countryMonetaryPolicies

    2] Lower theinterest rates

    Individuals takemore loan

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    8] Think !!!!

    RBIs Power or Governments Power is double-edgedsword; Sometimes, their policies to recover from recessiocan be counter-productive and it may further worsen thesituation;

    Nations recession is controlled by the actions ofeverybody living

    in that country;

    If we advise our people to save money, then, the multiplication effect is thatthe demand will not pickup and recession will continue; Very peculiar!! But, Iam not misguiding you; Just think from a macro level, if everybody in thecountry stops spending, what will happen?

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    ost of the developingconomies like China,

    ndia;

    Currently,Slow Down

    Stage; Not yetin Recession

    Currently,in Recession

    Most of the developedEconomies like US,apan, Germany, etc

    GDP GrowthRate Down; But,

    Still expected to bAround 6% in India

    GDP GrowthRate Negative;

    8] WOW!!!!!!!!

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    HOPING THIS TIMERECESSION VANISHES

    SOON SO THATINDIA GETS BACK

    TO ITS STRONGER

    GDP GROWTH RATE

    OF 8% TO 10%

    (THOUGH THE EXPERSTSSAY IT WILL FINISH TILLQ3 OF 2009)

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    References:References:

    Google search engine.Google search engine.

    McKinsey reports.McKinsey reports.

    World economic forumWorld economic forum

    World social forumWorld social forum

    Harvard business reviewHarvard business review

    Accountancy magazineAccountancy magazine The EconomistsThe Economists

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    Amol K Nimsarkar

    PGDIM, MINDS

    Bangalore

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