getting the word out! kt strategies for promoting the use of cihr-funded reviews

Getting the word out!

KT strategies for promoting the use of CIHR-funded reviews

Maureen Dobbins Daiva Tirilis

Kara DeCorby Heather Husson

Who are we?

A SEARCHABLE ONLINE REGISTRY of quality-rated review literature to support evidence-informed decision making in public health

>2,600 reviews in 22 topic areas >5,300 registered users Electronic tailored messages sent to registered users monthly

www.health-evidence.ca

ASSESSMENTS

PROFESSIONAL DEVELOPMENT & EDUCATION CUSTOMIZED SUPPORT

& CONSULTATION

Maureen Dobbins Scientific Director Tel: 905 525-9140 ext 20455 E-mail: [email protected]

Kara DeCorby Administrative Director Tel: (905) 525-9140 ext. 20461 E-mail: [email protected]

Lori Greco Knowledge Broker

Heather Husson Project Manager Tel: (905) 525-9140 ext. 20462 E-mail: [email protected]

Lyndsey McRae Research Assistant

Robyn Traynor Research Coordinator

The Health Evidence Team

mailto:[email protected]�







Overview

CIHR-funded Meetings, Planning & Dissemination grant (MOP-238541)

Implemented active KT strategies to promote CIHR-funded systematic reviews relevant to public health

Evaluated tailored messaging, shown effective in supporting EIDM in a CIHR-funded randomized controlled trial 2004-2007(MOP-64201)

Getting the word out: KT strategies for promoting the use of CIHR-funded reviews 10th Annual Cochrane Canada Symposium, May 10, 2012

Methods 11 CIHR-funded, high-quality reviews identified Quality rated by two independent reviewers

Summarized to present key findings and implications

Tailored e-mail(s) invited decision makers to webinar(s) to discuss review findings

Online evaluation survey immediately post, and 5 months post (each) webinar

Moderated, online discussion forum accompanying (each) webinar

Article Authors Date Rating

Addressing childhood obesity: The evidence for action (Report) Booth, M. et al.

2004 9 (strong)

Printed educational materials: Effects on professional practice and health care outcomes

Farmer, A.P. et al.

2008 8 (strong)

Effectiveness of interventions to improve the health and housing status of homeless people: A rapid systematic review

Fitzpatrick-Lewis, D. et al.

2011 9 (strong)

Optimal duration of exclusive breastfeeding Kramer, M.S. et al.

2002 9 (strong)

Energy and protein intake in pregnancy Kramer, M.S. et al.

2003 9 (strong)

Internet-based innovations for the prevention of eating disorders: A systematic review

Newton, M.S. et al.

2006 10 (strong)

Aerobic exercise interventions for adults living with HIV/AIDS O'Brien, K. et al.

2010 10 (strong)

Alternatives to inpatient mental health care for children and young people Shepperd,S. et al.

2009 8 (strong)

A systematic review of population health approaches to prevent type II diabetes: Report to the Public Health Agency of Canada (Report)

Shiell,A. et al.

2008 9 (strong)

A systematic review of internet-based self-management interventions for youth with health conditions

Stinson,J. et al.

2009 9 (strong)

Calcium supplementation for improving bone mineral density in children Winzenberg, T.M. et al.

2006 9 (strong)

Results – 11 CIHR-Funded Reviews

Results – Webinar Interest

Reproductive Health Program Planning (webinar held November 2011)

1,169 tailored invites to Health Evidence users

54 registered

42 attended

Webinar recording: 56 Views, 36 Downloads


Social Determinants of Health Program Planning (webinars held December 2011)


77 registered + 73 (for re-hosting) = 150

56 attended + 49 (for re-hosting) = 105

Webinar recording: 48 Views; 37 Downloads


Child / Family Health Program Planning (webinar held February 2012)


100 registered

73 attended



Chronic Diseases Prevention Program Planning (webinars held February & March 2012)


110 registered + 66 (for re-hosting) = 176

78 attended + 57 (for re-hosting) = 135


Results – Webinar Participants Where are you from? British Columbia 4%

Alberta 8%

Saskatchewan 4%

Manitoba 7%

Ontario 57%

Quebec 2%

New Brunswick 2%

Nova Scotia 10%

PEI 1%

Newfoundland 1%

Nunavut 0%

NWT 0%

Yukon 0%

USA 2%

Europe 2%

Results – Webinar Polls

85% - evidence presented was helpful Child / Family Health webinar most helpful

(95% responded ‘Y’)

79% - evidence presented was new to participant Child / Family Health webinar and Chronic Diseases

Prevention webinar ‘newest’ evidence (100% responded ‘Y’)

Results – Online Discussion Forum

2,773

3,448

1,720 1,542

0

500

1000

1500

2000

2500

3000

3500

4000

Reproductive Health

Social Determinants

of Health

Child / Family Health

Chronic Diseases

Prevention

Results – Baseline Evaluation

191 respondents

92% female

33% age 50-59 28% age 40-49

28% Public Health Nurses 16% Health Promoters

55% Municipal Health Unit / Regional Health Authority employees

Chronic Diseases

32.1%

Social Determinants

of Health31.0%

Child / Family Health18.7%

Reproductive Health15.5%

Prefer not to respond

2.7%


50% - evidence relevant to their work 29% - evidence not relevant

Re: informing planning decisions (next 5 mths) 56% want to use the evidence presented 42% intend to use the evidence 36% expect to use the evidence

59% believe evidence will be beneficial to informing program decisions


Re: expectations in the workplace to use research evidence to inform decisions

83% feel “people think that I should”

82% feel “people important to me want me to”

84% feel “it is expected”

43% feel “under social pressure”



Re: self perceptions of using research evidence to inform program decisions

80% feel “I am confident”

58% feel “for me, it is easy”

39% feel “the decision is beyond my control”

• 44% disagreed with this statement

19% feel “[the decision] is entirely up to me”

• 59% disagreed with this statement


73% satisfied with webinar 77% feel webinar was useful in

translating public health research evidence


Summary Tailored messages created considerable

interest in webinars

Webinar participation varied by group

Discussion Forum not used interactively as intended, but evolved to ‘Post Board’ (with traffic)

Majority of survey respondents have a desire/intent to use research evidence to inform planning decisions, but few feel that the decision making is in their hands

Questions? Contact us!


getting the word out! kt strategies for promoting the use of cihr-funded reviews

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