genylabz our big idea

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We want to Eradicate Unemployment for our Generation! Our Big Idea GenYLabz

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Page 1: GenYLabz Our Big Idea

We want to Eradicate Unemployment for our Generation!

Our Big IdeaGenYLabz

Page 2: GenYLabz Our Big Idea

 

To provide the support and opportunitiesfor our generation to succeed.

UA

www.genylabz.com

Our Vision

Page 3: GenYLabz Our Big Idea

 

TheProblem

53% of our Generation is eitherUnemployed orUnderemployed!

Page 4: GenYLabz Our Big Idea

 

Help our generation tap into the fastest growingmarket opportunity in history: The Mobile Ecosystemso they can take advantage of their native skill sets.

OurSolution

Page 5: GenYLabz Our Big Idea

TAM- WWTAM:TotalAddressableMarket

Page 6: GenYLabz Our Big Idea

SAM- U.S.SAM:ServicebleAddressableMarket

Page 7: GenYLabz Our Big Idea

How Will WeDo It?1. Engage College Students for Mobile App Testing + Internships and Field MarketingAmbassadorships

2. Identify and provide Gigs where they can earn cash for being social mediafreelancers/on-going app testers as well as ambassadors.

3. Educate them on how to build longer term annuity engagements based on the three keyareas above: Testing-Ambassadorships-Social Media Marketing- Teach them how to be"Freelance Mobile Entrepreneurs"

Page 8: GenYLabz Our Big Idea

Our primarycustomerMobile Testing andUsabilityEngagements

PricingmodelFee Based with a MinProject Value $25 perhr escalating to $50per hr.

CurrentrevenueLess than $100K

CLTVCurrent CLTV- $2.5KIncrease to $5K100% Incr

 Revenue Model

75%  of$100K 

$25 - 3/4 ofdeals$50 - 1/4

30 Gigs for2015

Add longer-term serviceagmt.

Page 9: GenYLabz Our Big Idea

Marketing& GrowthStrategy

Walk our Talk:-By using our network,our social media skillsand our MobileEcosystem to developa near unlimited flowof opportunities.

-Be Virtual by k-Be Virtual by keeping oureeping ouroverhead low and overhead low and LeveragingLeveragingthe Network Effect to kthe Network Effect to keep theeep theVelocity of Deals Flowing.Velocity of Deals Flowing.

Above are the keyAbove are the keyunderpinnings of our program.underpinnings of our program.

Page 10: GenYLabz Our Big Idea

 Milestones

Aug2009

Jun2014

Jan2015

1stAmbassadors

1st MobileTesters

Complete prototypeComplete prototype

1stFreelaners

Total KickedStarted

500 GenY'ers

Jun2015

Aug2016

1st SocialMarketers

5+                    45                  2                   0                    52

Page 11: GenYLabz Our Big Idea

 

SuccessStories

FeaturedClients:

"GenYLabz blew us away with their speedand capabilities...then we found out ourtesters were in high school and collegemade the results even more impressive."                                Mark A. CEO ECM

Page 12: GenYLabz Our Big Idea

  Thank You!Nick Weldon  [email protected]