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FRIDAY, OCTOBER 27, 2017 LUMMUS PARK AT 9TH STREET & OCEAN DRIVE THE LITTLE LIGHTHOUSE FOUNDATION PRESENTS SPONSORSHIP DECK WWW.NIGHTMAREONTHEBEACH.COM LITTLE LIGHTHOUSE F O U N D A T I O N LLF /LLFOUNDATION #NOTBMIAMI #LLFOUNDATION @LLFNEWS @LLFOUNDATION

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Page 1: FRIDAY, OCTOBER 27, 2017nightmareonthebeach.com/wp-content/uploads/2017/05/... · Onsite Brand Activation 20 Yes (Size TBD) Yes (Size TBD) Yes (Size TBD) 10 20 - ----10 4 2 Tables

FRIDAY, OCTOBER 27, 2017LUMMUS PARK AT 9TH STREET & OCEAN DRIVE

THE LITTLE LIGHTHOUSE FOUNDATION PRESENTS

SPONSORSHIP DECKwww.NightmareONtheBeach.cOm

L I T T L E

LIGHTHOUSEF O U N D A T I O N

LLF

/LLFOUNDATION

#NOTBMIAMI #LLFOUNDATION

@LLFNEWS @LLFOUNDATION

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It is my pleasure to welcome you in sponsoring the the Little Lighthouse Foundation’s Nightmare on the Beach 2017: Dark Carnevil. We look forward to working with you to provide a valuable experience for you and your brand during our fall fundraiser. By partnering with Nightmare on the Beach (“NOTB”) and the Little Lighthouse Foundation (“LLF”), you take on an active role in annual philanthropic achievements in addition to our highly anticipated fundraising events.

This year’s NOTB will occur on Friday, October 27th at 9pm. Guests will be entrenched in at Dark Carnevil theme, while enjoying a top shelf open bar, food from Miami’s top restaurants, and a world renowned live musical performance. LLF is proud to work with Emmy Award winning Live IT Productions for its 7th straight NOTB.

If interested in sponsorship, a member of our team will survey your current brand goals, highlight successful recent initiatives, and develop a package tailored to create a lasting consumer event experience for NOTB guests.

The proceeds from NOTB make it possible to fund LLF programming throughout the calendar year. That funding manages 24 separate community programs each offering unique support to children and their families suffering with educational, financial, and medical hardships.

This past year, LLF impacted the lives of 4,420 children, almost doubled the amount of volunteer hours contributed to 7,032 hours, and increased our proprietary programming initiatives from 15 to 24 different programs. In 2016, LLF had a total of 484 volunteer opportunities and we now have over 2,285 volunteers!

With questions regarding NOTB sponsorship or LLF, please contact our office at 305-401-3949 or email [email protected]. Sponsorship packages will be tailored to meet the short-term needs of your brand(s), and the long-term goals of your organization. I look forward to working with you.

Warm Regards,

Jonathan BabickaExecutive DirectorThe Little Lighthouse Foundation305-401-3949

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#NOTBMIAMIGENERAL INFORMATION

WHEN:FRIDAY, OCTOBER 27TH, 2017 9 PM – 2 AM

WHERE:LUMMUS PARK @ 9TH ST & OCEAN DRIVE

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ITEM

PremierTickets

Onsite Brand Activation

20

Yes (Size TBD) Yes (Size TBD) Yes (Size TBD)

10 20

- -

-

-

-

10 4

2 Tables(includes 20 Tickets)

Pre/Post Release(Includes company quote, press kits,

badges, LLF newsletter)

45% MALE | 55% FEMALE77% LIVE IN MIAMI OR MIAMI BEACH76% HAVE ATTENDED A LITTLE LIGHTHOUSE EVENT IN THE PAST78% COLLEGE DEGREE | 32% GRADUATE DEGREE88% DINE OUT AT LEAST 10x PER MONTH92% FREQUENT A BAR, LOUNGE OR NIGHTCLUB AT LEAST 1x PER WEEK63% TRAVEL DOMESTICALLY 3x PER YEAR32% TRAVEL INTERNATIONALLY ONCE PER YEAR64% DRIVE A FOREIGN AUTOMOTIVE BRAND71% FREQUENT A HEALTH OR FITNESS CENTER 3x A WEEK73% Consider THEMSELVES AN INFLUENCER88% CONSIDER THEMSELVES TECHNOLOGICALLY SAVVY

EXPECTED ATTENDANCE: 1,200KEY DEMOGRAPHIC: 28-45

MIAMI OR MIAMI BEACH: 77%OUTSIDE MIAMI OR MIAMI BEACH: 23%

YES: 76% / NO: 24%

ATTENDEE RESIDENCE:

I HAVE ATTENDED AN LLF FUNDRAISER BEFORE:

Logo to appear next to event logo at all times, save-the-date, invitations, brochures, celebrity outreach materials, print, radio, internet, outdoor

All signage elements, on-site promo loop, recap promo loop, verbal recognition, all promotional giveaway

items, opportunity to include premium item in celebrity/vip gift bags (where applicable)

Designated signage elements, on-site promo loop,

recap promo loop, verbal recognition, opportunity

to include premium item in celebrity/vip gift bags (where

applicable)

Designated signage elements, verbal recognition,

opportunity to include premium item in celebrity/vip gift bags (where applicable)

Logo recognition, opportunity to include premium item in

celebrity/VIP gift bags

Opportunity to include premium item in celebrity/VIP

gift bags

Logo to appear next to event logo at all times, save-the-

date, celebrity outreach materials, tv, print, radio,

internet

Pre/Post Release(Includes LLF newsletter)

Pre/Post Release(Includes LLF newsletter)

LLF Newsletter

Internet Internet Internet

LLF Newsletter

Available upon request based on

availability

Available upon request based on

availability

Available upon request based on

availability

Available upon request based on

availability

Available upon request based on

availability

1 Table(includes 10 Tickets)

Title$50,000

Presenting$25,000

Hosting$10,000

Associate$5,000

Corporate$2,500

VIP Table(Includes 10 VIP

Tickets)

Discounted Hotel Room

Block

Public Relations(Company Logo

and/or name)

Marketing(Company Logo

and/or name)

Signage/Event Collateral/

Promotional Items(Company Logo and/or

name)

#NOTBMIAMI SPONSORSHIP INFORMATION

HOSPITALITY BENEFITS

BRANDING BENEFITS

PAST/PRESENT SPONSORS

#NOTBMIAMI DEMOGRAPHICS

TM

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Foundation-Related Marketing• Annual branding of reoccurring programming:Activity Hour, Adopt-

A-Floor, Adopt-A-Meal, Beauty All Around, Craft Night, Fit Club, Little Chefs, Move and Grove, Step Up, Story Hour.

• Email marketing (10,500+ Active Users)• Posts to LLF Facebook followers• Features on foundation website• Logo inclusion on t-shirts printed for foundation programming

On-Site Branding• GOBO Lighting• Step & Repeat• Bars• VIP Tables• Wall Frames• Logo Loop• DJ Booth (digital and static)• VIP Valet clothing• Bartender clothing• Professional Ice Luge Sculptures ($+)• Privately Branded Event Rooms/Areas• Models in Branded Attire ($+)• Cups/Glasses• Napkins• Information tables          • “Best Costume” Award• Live, brandable drone feed to main video board

Event Promotional Material• Print Invitations (distributed through Miami Beach retail partner

locations)• Digital Invitations• Event Sponsorship Deck• Foundation website• Event website• Social Media inclusion (Facebook/Twitter)• Cross platform social media campaigns• In-store promotion with event partners/sponsors• Email blast to foundation and event mailing lists

Product Placement & Activation• Distribution to arrivals• Distribution to departures• Distribution through VIP Tables• VIP Yacht feature• Products featured on bars• Placement in related pre/post-events• Company sponsored areas• Private VIP Lounge (room TBD)• Coupons distributed to event attendees (prior/during/post)• Great/ball room• Outdoor patio• Branded “club” sunglasses distributed at event• Sponsor recommendations requested for unique on and off-site

activations

Childrens Halloween Parade

Live Feed Video Boards

Product Sampling

Specialty Structure

Unique Activation

#NOTBMIAMI BRAND ACTIVATIONS

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The Little Lighthouse Foundation will host its 3rd Annual Children’s Halloween Parade and Party at Lummus Park in Miami Beach on Saturday, October 28th. Last year, United States Olympic Gold Medalist Arman “Gino” Hall was the Grand Marshall. Hall, a South Florida native, stated that he “could not be more excited to come back and give to the South Florida community where I grew up”. The Little Lighthouse Foundation hosted hundreds of children and their families from The Chapman Partnership for the Homeless, Children’s Home Society, Lotus House, Feinberg Fisher K-8, Citrus Grove Middle School, YWCA, and Miami Children’s Initiative to celebrate a safe and “spooktacular” Halloween. Children enjoyed a day of games, arts and crafts, dancing, food and beverage, trick-or-treating along Lummus Park on Ocean Drive, as well as a themed Halloween party featuring entertainment by the Fantastic Party Factory, Hasbro, Ricky’s NYC, Halloween Helpers, face painting and styling provided by Luxury Brand Partners, food by the Miami Beach Police Athletic League, refreshments by LaCroix, Aqua Hydrate, and Walgreens, and candy by Colombina. Miami Beach Commissioner Kristen Rosen Gonzalez presented The Little Lighthouse Foundation with a Certificate of Recognition for its significant impact on the Miami Beach community. Over 100 volunteers attended, while the community came to cheer the children on the parade route through Lummus Park.

WHEN: SATURDAY, OCTOBER 29TH 1:30PM-4PM

WHERE: LUMMUS PARK AT 9TH STREET & OCEAN DRIVE

Little Lighthouse Foundation’s

CHILDREN’SCHILDREN’S

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FRIDAY, OCTOBER 27, 2017

/LLFOUNDATION

#NOTBMIAMI

@LLFNEWS @LLFOUNDATION

(305) 401 3949

THE LITTLE LIGHTHOUSE FOUNDATION PRESENTS

L I T T L E

LIGHTHOUSEF O U N D A T I O N

LLF

[email protected]

www.NightmareONtheBeach.cOm