fotostrasse mediakit february 2015

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Page 1: Fotostrasse Mediakit February 2015

fotostrasse

Page 2: Fotostrasse Mediakit February 2015

fotostrasse

Fotostrasse started as a photography project by Marcela Faé and Felipe Tofani. Our idea was to inspire people from all over the world that live in Berlin and don’t really know the city. Our idea was to mix our passion for photography together with the fact that, since we never lived in Berlin before, we needed to explore where wedecided to call home.

We started everything with photo meetups, but Fotostrasse became more than just a photo meetup really fast since we started getting invitations to explore other cities and so we decided to transform the project into the travel blog you all know.

With our blog, we can document our trips and explorations around the world and share our experiences with.

Our first blog trip started right after we started blogging. Umeå was our first destination but we didn’t stop there.

Bari, Polignano A Mare, Catellana, Alberobello, Dresden, Poznan, Viena, Bratislava, Porvoo, Helsinki, Manila, Belo Horizonte, Tagbilaran, Panglao, Oslob, Baguio, São Paulo, Wroclaw, Cebu City, these are a few places we visited in 2014.

We are looking forward to travel even more in 2015!

WHAT IS FOTOSTRASSE?

Fotostrasse is a travel blog focused on bringing cool people to different places. It’s written by a brazilian couple living in Berlin surrounded by three crazy cats.

Page 3: Fotostrasse Mediakit February 2015

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WHO IS BEHIND FOTOSTRASSE?

Marcela Faé fell in love with photography back in 2002 and, after that, had her work shownin Germany, Brazil and United States.

She visited over four continents and needs to swim in every ocean on Earth.

Felipe Tofani has been working with design, advertising and content creation for over ten years.

He believes that history is an important part of every trip he has ever done. He loves to research and to include this side of things to his articles.

546 followers

3813 followers

1200 followers

1741 followers

Three years ago, we gave up our brazilian life to explore all that the world has to offer. We decided to set place in Berlin and use this amazing city as a base to travel around the world.

Page 4: Fotostrasse Mediakit February 2015

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LETS TALK ABOUT NUMBERS

424 followers

652 followers

4.809 fans

67.213 pageviews

8.418 views on tips

over 800 followerson some boards

over 50.000 flips

Fotostrasse started back in january 2013 and, since then, had a steady healthy growth.

During the last 90 days, Fotostrasse had a little over 110.000 visitors with an average of 2,3 pages per visit.

A little over half of our visitors are women and 60% of everyone that visits Fotostrasse is between 25 and 34 years old.

The majority of them are based between in Germany, Poland, Finland, United States and United Kingdom.

Page 5: Fotostrasse Mediakit February 2015

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WHAT OUR READERS LIKE

Below you can see some of our most readed and shared posts.

Click on the images below to see the full article.

The year was 1990 and the Berlin Wall had just fall. And somebody decided to go to Berlin and explore the city with his camera. Now, you can see what he filmed on a series of youtube videos. As always, it is weird to see how much Berlin changed in the last 20 years.More than 2.300 Facebook shares and 47.000 visitors since february 2014.

Porvoo is a small scenic and beautiful city east of Helsinki. If we lived in Finland, the city would be our favorite day trip since we fell in love with the mixture of the Old City Center with the nature surround-ing the city and the warmth we felt talking to the people there.More than 400 Facebook shares and almost 18.000 visits since november 2014.

Poznan is seen by many as the birthplace of the polish nation and this is one of the many reasons why we decided to explore it during this week. We have a few days off of work and we are going to spend it exploring everything about this town steeped in history.More than 1.000 Facebook shares and almost 9.000 visits since june 2014.

Stary Browar, in English Old Brew-ery, is an arts, business and shop-ping center in the center of Poznan. The place is a mixture of retail space and art gallery, based on the 50/50 concept created by Grazyna Kulczyk.

More than 260 Facebook shares and almost 9.000 visits since july 2014.

If you only have 24 hours in Berlin and you want to see some not really tourist places and maybe, try some-thing that locals do all the time, this is the city guide for you. This tour is for you, guy or girl who already had the time of your life here in our city...More than 340 Facebook shares and more than 6.000 visits since april 2014.

Page 6: Fotostrasse Mediakit February 2015

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LETS WORK TOGETHER

Since the beginning, Fotostrasse has been more than willing to find ways to work with brands, cities and products.

On the right side, you can see a quick overview of how we do our work packages.

If what you have in mind doesn’t fit any of the pre defined packages, get in touch with us and can try to match your expectations with something else.

Lets start with the Classical Package, the most basic way of working with us.

This is how we normally work: We create content for you city and/or country after we visit it. After that, we start producing the articles.

This package features at least one sponsored written post with the pictures we take where you want us to visit. Depending of how many places and activities we may have, we can include more articles.

With this content in hand, we promote it on our social media channels and to our blog readers.

If you want to be more creative, the sky is the limit with Fotostrasse.

We can do social media contest to engage our readers with your brand. We can do a series of posts telling you story tied to you brand message.

We are always open for new ideas and projects. Share your brand’s goals with us and we can discover together how we might work together.

Team up with Fotostrasse to offer even more sponsored opportunities.

From product sponsorships to licensed content, including articles, videos and photography. From banner ads on Fotostrasse to your wildest dreams

Tell us what’s your goal and we will come up with the perfect campaign for you and your brand based on our 10 years experience with the advertising world combined with our knowledge on the travel blog universe.

Page 7: Fotostrasse Mediakit February 2015

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If you need to send us something, the easiest thing to do is to use the address below:

Felipe TofaniPackstation 103Sonnenallee, 113 – Neukölln12045 – Berlin Deutschland

GET IN TOUCH WITH US

Fotostrasse is based in the beautiful Berlin neighborhood known as Neukölln.

If you want to have a coffee with us or talk about business, send us an e-mail at the ad-dress below:

[email protected]