for the meetings professional march 9, 2012 sgmp old dominion chapter
TRANSCRIPT
FOR THE MEETINGS PROFESSIONAL
March 9, 2012
SGMP Old Dominion Chapter
GAME PLAN
GoalsStudiesDisney’s 4 Cs StoryboardingPop Quiz
DefinitionsTraitsChange
Brainstorming
"What If…?
DEFINITIONS
Fuller
Vance
Edison
STUDIES
Age
I Q
Education
TRAITS
Observation
Flexibility
Synthesis
Sensitivity
Originality
Perception
“The ability to create is the ability to adapt”
…Emerson
DISNEY’S 4 Cs of CREATIVITY
1. Curiosity
2. Courage
3. Confidence
4. Constancy
Psychology of Change
Shock
Denial
Anger
Reacting
Withdrawal
Acceptance
Positive—Negative
DEALING WITH PLANNERS AND SUPPLIERS
S T O R Y B OA R D I NG
Ideas Ideas Ideas Ideas Ideas Ideas
Brainstorming
Judicial judgment is ruled is out
Quantity not Quality
“Free-wheeling” is welcomed
Combination and Improvement
1. DEFINE THE PROBLEM
2. GET THE FACTS
3. WEIGH AND DECIDE
4. CHECK RESULTS
SCIENTIFIC METHOD
Killer Phrases
It won’t work here.
When Ms. Jones was here…
But we’ve always done it that way.
It’s not in the budget.
“Genius is 1% Inspiration
and 99% Perspiration”
-Thomas Edison
Pop Quiz
Tests Of Creativity
1. Who?
2. What?
3. Where?
4. When?
5. Why?
6. How?
IDEA SPURRING QUESTIONS
WHAT IF…….
Edw. E. Scannell, CMP,CSP480-970-0101