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Direct mailer flip book for the RV Dealers International Convention/Expo

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Certified PubliC ACCountAnts | business ConsultAnts

the economy will recover.

In the meantime, you don’t have to face uncertainty alone. Moss Adams LLP works with hundreds of dealerships, helping them tackle challenges and identify opportunities. When every financial decision is an important one, having a trusted advisor is crucial. Find out how we can help you move your business in the right direction.

stephan King (480) 366-8340 8800 E. Raintree Drive, Suite 210 | Scottsdale, AZ 85260 (480) 444-3424 www.mossadams.com

Business Planning

Cash Flow Management

Financial Forecasting

Fraud Detection and Prevention

Succession Planning

Valuation Services

Are you leaving cash on the shelf? Obsolete parts at your dealership cost you up to $59,000* a year. ADP Lightspeed’s completely integrated Dealer Management Software gives you the most in depth parts inventory management available helping you decrease unnecessary costs and improve inventory turns.

Stop wasting time and money, call now.

ADP Lightspeed, Inc. │ 5184 Wiley Post Way │ Salt Lake City, UT 84116 │ adplightspeed.com │ 800.521.0309© 2009 ADP and Lightspeed logos are registered trademarks of ADP, Inc.

800.521.0309 │ adplightspeed.com

FIND HIDDEN CASH.

*based on dealers with parts inventory of $266,000.

ADP Lightspeed, Inc. │ 5184 Wiley Post Way │ Salt Lake City, UT 84116 │ adplightspeed.com │ 800.521.0309© 2009 ADP and Lightspeed logos are registered trademarks of ADP, Inc.

*based on dealers with parts inventory of $266,000.

rv exec shelf.indd 1 7/20/2009 8:45:38 AM

Polk’s data-driven solutions for the Powersports industry offers you accurate, unbiased statistical information to analyze your market; valuable list services and unrivaled market and demographic data to deliver the most powerful prospecting lists available; and post-sales campaign evaluation reports for campaign assessment and refi nement.

Call us today, toll-free, at 1-866-521-4236 or visit us online at http://usa.polk.com/Industries/RVMotorcycleBoat/ and visit us at RVDA, Booth #222.

Understand your market.Communicate with your customers.Increase your sales!

Visit us at:2009 RV Dealers International Convention/ExpoBooth #222Rio All-Suites Hotel & CasinoLas Vegas, NV

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Announcing the ALL neW RVuSA.com!

Announcing the ALL neW RVuSA.com!

now there are even more ways that rvUsa can help yoU sell more online

new & improved inventory management Tools•Use Video to sell more Units•Custom eZ-sites - QUiCK & super easy•instant search engine Visibility on over 65 sites•Customize Your service level•The industry’s Best Customer support•

A Division of NetSource Media

“Building Online Tools for Dealer’s Success Since 1995!“

®

www.rVUsA.com/rVDA

New Dealer Management Console

Newly Redesigned RVUSA.com Homepage

toll Free: 866-643-4625

GeT m

ore leADs wiTh YoUr inVenTorY on

* Account required for inventory feed

Free Market Analysis Transforming times cause a shift in

consumer preference. Are you aware of the changing trends in your market area for:

Contact Scott Stropkai to set up your free market analysis

(pick up at booth 220).

Price Length Green RVs

Product Type New Buyers

(616)281-9898 ext. 128

[email protected]

70241_RVDA:1 7/19/09 9:57 PM Page 48

Risingto the ChallengeRising

to the ChallengeDEALERS

INTERNATIONAL CONVENTION/EXPODeveloping Top

Performers!Developing Top

Performers!

2 0 0 9

Register now at www.rvda.org. Watch your mailbox and e-mail for more details!

Brought to you by: RVDA - The National RV Dealers Association • RVDA of Canada • The RV Learning Center

Don’t misswhat may be

the most importantgathering of RV

dealers and businesspartners in our

history!

Workshops for owners andGMs focusing on cash andpersonnel managementstrategies to stay competitive

Essential techniques formaking more sales in atough market

Acquiring financing intoday’s economy

Intensive workshops to helpget more buyers qualified

New product and serviceofferings to help buildprofits

A series of dealer-manufacturer brandcommittee meetingsscheduled

October 6-9, 2009 The Rio All-Suite Hotel & Casino

Las Vegas, NV

www.rvda.org

The RV Learning Centerpresents a new series oftimely workshopsdesigned to helptoday’s RV dealershipowners, managers,and employees rise tothe challenges theindustry facestoday!

$393 off the registration fee of$917 for the first registrant and

$459 off the registration fee of$917 for additional registrants.

$524$458

You pay:

RVDA DealerMembers Only

DISCOUNT COUPON EXPIRES 8/7/09

coupon code:

LAS-807Visit us on Facebook and Linkedin.

Name: ________________________________________________________________

Company Name: _______________________________________________________

Address: ______________________________________________________________

City: __________________________________ State: ______ Zip: ______________

Phone: ( ) ______________________ Fax: ( ) _______________________

RVDA of America 3930 University DriveFairfax, VA 22030-2515(703) 591-7130 Fax: (703) 359-0152www.rvda.org

RVDA of Canada 204-6411 Buswell St.Richmond, BC V6Y 2G5(604) 718-6325Fax: (604) 204-0154

$ $

DEALERSINTERNATIONAL CONVENTION/EXPO

Developing Top Performers!

Developing Top Performers!

2 0 0 9

RATE CHARTAll funds in U.S. dollars

RVDA Member Dealers $917Non-Member Dealers $1,117

Mail or fax a copy of this form to:

Method of Payment (Note: all funds in U.S. dollars)

o Check Enclosed (payable to RVDA)o VISA o MasterCard o AMEX Expires:____________

Card #: ____________________________________________

Security Code (3 or 4 digit code on card): ________________

Billing Address: ______________________________________

Signature: __________________________________________

CANCELLATION / REFUND POLICY:All cancellations must be in writing and received byAugust 31, 2009, to qualify for a refund. A $30 admin-istrative fee will be deducted from each refund requestreceived by July 31, 2009. A $100 administrative feewill be deducted from each refund request receivedbetween August 1, 2009 and August 31, 2009. No refunds will be made after August 31, 2009.

Coupon Code # ______________

The 2009 RV DealersInternational Convention/Expohas a per-personvalue of:

$1,665

$TOTAL DUE:

LAS- o Please check here if you require special accessibilityor accommodations. RVDA will contact you.

Full Name and Title of Attendee E-mail AddressBadge

First NameYou Pay(with coupon)

Registration Fee (see Rate Chart below)

CONVENTION REGISTRATION FORM – DEALERS ONLYOctober 6-9, 2009 • Las Vegas, NV • The Rio All-Suite Hotel & Casino

RVDA Partners with RV FinanceProfessionals to Help DealersR VDA is partnering with several RV finance professionals to help

dealers navigate the current environment for obtaining wholesaleand retail financing. RVDA staff has free information on RV financingavailable in the RVDA Lenders Toolbox and www.rvda.org. RVDA staff isalso available to provide information on financing issues through thedealer services hotline. For dealers who need additional help, there arenow a variety of options available, for a fee, through the RV LearningCenter and the RV Assistance Corp. (RVAC).

One-On-One ConsultingServices

These additional programs, throughRVAC can provide, for a fee, one-on-one consulting for dealers from experi-enced bankers who know how to dealwith bankers and finance firms.

William “Bill” Thompsonof Cardinal Points Network, LLC (formerly of KeyBank)Bill Thompson will provide consultationfor RV dealers within this framework:• Assessing viability of obtaining com-

mercial inventory financing throughintrospective analysis of a dealership’sfinancial position with ownership andmanagement.

• Compiling and building an effectiveloan application presentation that notonly leads a lender through a dealer-ship’s financial position, plans, andaspirations, but provides industry andmarket perspective. Based on a dealer-ship’s wants and needs, this caninclude help producing the loan pack-et to being an integral part of thepresentation to the lenders themselves.

• Wrapping a business plan around thereality of the lending environmenttoday.

• The ultimate goal is to secure viableinventory lending for the dealership.

Price: $150 for each billable hour and$1,200 per day on site.

John Fulmer(formerly of Bank of America)John Fulmer will personally provideconsultation for RV dealers within thisframework:• Recruiting regional and local lenders

to support dealer associations, dealergroups, or individual dealerships inthe retail and wholesale areas.

• Assessing aspects of dealer financeoperation to determine need andsolutions.

• Providing advice and insights intoelectronic portal usage and alterna-tives, as well as contract print solu-tions.

• Development of marketing materialsand events to support dealer’s strategy.

Price: $100 for each billable hour and$1,000 per day on site.

Please send me more information on RV Finance Professionals:l Jan Kelly, Web Seminarsl John Fulmer, RV Lender Consultingl Paul Novotny, RV Lender Hotline Phone Consultationl Bill Thompson, RV Lender Consulting

Name: __________________________________________________________

Dealership: ______________________________________________________

Address: ________________________________________________________

City: ____________________________State: ______ Zip: ________________

Please return this form to RVDA by fax to (703) 359-0152, call (703) 591-7130,or send an e-mail to [email protected] for more information.

Jan KellyRV Learning CenterFaculty Member

F&I Web Seminars with Jan Kelly.

Using technology to provide affordable andeffective education, Jan Kelly’s WebSeminars offer topic specific training tohelp you succeed. Each Web Seminar is 30-

50 minutes in length with an additional 10minutes at the end for Q&A.Price: $49 - $99 per workshop with multi-ple workshop discounts available.

Paul Novotny(formerly of US Bank)Paul Novotny will personally provide a 30minute phone consultation for each dealer reg-istration within this framework: • Phone consultation hours will be by appoint-

ment. • Assess the dealer’s current position with

wholesale and retail lenders. • Evaluate the results of the dealer’s discussions

with current and prospective alternative lenders. • Explore and list alternative lenders if any,

with reasons for these options. • Explore alternative loan types and recapital-

ization options. • Explore Small Business Administration (SBA)

loan options. • Determine next steps.Price: $179 for first half hour phone consultation.

RV Technician Certification Preparation Course

Every RV Technician Can Have Access to IndividualSelf-Study Online Certification Preparation

Interactive-Multimedia, Online Format• Combines text, audio, graphics, and video, with mentor-led technician

community forum – all content delivered online (no books or handouts)• Available 24 hours a day, seven days a week for 12 months (with computer

and high speed internet connection)Corresponds to RV Certification Test Sections• Propane; Electrical; Plumbing; Brakes, Suspension & Towing; Appliances;

Generators; Hydraulics; Exterior; Interior; Expandable Rooms; Miscellaneous (Welding Safety, Customer Care)

• Fulfills 48 hour RVDA-RVIA RV Service Technician recertification requirementPersonal Progress Tracking• Automatically tracks individual’s progress• Quizzes after each chapter and section with immediate feedback • A final assessment that is similar to the RV technician certification test

Available Anywhere & Anytime (with high speed internet

connection)

Developed by RVIA Available through the RV Learning

Center

Company: .

Address: .

City/State/Zip: .

Phone: Fax: .

Yes! Sign up the following from our dealership:

Name: .

E-mail: .

Name: .

E-mail: .

Name: .

E-mail: .

Name: .

E-mail: .

SAVE!up to 40% discount

when registering multiple technicians at one time

Tuition

# Technicians Price Per Person

1-3 $249.00

4-9 $199.75

10+ $159.99

All registrations must be pre-paid in U.S. funds.

□Check Enclosed: Make Check Payable to: The RVDA Education Foundation

□ Send Invoice (RVDA Members Only) □ VISA □ MC □ AMEX

Cardholder’s Name: .

Acct. Number: Exp.: .

Cardholder’s Signature: Security Code: .

Billing Address: .

Send progress reports to the following supervisor:

Name: Title: .

E-mail: .

Method of Payment

Registration Information

Important:• The RV Technician Certification Preparation course offers RV service technicians the means to prepare for the technician certification test through an online, self-study format. Information about the RVDA-RVIA RV Service Technician Certification Program is available at: www.rvtechnician.com. The certification testing fee is not included in the course fee.

• Registration gives the technician 365 days to complete the course by achieving 80% or higher score on the final assessment. The technician should plan for certification testing within the enrollment period as course extensions are not available.

Return completed form to: RVDA I 3930 University Drive I Fairfax, VA 22030 I Ph. (703) 591-7130 I Fax (703) 359-0152 www.rvlearningcenter.com I [email protected]

Contact Name:________________________________________________________________________

Company:____________________________________________________________________________

Company Address: ____________________________________________________________________

City/State/Zip: ______________________________________________________________________

Phone:______________________________________ E-mail: __________________________________PAYMENT METHODq Send Invoice (members only) q Check Enclosed q Visa, MasterCard, or AMEX:

Name on Credit Card: ________________________________________________________________

Card Number: ______________________________ Security Code:_________ Expires: __________

Card Billing Address: __________________________________________________________________

City/State/Zip: ______________________________________________________________________

Card Holder Signature: ________________________________________________________________

Title Qty. Member Non-Mem Total

Parts Manager Learning Guide – save $140 on the full set!

Full Set (Sections A - I) q with 3-ring binder or q on CD 399.00 559.95Section A - Merchandise the Store 59.95 85.95Section B - Market Parts & Accessories 59.95 85.95Section C - Manage Parts Inventory 59.95 85.95Section D - Sell Parts & Accessories 59.95 85.95Section E - Manage Customer Relations 59.95 85.95Section F - Manage Human Resources 59.95 85.95Section G - Manage Financial Resources 59.95 85.95Section H - Perform Administrative Functions 59.95 85.95Section I - Pursue Professional Development 59.95 85.95Parts Specialist Learning Guide – save $60 on the full set!

Full Set (Sections A - D & H - I) q with 3-ring binder or q on CD 299.00 419.95Section A - Merchandise the Store 59.95 85.95Section B - Market Parts & Accessories 59.95 85.95Section C - Manage Parts Inventory 59.95 85.95Section D - Sell Parts & Accessories 59.95 85.95Section H - Perform Administrative Functions 59.95 85.95Section I - Pursue Professional Development 59.95 85.95Service Manager Learning Guide – save $140 on the full set!

Full Set (Sections A - I) q with 3-ring binder or q on CD 399.00 559.95Section A - Manage Service Department Workflow 59.95 85.95Section B - Provide Customer Service 59.95 85.95Section C - Generate Service Department Revenue 59.95 85.95Section D - Review Administrative Reports 59.95 85.95Section E - Manage Human Resources 59.95 85.95Section F - Supervise Support Staff 59.95 85.95Section G - Train Service Department Staff 59.95 85.95Section H - Promote Public Relations 59.95 85.95Section I - Perform Administrative Activities 59.95 85.95Service Writer/Advisor Learning Guide – save $60 on the full set!

Full Set (Sections A - F) q with 3-ring binder or q on CD 299.00 419.95Section A - Satisfy Customer Requirements 59.95 85.95Section B - Coordinate Customer Appointments 59.95 85.95Section C - Maintain Daily Operations 59.95 85.95Section D - Coordinate Technician Workload 59.95 85.95Section E - Coordinate with other Departments 59.95 85.95Section F - Participate in Professional Development 59.95 85.95Warranty Administrator Learning Guide – save $50 on the full set!

Full Set (Sections A - E) q with 3-ring binder or q on CD 249.00 349.00Section A - Process Open/Closed Repair Orders 59.95 85.95Section B - Process Warranty Claims Parts and Payments 59.95 85.95Section C - Maintain Customer and Manufacturer Relations 59.95 85.95Section D - Perform Administrative Activities 59.95 85.95Section E - Pursue Training and Professional Development 59.95 85.95

TOTAL PURCHASE: ($US) $

To order, fill out the order form below, visit www.rvlearningcenter.com, or call the dealer services hotline.Looking for new training materials for your partsand service departments? The RV LearningCenter, in partnership with The Ohio StateUniversity’s CETE, has developed a comprehen-sive set of RV Parts Personnel Learning Guides &RV Service Personnel Learning Guides. TheLearning Guides are a comprehensive trainingtool that identifies the core duties and competen-cies needed in each position. Here’s a breakdownof what each Learning Guide focuses on:

Parts Manager Learning Guide• Merchandise the Store• Market Parts & Accessories• Manage Parts Inventory• Sell Parts & Accessories• Manage Customer Relations• Manage Human Resources• Manage Financial Resources• Perform Administrative Functions• Pursue Professional Development

Parts Specialist Learning Guide• Merchandise the Store• Market Parts & Accessories• Manage Parts Inventory• Sell Parts & Accessories• Perform Administrative

Functions• Pursue Professional

Development

Service Manager Learning Guide• Manage Service Department Work Flow• Provide Customer Service• Generate Service Department

Revenue• Review Administrative

Reports• Manage Human Resources• Supervise Support Staff• Train Service Department Staff• Promote Public Relations• Perform Administrative Activities

Service Writer/Advisor Learning Guide• Satisfy Customer

Requirements• Coordinate Customer

Appointments• Maintain Daily Operations• Coordinate Technician

Workload• Coordinate With Other Departments• Participate in Professional Development

Warranty AdministratorLearning Guide• Process Open/Closed Repair

Orders• Process Warranty Claims,

Parts, and Payments• Maintain Customer and

Manufacturer Relations• Perform Administrative Activities• Pursue Training and Professional Development

For additional information, call (703) 591-7130 • RV Learning Center, 3930 University Drive, Fairfax, VA 22030 • Fax (703) 359-0152

Learning Guides for RV Parts & RV Service Personnel Now Available!