five trends you may have missed in the fast food franchising industry
Post on 24-Jan-2018
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Five Trends You May Have Missed in the Fast Food
Once you decide to step up and become your own boss, you will need to start following the trends of your chosen
business. In the wide world of fast food franchises, things are always evolving.
Many of the long running franchises can depend on customer loyalty to keep their
operations afloat. However, that doesnt mean they arent constantly looking for ways to
innovate and find new menu items to add.
Topics of Discussion
1. Mobile Everything
2. Generation Z Stepping Up
3. Options Everywhere
4. Going Green
5. Spice Matters
1. Todays fast food consumer is extremely tech savvy. Youll know this
by the simple fact that everyone in line for your business is probably texting or checking in on their Smartphones. Fast food franchises are capitalizing on this
trend by offering things like loyalty programs, smartphone payments,
mobile ordering and, of course, marketing campaigns.
cc: sixes & sevens - https://www.flickr.com/photos/45665251@N00
2. Coming on the heels of the Millennials is Generation Z. This is the new group of up and coming consumers who have developed some
sophisticated palates. Thats not to say they dont want the tried and true things like pizza,
chicken, pasta, or hot dogs. Theyre all still munching on those items but theyre looking
for variations on a theme. For instance, if they want a hot dog, they might gravitate towards
Hot Dog on a Stick as a fun and tasty alternative to the basic hot dog in a bun.
cc: Thomas Hawk - https://www.flickr.com/photos/51035555243@N01
3. Another quick moving trend in fast food franchises is the ability to open up service in
just about any space. Many grocery stores have set up Starbucks and/or Panda Express
counters in their facilities. Drugstores like Walgreens are selling smoothies, juices, and shakes. Even vending machines have gotten
more sophisticated with their snack selections. Bottom line: if there is an empty space with foot traffic, it can be filled with a
fast food franchise.
Want to learn more? Please visit our blog at:
Or visit our website at:http://www.hotdogonastickfranchise.com/
Disclaimer: This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for
information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer
you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements
in your state. Franchise offerings are made by Franchise Disclosure Document only.