fashion history (1950-now) - american fork jr. high...
TRANSCRIPT
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Fashion History
1950s to Now
Historical Influence-1950s • Baby Boom-a lot of children were born after
the war! • Rock and Roll became very popular music • Cold War
The New Look-Christian Dior • In 1947 Christian Dior (a French designer)
launched “The New Look” • It gave women a more softer, feminine
look and curve. • The look was stylish, elegant and reflected
the opposite of wartime restrictions.
The New Look Cont. • Waists were cinched in again and yards and
yards of fabric were used. The bustline was accented
Fashion in the 1950s • Hourglass Silhouette-accented the lower half of
the body (baby boom hips!!) • Teen Fashion: Poodle skirts, bobby socks, sweater
sets, saddle shoes, clam diggers (capris) • Hairstyles included the ponytail and the beehive
Men’s Fashion • Cardigan Sweaters • Hats • Flannel Suits (Charcoal Gray, Navy, Brown) • Greasers: Jeans, T-Shirt, Leather Jacket
and Converse • Chino’s button down shirt and loafers
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Movies Representing this Era • Grease • Pleasantville • Mona Lisa Smile
Historical Influences-1960s • Civil Rights Movement • Vietnam Conflict and American Involvement
(1961-1975) • British Invasion-not military but rather an
invasion of music, fashion, hairstyles and make-up
Civil Rights Movement • Sparked an impressive move to ethnic
fashion • Found interest in African colors and prints • Afro hairstyles were worn (mostly by black
people, but some white people used perms to get the Afro hairstyle)
The Peace Movement • AKA: the anti-Vietnam War Movement • Instead of pulling the country together to save
resources, the country was pulled apart. • The teenagers who revolted were called
“hippies”. The main focus was self expression.
Fashion in the 1960s • Tubular Silhouette (straight up and down) • Everything seemed to go – Length of skirts ranged from micro-mini to
maxi. Even mixing them was fashionable. • The “warbabies” or the Baby Boomers had
a HUGE impact!
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Fashion in the 1960s • Clothing and advertising all catered to the
youth. Teenagers enjoyed keeping up with the latest trends. • Two sets of fashion developed side by side:
fashion for the young and fashion for the rest • The bikini makes it’s first appearance!
Mini Skirt • Hit early in the 60s. It was the design of
Mary Quant from Wales. • She was regardged as the mother of the mini
and high boots, shoulder bags, and the “poor boy” sweater.
Pillbox hat • A woman’s hat with a flat
top, upright sides and no brim. • Made famous by Jackie
Kennedy (first lady from 1961-1963)
Pantsuit • Woman’s suit with matching
trousers and coat. • Andre Courreges introduced
long trousers for women as a fashion item in the late 1960s
Men’s Fashion • Tailored suits • The “Mod” look (introduced by the
Beatles) • Turtlenecks, colors
Movies Representing this era • Breakfast at Tiffany’s • Forrest Gump • Hairspray
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Historical Influences-1970s • From Hippy to Disco: genre of popular music • Energy Crisis-period of limited economic
growth • Watergate Scandal-major political scandal
that occurred in the U.S.
Fashion in the 1970s • A-Line/Triangle Silhouette-fitted at the hip and
gradually widens towards the hem. • Platform shoes were very popular! (Even for men) • Unisex clothing was also in style (both men and
women can wear)
Hairstyles • Long and straight. Girls would iron their
hair straight (not flat iron…IRON) • Full bangs were worn long enough to cover
the eyebrows.
Hippy to Disco • The hippie influence was still
there. They used bold flower prints and bright bold colors.
• Tie Dye also became a popular item.
Hip Huggers and Bell Bottoms • Disco Fever: Teen styles were
extreme. – Pants were skin tight – Hip hugger: “low-rise” well below
the belly button – Bell bottoms: fitted to knee and
then very wide at the bottom
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Men’s Fashion • Bell Bottoms • Wide Ties • Collars • Cardigans (more conservative man)
Movies representing this era • Brady Bunch • Remember the Titans • Radio
Historical Influences-1980s • Yuppie Era: (young urban professional) refers to
the upper middle class or upper class in their 20s and 30s.
• Conspicuous Consumption: spending money on and acquiring of luxury goods and services
• Madonna-very influential on female fashion
Fashion in the 1980s • Inverted Triangle Silhouette: padded
shoulders, exaggerated lapels and flared jackets • Overly bright and vivid in appearance • Very heavy, brightly colored make-up, lots of
jewelry
Exercise Wear • Comfort and Function were huge! • Spandex or Lycra in bright colors • Legging worn with thick socks
pushed down to the ankles • The old “gym shoe” was replaced
with 100 or more different kinds of specialized sports shoes.
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Logo Wear and Designer Jeans • Logos were huge! The bigger the
logo, the better it was! • Designer jeans were fashioned
more for style than practicality. • Skin-tight jeans made of combos
of cotton and spandex, allowing them to move with the body.
The Power Suit • In order to be taken more
seriously at work, women wore a power suit.
• It was a broad shoulder, lapel jacket worn with white or light colored blouse and a skirt. Pants were too casual.
Hairstyles • The bigger the better! • Hairspray and ratting were an
everyday thing • Bangs were very popular and often
lifted many inches above the scalp • Crimping hair was very popular as
well.
Men’s Fashions • Business suits with narrow detailing • Suspenders • Pastels
Movies representing the 1980s • 13 Going on 30 • Footloose (1984) • Pretty in Pink • Girls Just Wanna Have Fun • The Wedding Singer
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Historical Influences-1990s • Age of Electronics-cell phones especially! • Internet-known as the Dot Com Era
Fashion in the 1990s • Triangle Silhouette • Like the 60s, any length of skirt was in. • The 90s borrowed fashions from the 60s
and 70s – Platforms and bell-bottoms/flares are back!
Shoe Obsession • There is a shoe for every purpose! • Birkenstock: natural, carefree sandal • Comfortable sport shoes • Platforms • Mary Janes
Bare Midriff • Shirts cut short and hip huggers return. • Return of the “clam diggers” aka capris
Rejection of Fashion • The “grunge” look was also very popular. • Oversized pants and shirts • Holes in clothing
Men’s Fashion • Baggy Pants • Big Sneakers
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Movies Representing this Era • Wish Upon A Star • Clueless • She’s All That • Saved By the Bell • Full House
Historical Influences-2000s • Sept. 11, 2001 and War on Terror • Technology (Internet Shopping) • Economic recession (biggest since 1980s) • Globalization-clothing on a more global
market
Fashion in the 2000s • “Mash-Up”: previous styles from varying
decades join together. • 1980s revival-mini skirts, ripped
distressed jeans, denim jackets etc. come back • Skinny jeans, then jeggings-both with boots
Hairstyles • Early 2000s, womens hair was long and
straight. It was fashionable to have dyed highlights and lowlights.
• Sideswept look (rather than parting down the center)
• Textured hair with volume, natural wavy hair and the bob cut
The Internet • Now, you can shop online for clothing • Makes all information easily accessible and
fashion crossover more common
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Any Others? • What have you seen that is popular for this
time?
Fashion History Assignment • Pick an era (choose your
favorite!) • Choose a style or a key
piece of fashion from that era and create a design that is more modern.