There is no question that an investment made today in support of the St Francis Memorial Hospital’sThere is no question that an investment made today in support of the St Francis Memorial Hospital’sThere is no question that an investment made today in support of the St Francis Memorial Hospital’sThere is no question that an investment made today in support of the St Francis Memorial Hospital’s

Family helping FamilyFamily helping FamilyFamily helping FamilyFamily helping Family Campaign Campaign Campaign Campaign will make a lasting impact on ensuring a strong Hospital for will make a lasting impact on ensuring a strong Hospital for will make a lasting impact on ensuring a strong Hospital for will make a lasting impact on ensuring a strong Hospital for

tomorrow. Please join the family and help us continue to provide tomorrow. Please join the family and help us continue to provide tomorrow. Please join the family and help us continue to provide tomorrow. Please join the family and help us continue to provide excellent health excellent health excellent health excellent health care, care, care, care,

close to homeclose to homeclose to homeclose to home, by supporting the purchase of the equipment needed for our staff to do their jobs., by supporting the purchase of the equipment needed for our staff to do their jobs., by supporting the purchase of the equipment needed for our staff to do their jobs., by supporting the purchase of the equipment needed for our staff to do their jobs.

At St. Francis Memorial Hospital, we are part of the family, and families help families. At St. Francis Memorial Hospital, we are part of the family, and families help families. At St. Francis Memorial Hospital, we are part of the family, and families help families. At St. Francis Memorial Hospital, we are part of the family, and families help families.

That’s why we will be supporting this campaignThat’s why we will be supporting this campaignThat’s why we will be supporting this campaignThat’s why we will be supporting this campaign

“I appreciate having food “I appreciate having food “I appreciate having food “I appreciate having food

made locally made locally made locally made locally

at my hospital.”at my hospital.”at my hospital.”at my hospital.”

“I know my hospital “I know my hospital “I know my hospital “I know my hospital

is clean”is clean”is clean”is clean”

“I want“I want“I want“I want the security the security the security the security

of knowing that I and my family of knowing that I and my family of knowing that I and my family of knowing that I and my family

members can be members can be members can be members can be

treated close to home”treated close to home”treated close to home”treated close to home”

Family helping FamilyFamily helping FamilyFamily helping FamilyFamily helping Family Campaign Campaign Campaign Campaign

Supporting the St. Francis Memorial Hospital Supporting the St. Francis Memorial Hospital Supporting the St. Francis Memorial Hospital Supporting the St. Francis Memorial Hospital

Keeping Health Care Close to HomeKeeping Health Care Close to HomeKeeping Health Care Close to HomeKeeping Health Care Close to Home

“I want to continue to “I want to continue to “I want to continue to “I want to continue to

have access to 24 hr have access to 24 hr have access to 24 hr have access to 24 hr

Emergency, XEmergency, XEmergency, XEmergency, X----ray ray ray ray

and Lab services”and Lab services”and Lab services”and Lab services”

When Premier Leslie Frost cut the official ribbon at the opening of St. Francis Memorial

Hospital in 1960, it was not only a celebration of 12 years of dedicated work from a

group of visionary leaders, it also was the beginning of providing quality health care to

the people of the Madawaska Valley.

Today, over 50 years later, the St. Francis Memorial Hospital is the pride of the Valley

and has a proven track record of

providing excellent patient excellent patient excellent patient excellent patient

centered servicescentered servicescentered servicescentered services.

Strong leadership and innovative

planning have repeatedly demon-

strated the Hospital’s ability to

adapt to changing environments

and sustain essential services for

those who matter most,

our patients and their families.

“At St. Francis “At St. Francis “At St. Francis “At St. Francis Memorial Hospital, Memorial Hospital, Memorial Hospital, Memorial Hospital,

you’re part you’re part you’re part you’re part of the family.”of the family.”of the family.”of the family.”

Helen Recoskie and members of her Hospital family team

This Case for Support was written and produced internally by the Foundation with volunteer assistance (with our thanks!) from Erin Mask for the graphic design and setup

St Francis Memorial Hospital Foundation ~ 613St Francis Memorial Hospital Foundation ~ 613St Francis Memorial Hospital Foundation ~ 613St Francis Memorial Hospital Foundation ~ 613----756756756756----3045 ex 333 ~ 3045 ex 333 ~ 3045 ex 333 ~ 3045 ex 333 ~ Foundation@sfmhosp.comFoundation@sfmhosp.comFoundation@sfmhosp.comFoundation@sfmhosp.com ~ sfmhosp.com ~ sfmhosp.com ~ sfmhosp.com ~ sfmhosp.com

The Foundation greatly acknowledges Pine Cliff Resort for The Foundation greatly acknowledges Pine Cliff Resort for The Foundation greatly acknowledges Pine Cliff Resort for The Foundation greatly acknowledges Pine Cliff Resort for

sponsoring the copying and distribution of this publicationsponsoring the copying and distribution of this publicationsponsoring the copying and distribution of this publicationsponsoring the copying and distribution of this publication

Meet our Community LeadersMeet our Community LeadersMeet our Community LeadersMeet our Community Leaders

Campaign Honorary Chair:Campaign Honorary Chair:Campaign Honorary Chair:Campaign Honorary Chair:

Gerard O’MalleyGerard O’MalleyGerard O’MalleyGerard O’Malley Long time resident of Barry’s Bay, Gerard O’Malley is demonstrating his commitment to his Hospital by signing on to the Family helping Family Campaign as the Honorary Chair. Born the youngest of 13 children to Margaret Lorbetskie and Cecil O’Malley of Brudenell, Gerard knew from an early age that there was no other place he would rather live than Barry’s Bay. Like most boys his age, he was active in many of the sports and community activities that were a huge part of the rural lifestyle in the Bay. He also had a keen interest in the grocery business, starting work as a box boy at Kitts Red and White at the age of 14 and eventually working his way up to Manager of the Food Master for Don and Joyce McCullough. Because he was supported by so many dedicated volunteers throughout his minor hockey career himself, it was an easy decision for him to sign on as a coach for the minor hockey midget team and later to play, manage and then coach the town’s industrial league team for a number of years. On February 29th of 1984, at the age of only 25, Gerard’s life would take a dramatic and unexpected turn when he sustained a spinal cord injury while playing one of the team’s hockey games that season. Although he knew that his community Hospital and health care supports were good, it was then that he learned first hand the critical role that it would play, not only in his immediate care after the accident, but also in the care he would come to rely on for many years to come. “I knew instinctively that my injuries were serious and of course I was very anxious and scared. I also remember, however, the relief I felt knowing that the Hospital was so close by and that I would be taken care of immediately if my injury was serious”. Another blessing, which he is certain, would have been rare to have happen in a larger hospital, was that when he arrived at the St. Francis Memorial Hospital, one of the first faces he saw was his own family physician who was on call that day. This and the fact that almost all the care staff was familiar to him were extremely comforting to both him and his family. “I am not even sure what they did, only that they did it so calmly and quickly, always reassuring me and keeping me as comfortable as possible. I can’t even imagine the additional stress and consequences for me if St .Francis Memorial wasn’t there and I had to travel the hour plus journey to another hospital.” After being stabilized by Dr. Joe Cybulskie and the professional team of care givers at St. Francis, Gerard was rushed to Ottawa, where he spent the next 2 months in the hospital followed by an additional 8 months in rehabilitation. During this time, Gerard recalls the tremendous support he received from family, and friends. “Right from the beginning, I felt like everyone was rooting for me.” Back in the Bay, his home community and his local Hospital were doing what they do best, supporting their own by making a commitment to help Gerard realize what kept him going for all those months in the hospital and rehab; to come back home. Service clubs like the Lions Club as well as many individual community leaders stepped up to the plate and organized fundraisers to ensure accessible living arrange-ments, while St. Francis Memorial Hospital assisted with the planning and organization of the personal support workers and supplies he would need to assist with day to day care. He recalls the social worker’s amazement after coming to the Bay for a meeting with family and community representatives that included Hospital personnel. “He just couldn’t believe the kind of support that existed here for me. In fact, he said to me, Gerard, there is absolutely no doubt that you will be going home. Since his return home in 1985, Gerard enjoys a full life as a local business owner and a community member committed to giving back to the community who has always been there for him. Gerard says he is humbled to be asked and proud to be representing the St. Francis Memorial Hospital Foundation’s Family helping Family Campaign as Honorary Chair of the Campaign Council. “My parents were treated at St. Francis Memorial Hospital, as was I and many members of my family; my father spent his last few weeks of his life there. This is my com-munity; it is where I live, where I conduct my business. I want to show my appreciation and support my Hospital. Most of us already know that we need our Hospital for the great Emergency, Inpatient and numerous Outpatient Clinics it provides, but what we might not always think of is that having a hospital like St Francis Memorial is also critical to the economy and survival of this community. Without accessible health care close to home, we simply could not sustain our businesses, tourism and family life.” Gerard is hoping that all community members, permanent, seasonal, and summer, will join him and support the Family helping Family Campaign. Replacing the aging X-Ray Unit at a substantial cost of $ 500,000 is near and dear to his heart, because it was that piece of equipment that ensured the quick diagnosis he needed immedi-ately after his accident. Today, an X-Ray can be viewed immediately by a Radiologist in another city because of the upgrade to P.A.C.S. technology purchased by the Hospital and supported by community donations only a few years ago. Gerard is also making the appeal to one and all to consider the support that’s right for them. “People may think you need a lot of money and have to make a large contri-bution and that simply isn’t true. There are many ways to support this campaign; outright gifts are great if you can make them, but there are also future gifts like life insur-ance policies, and bequests/wills, as well as being creative and organizing events and activities that benefit the hospital. Every dollar will go a long way and is equally as important in this campaign as the larger gifts.” “It’s important to me to be a good citizen in my community and to help educate all generations about what is possible when we come together and in this case, support the needs of our Hospital. I can’t imagine where I, or any of us for that matter, would be without our Hospital. It is my sincerest hope that you will join me to ensure we get the equipment we need so that we can continue what our forefathers began over 50 years ago; the promise of excellent health care, close to home, delivered by the exceptional family at St. Francis Memorial Hospital. Let’s all do our part to make sure that this hospital remains strong so health care stays close to home, for all our families and for the many generations to come.”

Darlene is no stranger to St. Francis Memorial. Retired from the Hospital in

2010, Darlene enjoyed 35 years at the hospital, working as a Registered

Nurse and later as the Manger of Human Resources and finally finishing her

career as the Director of Operations.

She is keenly aware of how important our Hospital is to each and every one of

the patients and their families who walk through the doors of St. Francis

Memorial Hospital.

“Excellence in rural health care was the slogan coined for the previous

Capital Campaign of 2003 when the Foundation was first formed, and I know first hand, both as a previous

staff member and as a patient myself, that it is one that describes perfectly the kind of service that the hospital

care staff strive to deliver” says Darlene. “At St. Francis, we really are like family and I am delighted to con-

tinue to support the Hospital by working with the Foundation in my new role as a volunteer to ensure that this

Hospital is here for all of us, not just for today, but for the future as well.”

Darlene will join Gerard O’Malley, and other members of the Family helping Family Campaign Council

members as community leaders who are committed to ensuring success for the 1.2 million dollar goal.

Honourary Chair Gerard O’Malley

Campaign Chair Darlene Sernoskie

Leadership/ Major

Gifts Team

Bob Young

St Francis Family Team

Randy Penney Kim Stewart

Seasonal & Summer Residents Team

John Hildebrandt Pat Taggart –Wrazej

Community Gifts Team

Foundations/Corp. Team

Foundation Office

St. Francis Memorial Hospital FoundationSt. Francis Memorial Hospital FoundationSt. Francis Memorial Hospital FoundationSt. Francis Memorial Hospital Foundation Board of Directors Board of Directors Board of Directors Board of Directors

Executive Director; Toni Lavigne-Conway Support Staff; Erin Gienow

TheTheTheThe Family helping FamilyFamily helping FamilyFamily helping FamilyFamily helping Family Campaign Leadership TeamCampaign Leadership TeamCampaign Leadership TeamCampaign Leadership Team

Darlene Sernoskie Darlene Sernoskie Darlene Sernoskie Darlene Sernoskie ---- Campaign ChairCampaign ChairCampaign ChairCampaign Chair

An Opportunity to help your Hospital An Opportunity to help your Hospital An Opportunity to help your Hospital An Opportunity to help your Hospital

The Family helping FamilyFamily helping FamilyFamily helping FamilyFamily helping Family Campaign is an opportunity to help obtain the equipment our

Hospital will need nownownownow and in the next five years to continue to provide access to the

compassionate and excellent care we are

accustomed to.

“This Campaign is not about building with bricks “This Campaign is not about building with bricks “This Campaign is not about building with bricks “This Campaign is not about building with bricks

and mortar. It is about maintaining a Hospital that and mortar. It is about maintaining a Hospital that and mortar. It is about maintaining a Hospital that and mortar. It is about maintaining a Hospital that

can keep step with the hospitals of today so it can can keep step with the hospitals of today so it can can keep step with the hospitals of today so it can can keep step with the hospitals of today so it can

continue to be our strong Hospital for tomorrow. continue to be our strong Hospital for tomorrow. continue to be our strong Hospital for tomorrow. continue to be our strong Hospital for tomorrow.

As family and emergency room physicians, we rely As family and emergency room physicians, we rely As family and emergency room physicians, we rely As family and emergency room physicians, we rely

heavily on a well equipped hospital to help us serve heavily on a well equipped hospital to help us serve heavily on a well equipped hospital to help us serve heavily on a well equipped hospital to help us serve

our patients needs. Having up to date equipment our patients needs. Having up to date equipment our patients needs. Having up to date equipment our patients needs. Having up to date equipment

close at hand means we can begin treatment as soon close at hand means we can begin treatment as soon close at hand means we can begin treatment as soon close at hand means we can begin treatment as soon

as possible and eliminates unnecessary and long as possible and eliminates unnecessary and long as possible and eliminates unnecessary and long as possible and eliminates unnecessary and long

distance travel , especially for the elderly and distance travel , especially for the elderly and distance travel , especially for the elderly and distance travel , especially for the elderly and

chronically ill patient.”chronically ill patient.”chronically ill patient.”chronically ill patient.”

Because community hospitals like ours cannot offer all specialists that patients require on site,

improvements in technology will allow our patients to receive treatment close toclose toclose toclose to homehomehomehome while get-

ting specialist advice from physicians in other areas of the province.

For example, a patient needing an X-Ray can go to the St. Francis Memorial Hospital, have their

test, which will then be read by a Radiologist quickly in another location. These results are then

reported to the patient’s local hospital and/or physician, making it possible for the patient to have

their test, be diagnosed, and receive treatment, all without the need for extensive and costly travel.

St Francis Memorial Hospital Saves Lives! St Francis Memorial Hospital Saves Lives! St Francis Memorial Hospital Saves Lives! St Francis Memorial Hospital Saves Lives!

In the Madawaska Valley, we know our needs are unique.

Without access to 24 hour health care at a hospital, close to homeclose to homeclose to homeclose to home, like St. Francis Memorial, the one hour plus drive to the nearest other health care facility is not only unrealistic and daunting, it can also literally be life threatening. Precious patient lives have been saved at St. Francis Memorial Hospital and keeping a well equipped Hospital will help us to continue to save many more.

There is no shortage of life saving stories that involve St. Francis Memorial Hospital but perhaps none touch us more than those involving children. These stories remind us of how critical it is to have and maintain a hospi-tal that is close to home close to home close to home close to home and easily accessible.

Recently, Pam and Colin McCallum of Barry’s Bay recounted this life saving story that involved their daughter Emily in 2006 when she was ten years old.

“After months of sore throats, fevers and nausea it was recommended that Emily have her tonsils re-moved”, remembers Pam. “Her surgery was performed in Pembroke where all appeared to have gone well and we were sent home with instructions for her follow up care, noting that a little bit of bleeding from her throat was to be expected. But by the next day, Emily started spitting up blood. As time pro-gressed, we felt that this was more than just a “little bit of blood” and began to feel very uneasy, so we made the decision to take her to the ER department at our local hospital, St. Francis Memorial. We were so glad we did, because on the short 15 minute drive to the hospital, the bleeding became pro-gressively worse. Upon arrival at St. Francis, we were quickly whisked into the ER where we saw Dr. “Joe” Cybulski'. He took one look at Emily and asked one of the nurses to contact the air ambulance for transport to Ottawa immediately. I still remember feeling my heart literally drop to my stomach at that moment; we knew that our little Emily was in trouble. What happened next is a bit of a blur but one thing I do remember with clarity is how the wonderful medical team quickly sprang into action; Dr. Joe and nurses, Dorinda Lepinski and Debbie Yantha moving efficiently and decisively as they attended to Emily. As you might imagine, both Emily and I were quite anxious by this time, but the nurses were incredible at keeping us calm and reassured, despite the fact that we all knew this was a serious situation.

It was then decided that since the air ambulance would not arrive for a while, Emily would be sent much more quickly to Pembroke by land ambu-lance. I was told that the team at St. Francis had already been in touch with Dr. Jones on that end, who would be expecting her. Thankfully, I was allowed to accompany Emily in the ambulance with Dorinda. During that drive to Pembroke, I was terrified as the bleeding became much worse and there was no sign of it stopping or slowing down. Dorinda remained calm and then began to pray with me, as did the ambulance attendant who was on that day and I can tell you that I have never been more grateful for that gift of prayer and for the calm and peaceful manner in which these “angels” touched us with their compassion. Those prayers were answered, because once in Pembroke, Dr. Jones saw Emily immediately and cauterized the incision; no anaesthetic, just quick and sharp. Emily was so brave and didn’t even cry (I think by then she was fairly out of it) but her eyes certainly did “pop” with shock when he did the procedure!

As parents, we are so grateful to the staff at St. Francis Memorial for acting incredibly quickly and decisively and for remaining so calm and reassur-ing to a very anxious mother! Having Dorinda and Lee, (ambulance attendant) pray with me in the ambulance was amazing and truly a blessing. Emily recovered of course, and has grown into a lovely young woman who is now 18 and making plans for volunteer missionary work and post secondary education. Over the years she has been somewhat of a frequent visitor to the ER, with various broken bones, dislocations and other injuries over the years since that day. So many in fact, that the Hospital staff knows her by name! I don’t even want to think about what could have happened to our Emily if we didn’t have a well equipped hospital and emergency department close to home with competent staff that could quickly assess and stabilize a situation like hers. We love living in this area and know it is critical to have and maintain our Hospital so that situations like ours have a positive outcome. Does St. Francis Memorial Hospital save lives? We know they do!” - The McCallum Family

Emily McCallum, now 18 and a recent graduate of MVDHS, is active in sports and will soon be leaving to do humanitarian work with the Live Different Academy

Dr. Joe CybulskiDr. Joe CybulskiDr. Joe CybulskiDr. Joe Cybulski Dr. Bruce HarrisDr. Bruce HarrisDr. Bruce HarrisDr. Bruce Harris Dr. Henry TiedjeDr. Henry TiedjeDr. Henry TiedjeDr. Henry Tiedje Dr. Ray DawesDr. Ray DawesDr. Ray DawesDr. Ray Dawes

Dr. Jason Malinowski, Dr. Denise Coulas, Dr. Jason Malinowski, Dr. Denise Coulas, Dr. Jason Malinowski, Dr. Denise Coulas, Dr. Jason Malinowski, Dr. Denise Coulas, Dr. Pil Joo (E.R. Physician)Dr. Pil Joo (E.R. Physician)Dr. Pil Joo (E.R. Physician)Dr. Pil Joo (E.R. Physician)

Emily during a recent trip to Baja Mexico

Rising to the Challenge Rising to the Challenge Rising to the Challenge Rising to the Challenge ---- Our Campaign Goal Our Campaign Goal Our Campaign Goal Our Campaign Goal Like all new technologies, there is a significant cost for the equipment and

technology to be part of the provincial networks. The expectation from the

Ministry of Health is that hospitals will keep pace with the new technology and

strategies. This current technology greatly benefits the patient by:

• Supporting twenty-four hour access to Emergency Services

• Providing Mammography testing to saves lives through early detection of

breast cancer

• Maintaining current digital Main and Mobile X-Ray equipment that provides

essential support for the Emergency Department and our in patients

• Providing on-site Telemedicine clinics to reduce extensive travel and keep

patients closer to home closer to home closer to home closer to home with their families and loved ones

• Upgrading and maintaining a Hospital Lab which offers standardized testing

for effective patient information sharing

There is also the expectation that the cost to fund capital There is also the expectation that the cost to fund capital There is also the expectation that the cost to fund capital There is also the expectation that the cost to fund capital

equipment needs and technology rests entirely with the equipment needs and technology rests entirely with the equipment needs and technology rests entirely with the equipment needs and technology rests entirely with the

community community community community –––– the Government simply the Government simply the Government simply the Government simply does not does not does not does not pay pay pay pay

for capital equipment!for capital equipment!for capital equipment!for capital equipment!

PATIENT CARE TOTAL: $120,526 - Physiotherapy - Telehealth - Medical Unit - Pharmacy - Dietary

SUPPORT SERVICES TOTAL: $64,574 - Housekeeping Services - Laundry - Equipment Sterilization Services - Information Technology

EMERGENCY SERVICES TOTAL: 1,014,900 - Emergency Department - Lab - X-Ray - Health Records - Training

10%

5% 85%

Our Goal Our Goal Our Goal Our Goal ---- 1.2 Million Dollars1.2 Million Dollars1.2 Million Dollars1.2 Million Dollars

. Ensuring Essential Supports for the Operation of the Emergency Department Ensuring Essential Supports for the Operation of the Emergency Department Ensuring Essential Supports for the Operation of the Emergency Department Ensuring Essential Supports for the Operation of the Emergency Department

Updating equipment for our Diagnostic Imaging and Lab Departments

will help service our patients in a timely manner through speedier

access to test results. There is a provincial expectation that all hospitals

will participate in the provincial electronic infrastructure. The X-Ray and

Laboratory equipment are the backbone of the Diagnostic Imaging and

Emergency Departments and we simply could not function without this

essential equipment.

XXXX----Ray and Lab are absolutely essentialRay and Lab are absolutely essentialRay and Lab are absolutely essentialRay and Lab are absolutely essential to the operation of the Emergency Department.to the operation of the Emergency Department.to the operation of the Emergency Department.to the operation of the Emergency Department.

Replacement of the aging Diagnostic equipment with new and current technology will not only enhance

our Emergency services for patients but ensure its viability. Without a fully functioning Emergency

Department, St. Francis would not be able to offer critical health care to residents.

Attracting and Retaining PhysiciansAttracting and Retaining PhysiciansAttracting and Retaining PhysiciansAttracting and Retaining Physicians

Our community cannot offer effective services without dedicated physicians. . . . Currently there is a

national shortage of physicians and health care professionals. When we offer the most up to date When we offer the most up to date When we offer the most up to date When we offer the most up to date

technology, it is easier to recruit and retain new staff and physicians.technology, it is easier to recruit and retain new staff and physicians.technology, it is easier to recruit and retain new staff and physicians.technology, it is easier to recruit and retain new staff and physicians.

We have all, most likely, encountered the worrying wait for specialist appointments or test results for

ourselves or our loved ones. Being part of the shared network of electronic health records allows

information to flow both ways without waiting or repeating diagnostic tests, which in turn reduces stress

for patients and their families.

More than just a Hospital More than just a Hospital More than just a Hospital More than just a Hospital

When our grandparents built the Hospital they knew how essential it was to provide medical service so

lives could be saved. They may not have realized the role the Hospital would eventually play in the

economic viability of the community.

Currently SFMH is the largest employer

in the community. We repeatedly hear

from residents about the key difference

the Hospital makes when residents decide

to stay here to raise a family or

return to settle in the area. The presence

of a Hospital is often a deciding factor. The ongoing viability of this community depends on the existence

of the Hospital and 24 hour access to Emergency Services.

St. Francis Memorial Hospital has a history of creative partnerships that has helped to maintain and im-

prove hospital services. From shared administration with the Renfrew Victoria Hospital to Integration

with the Ottawa Hospital for Radiology Interpretation, SFMH continues to demonstrate leadership in the

area of innovation. For our patients, it means access to on-site Dialysis, numerous Diagnostic Imaging

modalities like Mammography, Ultrasound, Bone Density, General X-Ray, and an excellent Telehealth

Medicine Clinic along with access to visiting Specialists.

A strong Hospital will position us to take a leadership role in the community to advocate for other A strong Hospital will position us to take a leadership role in the community to advocate for other A strong Hospital will position us to take a leadership role in the community to advocate for other A strong Hospital will position us to take a leadership role in the community to advocate for other

community health services and present a louder voice in provincial planning.community health services and present a louder voice in provincial planning.community health services and present a louder voice in provincial planning.community health services and present a louder voice in provincial planning.