FACULTY DEVELOPMENT PROGRAMME - entrepreneurship – teaching, research, and

writing case studies

Dr. T.K. Jain, Dean, ISBM Suresh Gyan Vihar University

9 to 11 March 2011

Can entrepreneurship be taught?

• Entrepreneurship is a bundle of skills – which can be imparted through understanding and practice

• Decision making situations should be created and the participant may be asked to act out as the key decision maker and face the consequences

• There should be critical assessment of decisions taken by the participantn

How to teach entrepreneurship ???

• Case study method • Biographies of entrepreneurs • Interviews / discussions with entrepreneurs • Visits to industrial exhibitions / displays • Visits to other countries • Market surveys to identify gaps • Business plan formulation and evaluation • Immersion into entrepreneurial role• Business games / scenarios / inbasket • Movies,

What are Truly enriching cases ?

• Giving complete situation and alternatives • Puts the student in the seat of decision maker • Puts the students in dilemma • Decision making is a difficult task • The student has to commit for one decision

and thereby face opportunity cost • The case situation is vivid

KASH – THE IMPORTANT ISSUES

• K = Knowledge - business practices and rules• A= Attitude – positive to calculated risk• S = Skills – decision making, communication,

motivation, risk taking, leadership, initiative, financial planning, etc.

• H = Habits - prudence, social networking, careful in using money, creating assets rather than expenditure

Teachers as transformers

• Teaching beyond the syllabus – to touch the vision, mission and objectives of the students

• Teaching beyond the class rooms – to expose the students to opportunities, experiences and adventures

• Teaching beyond the language – to present an ideal personality, to project a set of ideas, to project a set of values

Give more emphasis on

• Role plays • Experiential learning • Simulations • Brain storming• Business plan formulation and presentation • Collective group processes

Research ????

• Study the factors that shape entrepreneurship• Study the vision, perspectives and processes

of entrepreneurs • Experimental research on teaching tools and

techniques

Start writing …..

• Various types of writings – book reviews, literature review, article, research paper

• Plenty of journals today • Study the author guidelines • Follow APA stylesheet • Study the past issues of the journal

Collective processes

• Two faculty – one from academics and one from industry can act as teacher / researcher / case writer / case analyst

• It can be a collective process thereby enriching learning and mutuality

• They can initiate debates, discussions and analysis thus encouraging students to think critically and evaluate every option

Case Study

• Based on publicly available information or on the basis of interviews / data collection / research / etc.

• Take permission • Give enough time to the participants to study,

discuss, analyse and prepare the case study• Case study should be carried out in group • Each group may be asked to give presentation on

possible solution, followed by discussion / debates

How to pick the idea for case study ???

• Something unusual • Something involving controversial decision • Complex decision situation • Some innovation / new application • Some similarity to theory / business model • A longitudinal study • An ideal business perspective / scenario

Try out the case study

• Ask the students to act out as CEO / Decision maker

• Ask the student to defend his decision • If possible, tell the student about the

consequences later on

Some interesting case studies prepared by me

• Ajit Foundation • Vidya Kunj School • Shana International School• E-Governance • Family Business Management

Some Business plans ….

• Business Plans formulation and discussions help us in teaching entrepreneurship

• The students should be formed into teams to formulate business plans and discuss the same.

• Consult the website www.bplans.com & www.bizplans.com

• Social Networking Website• Plastic Recycling plant •

Encourage innovations and new ideas

• National Innovation Foundation • Sristi • Gian• TIE

Training and Institution Building and Intrapreneurship

• Institution building and intrapreneurship are related disciplines with huge scope

• Entrepreneurship and social entrepreneurship focus on starting new businesses, but institution building focuses on nurturing institutions

• Some of the case studies are : - • Institution Building in IIMA• Case Studies on institution building including

Prof. Ravi Tikku, Prof. M.L. Mishra, Mr. Jhabak, Mr. Maliram, Mr. Banwarilal , IMS Bikaner etc.