facebook case study: adjusting posting schedule

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Page 1: Facebook Case Study: Adjusting Posting Schedule

Case Study: AdjustingFacebook PostingSchedule

301 SOUTH CENTER DRIVE, SUITE 400 ARLINGTON, TEXAS 76010THRIVE INTERNET MARKETING

http://thrivenetmarketing.com

Page 2: Facebook Case Study: Adjusting Posting Schedule

Case Study: Adjusting FacebookPosting Schedule Saw A 385%

Increase In Engagement

A law firm came to us to help increase their social media presence. Theyhad some trouble getting people to like or comment on the content thatthey were sharing on their Facebook page. Thrive was able to analyze thelaw firm’s Facebook Insights data to create a strategy to increaseengagement on the page.

Our social adjustments included:

- Analyzed the historical data from Facebook Insights to obtain theoptimal days and times that the law firm’s current audience wasinteracting with their posts.- Curated content that would resonate better with their target audience.

- Scheduled the content according to peak optimal times.

In just one week we were able to increase Facebook Engagement by385% and Post Reach by 171% by posting content that matched ouraudience’s online activity and interests.

THRIVE INTERNET MARKETING301 SOUTH CENTER DRIVE, SUITE 400 ARLINGTON, TEXAS 76010

http://thrivenetmarketing.com