1. When you are in Ads ManagerClick on the three bars in the top left-hand corner:

2. Click Audiences

3. Click "Create Audience"and "Custom Audience"

4. Click "Engagement On Facebook"

5. Choose the type of engagement to targetThere's nothing to stop you creating an audience for each of these

6. Click "Expand Your Audience"

7. Create a "Lookalike Audience"

8. Use these custom audiences when you next run an ad

Refine your targeting by adding interests

Sara GreenfieldBright Yellow Marketing