extended options catalog options 2016.pdfsmall business owners gender groups industry health c are...

Extended Options Catalog 2016

For more information, contact: Stephanie Matthews Director of Programs & Events 270.901.4610 [email protected]

catalog

options

extended

2016

Programs & Events


Turn-Key Event Planning

All of our events and programs are based upon

preformatted structures that are easy for your

representatives to execute. However, for

entertainment options such as Coffee Hours and

Business After Hours, the Chamber can provide

comprehensive event planning (with a percentage

charge). You can be as hands on or hands off as you

prefer. No matter what, Stephanie Matthews or Katie

Dykes are at your service when you need it!

How to pick an option

that’s right for your business:

Brand Exposure

When you purchase an extension option, your

company or initiative will gain broad exposure through

the following avenues:

Chamber website

Chamber Connection newsletter

Logos broadcasted to 1,900+ recipients

Chamber social media accounts

Signage, banners and t-shirts (if applicable)

Giveaways for attendees (when indicated)

VIP Invitations

Event decor

Targeted Networking

When you see this icon, it means the event targets a

specific group within our partnership. Examples

are:

Corporate Leaders

Mid-Level Managers

Small Business Owners

Gender Groups

Industry

Health Care

Education

Political Leaders

Expanded Marketing

Our events and programs are the perfect venue to

showcase new products or services, bolster word-of-

mouth endorsements, and pitch to key decision makers

for accounts. The potential for marketing through any

Chamber event/program is tremendous—both for your

company and your attendees.

VIP Access

All our options come with VIP status, and many come

with complimentary table reservations, preferential

seating, attendee tickets, and extra privileges during

an event. Please see our offerings on the following

pages for further details.

Future Option Rights

The benefits of selecting an extended option today do

not end with your event. Once you have purchased an

extended option, you will automatically earn first right of

acceptance for your event the following year, and you

are given a second right of acceptance for any other

unclaimed options. Future renewal options are sent out

in October of each year.


Brand Exposure

Description: An early morning event, Coffee Hour is designed for large scale networking

and brand exposure. Dress is typically business attire, and the venue is

usually decorated according to the host’s branding. Door prizes that reflect

the host are anticipated. A short keynote presentation is provided by the

host. This is an energetic and upbeat event perfect for shining the spotlight

on your products, services, or message.

Who Attends: 250-350 Representatives of Chamber partners ranging across a broad

spectrum of businesses and service providers.

Option Cost: $5,000+ $400 Chamber fee, plus an average $2,500 newsletter publication expense,

and $1,500 venue and catering typical costs.

Host Entitlements: Front cover promotion in Chamber Connection newsletter for the

month of your event

Feature article space in the Chamber Connection newsletter on the

topic of your choosing (with Chamber approval)

Keynote speaker profile in the newsletter

Promotion through event listing on Chamber website

Online registrations through the Chamber website

Email event invitations to Chamber partnership

Email reminders to Chamber partnership prior to event

FEB MAR APR MAY JUN JAN

AUG

SEP

OCT

NOV DEC JUL

Available

Months:

Turn-Key Full Service Option available with fee.

Expanded Marketing


VIP Access



AUG

SEP

OCT

NOV DEC JUL

Available

Months:

Description: A relaxed networking event, Business After Hours has an open house feel

and provides the host an opportunity for more thorough and personal

interaction with guests. Typically held at the host’s place of business, with

heavy hors d’oeurvres, refreshments, and door prizes, this event gives the

host extended time with guests for intentional networking and marketing.

Who Attends: 50-150 representatives of Chamber partners who are more intuitively

interested in your goods or services.

Average Cost: $1,100+ $1,100 Chamber fee, plus venue and catering typical costs.

Host Entitlements: Presentation time during the event

Listed in Chamber Connection as a sponsor

Promotion through Chamber event website

Online registrations through the Chamber website

Event invitations emailed to partnership by the Chamber

Email reminders to Chamber partnership prior to event

Customized invitation graphic for you to email to preferred clients

Brand Exposure

Turn-Key Full Service Option available with fee.

Expanded Marketing


VIP Access


JAN

Brand Exposure

Turn-Key Full Service

Expanded Marketing


VIP Access

Event Month:

Description: Kick off the newyYear by joining us as we highlight the accomplishments

and milestones of the Chamber and our partners at our largest event of

the year and install the newest Chairman of the Board. Before heading

into the ballroom, the evening begins with a networking cocktail hour.

Various sponsorships are available. Sponsors will be highlighted

throughout the program.

Who Attends: 600+ Chamber partners, from small business to industry, and local

officials.

Extension Options:

Title Sponsor: $5,000 EXCLUSIVE

• Recognition in all material developed for the event

• Two reserved tables of ten in a preferred location

• Opportunity to provide promotional item on tables

• Logo on rolling PowerPoint during dinner and program

• Full page company ad included in the Annual Dinner program

• Logo and live link to company website included in the

Chamber’s online event listing

• Listed in Chamber Connection as title sponsor

Level 1 Sponsorships: $2,000 2 Available

• One reserved table of ten

• Graphic Ad (provided by you) displayed on 2 large screens

• Recognition in printed program

• Promotional interview spot on Chamber t.v. show

• Special recognition as a door prize sponsor.

• Extra recognition as one of the following…Reception Host, Bar

Sponsor; Live Entertainment Sponsor; Logoed Menu Card,

Logoed Door Prize ticket for each attendee

Annual Dinner


Level 2 Sponsorships: $1,000 6 Available

• Four reserved seating tickets

• Logo on looping slide show during dinner

• Recognition as a Level 2 sponsor in printed program

• Extra recognition for one of the following facets of the

program…Sound System Sponsor, Lighting Sponsor, Coffee &

Dessert Sponsor, Countdown Clock Sponsor, Retiring Board

Members Recognition Sponsor

Level 3 Sponsor: $750 3 Available

• Two reserved seating tickets

• First-come sponsorship options available:

• Coat room sponsor with logo on ticket

• Swag bag with logo sponsor

• Floral Arrangement Sponsor (credited in program)

Printed Program Ad: $500 Unlimited

• One reserved seating ticket

• ½ page ad in printed program

Take-Home Trinket Option: $300 Unlimited

• One display table from which to provide a take-home-trinket to

guests as they enter or leave the dining room

Annual Dinner

continued


MAY

Targeted Networking

Brand Exposure

Expanded Marketing


VIP Access

Event Month:


Description:

As a part of our Small Business Appreciation Month, the Chamber Golf

Challenge allows players to network in a relaxed and fun environment. Player

registration is open to the partnership and attracts players from businesses

large and small. Various sponsorships are available.

Who Attends: 120 players and dozens of company representatives from businesses large

and small.

Extension Options:


• Naming rights to the event

• Logo on all promotional materials and player gifts

• Eight company representatives to play in the tournament

• Listed in Chamber Connection as the title sponsor

• Provide company signage to display at the tournament

• Provide prizes for putting/longest drive contest if held

• Run the putting/longest drive contest if held

Hole-in-One Sponsor: $600 2 AVAILABLE

• Sign displayed at the tee

• Two reps at assigned hole

• Products or services display space at hole

• One representative to play in the tournament

• Listed in the Chamber Connection as a sponsor

Contest Hole Sponsor: $600 2 AVAILABLE

• Sign displayed at the tee

• Table and chairs provided for two reps at assigned hole

• One representative to play in the tournament

• Promotional material or product in golf goodie bags

• Listed in Chamber Connection as a sponsor

• Gives award to winner at closing reception


Beer Cart: $500 2 AVAILABLE

• Signage on cart



Snack & Beverage Cart: $400 2 AVAILABLE

• Signage on cart



Meal Sponsor: $300 4 AVAILABLE

• Signage at breakfast table & lunch table



Hole Sponsor: $200 14 AVAILABLE

• Signage at tee box

• Promotional material or product (you provide) to be included in golf goodie bags


CONTINUED


Excellence Awards

Luncheon

MAY

Description: Occurring during Small Business Appreciation Month, this awards luncheon

honors ATHENA, ATHENA Young Professional, Mid-Sized Business Person of

the Year, Small Business Person of the Year and Administrative Professional

of the Year. Tickets are sold individually or by tables of 10.

Who Attends: 200-250 businesspersons from small and large businesses as well as local

elected officials.

Extension Options:

Small Business Person of the Year: $2,000 1 AVAILABLE

• Recognition at the Small Business Person of the Year news

conference, and in all marketing material

• Ten tickets for a reserved table

• Recognized during the program and named as sponsor on the award

• Logo on video screens, in printed program and Chamber Connection

• Photo opportunity with award winners after luncheon

Gold Level Sponsor: $1,200 6 AVAILABLE

• Recognition as the Gold Sponsor in all materials developed for the

event and in Chamber Connection

• Ten tickets for a reserved table

• Recognized during the program as a sponsor

• Named as sponsor of an award (assigned by Chamber)

• Logo on video screens and printed program

• Photo opportunity with award winners after luncheon

Silver Level Sponsor: $550 4 AVAILABLE

• Five tickets at one table

• Recognition during program, on video screens, in printed program

and in Chamber Connection

Bronze Level Sponsor: $250 4 AVAILABLE

• Two (2) tickets at one table

• Recognition during program, on video screens, in printed program

and in Chamber Connection

In-Kind Print Sponsor

• Logo on all print material


Event Month:

Brand Exposure

Expanded Marketing


VIP Access



Welcome Back

AUG

Description: Western Kentucky University is a significant contributor to our successful

business climate, and this event gives Chamber partners the first

opportunity to tap into each year’s student body. This is an outdoor event

on WKU’s expansive South Lawn. Chamber partners rent space/tents and

set up carnival-style to provide giveaways, samples, entertaining activities

and marketing materials to students during their first week back at WKU.

This event is typically promoted free of charge by various media.

Who Attends: 3,000+ WKU students are exposed to this event between the hours of 11

a.m. and 2 p.m. as they are walking to and from classes and/or the

Downing Student Union.

Extension Options: Early Bird Registration $275 before June 15

Standard Booth Registration: $315 after June 15

Bring your own pop-up tent: $300

10x10 Tent Rental: $475 (first come, first served)

15X15 Tent Rental: $500

Walking Promo Rights $100

Option Entitlements: • 8’ table with two chairs under a large tent

• Unlimited number of representatives for booth space

• Ability to give away goodies and samples to showcase your

products/services

• Parking pass and loading/unloading space

Targeted Networking

Brand Exposure

Expanded Marketing


VIP Access

Event Month:




AUG

SEP

OCT

NOV DEC JUL

Available

Months:

LEADERSHIP BOWLING GREEN

Description: Leadership Bowling Green is a leadership development program in which

applicants must be selected to participate. Over nine sessions, the class

studies the community's strengths and challenges through lectures,

discussions, tours and role-playing activities. The goal is for participants to

gain a wide knowledge about Bowling Green through an overview of

community functions. Each class completes a service project with a

fundraising component.

Who Attends: 30 representatives of Chamber partners who are more intuitively interested

in your goods or services.

Extension Options: Retreat I April Sponsorship: $500 2 AVAILABLE


• Company logo on agenda

• Option to have 2-3 minute welcome on morning agenda


Retreat II November Sponsorship: $500 2 AVAILABLE


• Company logo on agenda

• Option to have 2-3 minute welcome on morning agenda


Graduation November Sponsorship: $750 1 AVAILABLE

• Half-page promotion in the program

• Option to have 2-3 minute congrats from podium on the agenda

• Three company reps to attend at no cost


Targeted Networking

Expanded Marketing


VIP Access



Description:

This is an exclusive, invitation-only event for targeted business and industry

guests who have made a significant impact and/or contribution to

development and growth in our region. Executive attendees of this event

are ones who are typically elusive, yet they participate in this experience.

Every year, we supply creative and attractive entertainment and

sponsorship options that resonate with attendees.

Who Attends: 120+ executives and key decision makers from targeted business and

industry sectors.

Extension Options:


• Logo on mailed invitation, save-the-dates and reminders


• Company logo on hanging banner at the reception

• Dedicated space at event

• Eight company representatives to attend the event

• Recognition on all marketing material


Reception Sponsor: $1,500 3 AVAILABLE

• Company logo on hanging banner at the reception

• Tabletop signage on guest tables

• Four company representatives to attend the event


Premier Entertainment Experience: $1,000 2/4 AVAILABLE

Our appreciation event is known for its entertainment components! When

you sponsor at this level, you are entitled to:

• Exclusive ownership and naming rights of that experience

• Signage at the event

• Three company representatives to attend the event


SEP

Targeted Networking

Brand Exposure

Expanded Marketing


VIP Access

Event Month:



continued

Specialty Drink Tasting Sponsor: $1,000 1/2 AVAILABLE

• Exclusive signage at the tasting bar

• Two company representative to attend the event


Display and Representatives: $750 4 AVAILABLE

Just want to get onsite and promote your products or service? This option

is for you! At this bargain you’ll be entitled to:

• Designated display space

• Signage at the event

• Two company representatives to attend the event

• Provide giveaways that promote your brand


Representatives Only: $500 4 AVAILABLE

This option gives two reps a meet-and-greet status to mingle with guests.

Beverage Sponsor: $275 4 AVAILABLE

• Logo displayed at beverage station



Description:

At this upscale banquet, the Chamber recognizes businesses and industry

leaders in our area who have more than 50 percent of their market outside the

Commonwealth of Kentucky. Our Chamber’s second largest event, prestigious

awards are given out, a nationally known keynote speaker addresses the

audience, and prominent leaders and executives attend along with their

guests.

Extension Options:

Business of the Year Award Sponsor: $3,000 EXCLUSIVE

• Six banquet tickets

• Name and logo on video screens and in the printed program

• Logo and name on screen during award presentation

• Approved materials (brochures or giveaways) on tables

• Flag sponsorship and presentation

• Photo opportunity with award winner after banquet

• Special recognition in Chamber Connection

•

Reception Sponsor: $2000 1 AVAILABLE

• One hour of exclusive reception time and display space

• Name in printed program

• Four banquet tickets

• Imprinted napkins at bar


• Signage beside bar

Award Sponsor: $1,500 3 AVAILABLE

• Four banquet tickets

• Logo in printed program

• Name and logo on screen during award presentation

• Photo opportunity with award winners after banquet


Printed Program Sponsor: $500 3/5 AVAILABLE

• Ad space in printed program


• Ad included in pre-dinner video loop

OCT

Event Month:

Brand Exposure

Expanded Marketing


VIP Access



Business Women’s

Appreciation Event

MAR

Description: This event will occur between 10:00 a.m. to 2:00 p.m. and will include a

luncheon with guest speaker, booth space for vendors and activities, door

prizes, and a taped t.v. segment for our monthly Chamber broadcast. All

women of Chamber partner businesses will be invited to register to attend.

Who Attends: 250-300 business women who dedicate their time and talents to the

betterment of the Bowling Green Area everyday through living out their career

aspirations.

Extension Options:

Title Sponsor: $3,000 1 AVAILABLE


• Company logo on hanging banner at event (company provides

• Booth space set up with company information

• 2-3 minutes of mic time

• Recognition on all marketing material

• Eight company representatives to attend the event at no cost


Appreciation Fun Spots : $500 6 AVAILABLE

• Space to set up activity for participants

• Logo on promotional materials

• Four company representatives to attend the event


Vendor Booth: $200 10 AVAILABLE

• Exclusive booth space

• 8 ft table with 2 chairs

• Electrical power to booth upon request

Targeted Networking

Brand Exposure

Expanded Marketing


VIP Access

Event Month:


Board Lunch


AUG

SEP

OCT

NOV DEC JUL

Available

Months:

Description: The Chamber Board of Directors meets on a monthly basis. Chamber partners

can sponsor lunch for the board.

Who Attends: 35+ board members and key Chamber staff and executives. To view who is on

the Chamber’s Board of Directors, visit www.bgchamber.com

Extension Options:

Lunch Sponsor: $500 or lunch donated 10 AVAILABLE

• Promotional materials distributed to the board

Retreat Sponsor : $1,000 or venue and lunch donated 1 AVAILABLE

• Promotional materials distributed to the board during the October

retreat

Brand Exposure

Expanded Marketing




Work Ethic Seal


AUG

SEP

OCT

NOV DEC JUL

Available

Months:

Description: HearBG, a committee of the Bowling Green Area Chamber of

Commerce, supported by the Bowling Green Area Convention and

Visitors Bureau, was created to stimulate economic growth in South

Central Kentucky through arts and music. The committee works

collaboratively to develop music events in conjunction with other

local events to increase economic activity, to build awareness of

local music heritage and grow interest in the local arts and music

scene through increased educational efforts in schools and

throughout the community.

Extension Options:

Event Title Sponsor: $1,000 ANY EVENT

• Logo on event banner and marketing materials

• Name included in all media promotion

• Free admission for 4

• 5013C donation Receipt

Promotion Sponsors: $500 4/EVENT

• Special recognition in printed marketing materials

• Recognition during event


• 5013C donation receipt

Participant Sponsorships: $250 Unlimited


• 5013C donation receipt

Brand Exposure

Expanded Marketing



Tax Deductible



AUG

SEP

OCT

NOV DEC JUL

Available

Months:

Description: The On Track initiative is intended primarily to teach STEM disciplines

through the lens of motorsports. It is intended to give students a

comprehensive “real-life” application as a way to increase interest in STEM

as well as the motorsports industry. Through this program, the Chamber

hopes to develop a well-trained and motived workforce.

To date, the Chamber has purchased 2 Chevy Camaros from Holley and

donated them to SKYCTC and the Warren County Area Technology Center to

serve as instructional tools. During the 2015-16 school year, students will

completely rebuild the cars to specific design specifications that will allow

them to compete in the 2016 Holley LS Fest Grand Champion Competition.

Extension Options:

Comprehensive Car Sponsor: $5,000 2 AVAILABLE

• Logo on Competition Banner and team t-shirts

• Logo decal on finished build

• Meet and greet with student team

• Special recognition in marketing materials

• 5013C Donation Receipt

Supply Support Sponsors: $2,500 4 AVAILABLE

• Special recognition in marketing materials

• Name on team t-shirts

• 5013C Donation Receipt

In-Kind Sponsorships: Unlimited

• A variety of supplies are always needed

• Volunteer time is greatly appreciated

• Consulting services are utilized as well

Brand Exposure

Expanded Marketing



Tax Deductible


Ad Rates: (dimensional rate card is available)

Exclusive: Outside Back $4,495

Elite: Inside Back Cover $3,395 Full Page $3,395 Inside Front Facing $3,395

Inside Front $3,395

Premium: Double Vertical Half $2,995 General Spread $4,995 Center Spread $5,995

Superior: Half Page Horizontal $1,895 Half Page Vertical $1,895 Full Page $2,795

Deluxe: Quarter Page $1,225 Double Column $1,125 Double Stack $1,125

Quad Panel $1,595

Standard: Mini Display $445 Single Column $675 Eighth Page $775

Description:

The Bowling Green & South Central Kentucky Magazine features

participating businesses, telling throughout, engaging stories to our

community. By choosing to sponsor, you market your business to

thousands of new individuals and businesses moving to our area in

economic development packages and relocation packages. Additionally

the publication circulates our existing businesses as well with a year-long

shelf life maximizing your advertising value and exposure. Produced in 2016;

distributed in 2017Visit bgchamber.com and click on the Bowling Green

Magazine Link to view the current magazine.

Who Reads: A minimum of 15,000 Bowling Green & South Central Kentucky Magazines

are distributed annually to newcomers, economic development package

recipients, new and existing Chamber partners, and displayed in the

lobbies of the majority of our 1,200 chamber partners’ businesses.

Advertising Range: $445 to $4,495

Brand Exposure

Expanded Marketing



extended options catalog options 2016.pdfsmall business owners gender groups industry health c are...

Documents