In what ways does your media

product use, develop or challenge

forms and conventions of real media

products?

Matt Duval

In what ways does your media product use,

develop or challenge forms and conventions

of real media products? For our A2 Level Media studies final project we decided

to create a short film. For the ancillary tasks we chose to

create a film review page and a poster for our film. Both

of the ancillary tasks and the main film needed to be

closely linked so that the audience could see that they

are all related to each other.

I believe that all of our pieces go together very well. We

have used forms and conventions of real media reviews,

posters and short films. In some cases we have

challenged the conventions of films and media texts.

How we used conventions of real media

products

Our film also has a clear message which is reoccurring

throughout the entire film. The message is that there will

always be someone bigger and better than you. While

researching other short films we have found that lots of

other shorts contain a similar message. For example “the

bulling effect” contains the message “you never know

what your bulling might lead to”. This is one of the

examples of our film using the conventions of real media

products (short films).

How we challenged conventions of real

media products

Our short film has some funny parts in it which is

uncommon in short films that show bulling. This is one of

the ways that we chose to change/challenge the

conventions of real media products.

The main focus in our short film are the two characters

that sitting on the small black leather sofa. These two

characters change one at a time throughout our film. The

shorter of the two is always replaced with a noticeably

taller person. This happens 3 times during our short film.

It is uncommon that the actors will change so regularly

during a 3-5 minute short film. We have chosen to

challenge this convention to put emphasis on our

message.