What have you learned from your audience feedback

?

EVALUATION QUESTION

With this idea due to the issue of

having to use alt of post

production we decided to further

research this and try and adjust

our treatment to create a better

basis for our film

We later dropped the idea and

started a new one.

Audience Feedback Of Our Treatment

For the first idea my

partner and I came

up with their was a

lot of negative

feedback. Bellow is a

small list of bullet

point of the pointers

we got back from our

target audience

• The story does not

establish a good use of

narrative

• Hard for the audience to

sympathies with the

character

• Story doesn't’t seem like

a realistic chain of events

Second Idea Scrip Feedback

• Make clear that Lucas becomes deaf

• Lucas has difficulty communicating

• Establish Lucas's love for music

• Needs a crisis point for him to

doubt, almost to give up

• Create pity for Lucas

• Make Mike more sincere

• Mum discussing with band members

about Lucas

• The band and Lucas both audition for the

open mic night

• The script needs a point of attack.

We got feedback for our second script from our target audience. bellow

is a few comments our audience made to improve our script.

From this audience feedback we believed that we should use this criticism to

continue building our story. So then using this research we will then be able to

add a lot of texture to our very flat trajectory of narrative, to connect with

audience expectations of engagement and emotional attachment with our short

film.

Narrative Discussions

During particular stages of the film during pre production and post

production we had a series of narrative discussions on the progression

of the film. Bellow is a list of bullet points of feedback from each areas

of production.

Pre Production

• thought that our idea was overly complex

• the character was not complex enough

• illogical to presume that our character

went deaf over night

• emotions behind losing his hearing

weren’t prominent

Post Production

• The texting scene does not work , not engaging

• Need to establish more pity for Lucas

• Need to develop on Mike and Lucas’s mums characters reactions and performance within the

scenes.

• Kitchen scene is not well shot and the argument does not explain enough to the audience

• Develop Lucas's means of communication

Organized Focus Group (Age Range 16-19y Old)

• The focus group contained female and male students of the ages 17-19 ,

• They were usually introduced to them through the older generation or before a feature film

in the cinema

• short film sites do not have a strong popularity within this age group

• the audiences of short films are people who are studying media or film, amateur film

makers and go to short film festivals.

i now have a stronger understanding of

what kind of audience i will be dealing with

in order to make a very strong and

interesting short film that will appeal to my

target audience.

Although the focus group was not of my

target audience the group helped me

establish my audience and also give me a

stronger understanding to the promotion

of short films.

Audience Feedback Of Our Poster

After getting feedback and further critically

analysing it i realised that my partner and i had

to create more of a conventional poster and also

approaching the poster in a way to create a

sense of synergy with the film and the magazine

article.

I asked my target audience what they thought was bad and what improvements I needed to make

for my poster.

Bellow is a some bullet points on feedback I got back

• The poster does not use all of the

conventional conventions of your film

• The poster does not strongly work

with your magazine article with

synergy

• Image is not enough information for

reader

• Dies not tell the reader enough to get

an understanding of the film

Finale Version

• No strapline

• Picture grainy

• Need to remove lines around stars

• Not everything is level

• Gutter too big

• Too much space from bottom of

collums and end of page

Magazine Article Feedback

Before finishing our magazine

article we decided to show our

target audience to see if we

should make any changes.

Bellow is a list of bullet points

on the feedback.

Magazine Article Finale Version

After going through our

research we then rectified our

magazine article and have

now finished with our finale

draft which is to the left f the

txt