entrepreneur education: it is not about theories, it is about doing things. prof. samuel van den...

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Entrepreneur Education: It is not about theories, it is about doing things. Prof. Samuel van den

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Entrepreneur Education:

It is not about theories,

it is about doing things.

Prof. Samuel van den Bergh

Definition:Entreprendre (French) = undertake

An Entrepreneur is someone who makes things happen and does (creates, builds, initiates, achieves running an enterprise or organization).

An Entrepreneur is NOT someone who watches, observes, analyses or describes

(after: Kirby (2006)

Entrepreneurial Mindset:

Imagination and creativity = innovator

Intuition = enabler / designer

Authority = leader

Willpower = achiever, opportunity seeker and risk taker

(after: Lessem (1986)

Education Kills Creativity:

Sir Ken Robinson, TED Talk 2006

Example: Divergent thinking (essential capacity for creativity) In preschool: 98%, at age 8-10: 50%, at age 13-15: 40%

Ineffective Methods

LECTURE = Acronym. It stands for „Lengthy Endless Continuous Torture with Unending Repetition of Explanations.“

Theories = cognitive development

Effective Methods

Applications in real or simulated projects = affective development

Contests, working in teams, business games

Regional and global cooperation

Cooperation with industries, smes

Example:

Panasonic received an Award from UM for academia-industry cooperation program: “From Cradle to Career” this Monday, 12/12/2011

It was initiated by a former AEI student:Ravinther Kunju Raman

The program offers every year 50 first year students training and coaching in industry relevant soft skills and on-the-job training. The students are being trained until their final year.

Why?

Help students to develop entrepreneurial mindsets

Help industries to connect to future employees during their education

Help academics to relate to business needs

What?

Creativity skills, especially divergent thinking, problem solving

Communications skills, especially persuasion, negotiation

Critical thinking and assessment skills

Leadership and social networking skills

Time management skillsafter: Ray (1997)

Born or Bred?

To some, entrepreneurs are born not bred

It probably takes a certain personality – yet the environment can indeed enhance entrepreneurial skills by experiencing real life examples at schools or at home

Ravi’s Daughters

The older one designs badges, first for her colleagues, now also for Ravi’s clients

The younger one runs a business by selling her father’s colored paper to friends

The Swiss System

Universities and Universities of Applied Sciences

CTI: Commission for Technology and Innovation

CTI

• CTI helps to optimize knowledge and technology transfer through the use of thematic and regional networks and platforms.

CTICTI lends support to:

• Market-oriented R&D projects. Sponsers: 50% government and 50% industries.

• Creation and development of start-up companies;

• Knowledge and technology transfer.

Thank you for your attention!

Prof. Samuel van den Bergh

[email protected]

Literature:• Kirby, David A. (2006), Entrepreneurship education: can

business schools meet the challenge? International Entrepreneurship Education. Issues and Newness. Cheltenham: Edward Elgar Publishing, p. 35 – 54.

• Lessem, R. (1986), Entreprise Development, Aldershot: Gower.

• Ray, D.M. (1997), „Teaching entrepreneurship in Asia: impact of a pedagogical innovation“, Entrepreneurship, Innovation and Change, 6(3), 193-227.

• Robinson, Sir Ken , TED Talks 2006http://www.ted.com/talks/ken_robinson_says_schools_kill_creativity.htm

• CTI, (Swiss) Commission for Technology and Innovationhttp://www.kti.admin.ch/index.html?lang=en