emerging trends in global business environment

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    Just as natural resources are becoming scares and

    costly, customers, employees and investors are

    increasingly becoming environmentally conscious.

    A green business strives to have a positive impact on

    the environment and community. A green economy

    adopts principles, policies and practices that improvesthe quality of life for its customers and employees.

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    The International Chamber of Commerce (ICC)

    representing global business defines green economy as

    an economy in which economic growth and

    environmental responsibility work together in amutually reinforcing fashion while supporting progress

    on social development.

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    Karl Burkart defines a green economy as based on six

    main sectors:

    Renewable energy

    Green buildings Sustainable transport

    Water management

    Waste management

    Land management

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    According to 2011 study by MIT, sustainable is now a

    permanent part 70 percent of corporate agendas.

    Mostly companies now also consider green practices to

    be vital to remaining competitive and many affirm that

    these practices are contributing profits.

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    Reduced Risk: environment degradation threatens the

    ecosystem services that allow our economy to function

    and companies are beginning to take a notice. Eg Pepsi

    Co. for example is investing in sustainable solutions to

    water scarcity.

    Green product demand: the demand for

    environmentally friendly services and productscontinues to grow. Near about 35 percent are willing to

    spend more for green products.

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    Consumer Engagement: Community involvement isan important cornerstone for many companies, andgreen practices enhance public image communityrelations and goodwill.

    Attracting talent : environment conscious businesspractices help attract and retain the best employees byincreasing employee satisfaction and the pride in theworkplace. According to a monster trak poll on green

    employment, 92 percent of young professionals wouldbe more inclined to work for an environment friendlycompany.

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    Turning off equipment when its not being used.

    Reducing fax related paper waste by using a fax

    modem.: fax modem allow documents to be sent

    directly from a computer, without requiring a printed

    hard copy.

    Not leaving taps dripping,

    Producing double sided documents whenever possible.

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    Finding a supply with maximum available recycled

    content.

    Choosing suppliers who take back packaging for reuse.

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    PPP is a publicprivate business venture which is funded and

    operated through a partnership of government and one or more

    private sector companies.

    PPP involves a contract between a public sector authority and a

    private party, in which the private party along with a government

    organiation undertakes a project like roads, highways etc.

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    In some types, capital investment is made by the

    private sector and the cost of providing the service is

    born wholly or in part by the government.

    In some cases, the cost of using the service is born by

    the user of the services, such as road toll tax.

    In some cases, the government may support the projectby providing revenue subsidies, including tax holiday

    for a fixed time period.

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    In India PPP model gained momentum in India in thepost liberalised era since 1991. the major infrastructuredevelopment projects in the Indian state of Maharashtra( more than 50 percent 0 are based on the PPP model.

    Well Defined Contract between Gov. and Private party.

    Appropriate allocation of risks between Gov. andPrivate sector.

    the public sector needs to have adequate resources andcapacities to meet its commitments and obligationsunder contracts.

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    Stable Political Environment

    Entrepreneurship and effective leadership.

    Well defined and transparent process for securing

    government support.

    Smooth coordination among various Gov ministries/

    departments.

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    Helps to Generate Employment

    Reduction in Government Fiscal Deficit

    Overcomes the problem of cost overruns. Economic growth

    Rural development

    Social development

    Standard of living

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