elevator pitch sreenivasan r (27053) m natesh muthalan (27093) shyamkrishnan b (27114) elevator...

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Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Theme Parks

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Page 1: Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan

Elevator Pitch

Sreenivasan R (27053)

M Natesh Muthalan (27093)

Shyamkrishnan B (27114)

Theme Parks

Page 2: Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan

Base Fare Demand Revenue Contribution per Person

Base Fare

DemandRides

ForecastRevenu

e

Contribution per

person

Incremental Revenue.

Base Fare

Demand

Rides Forecast

Rides Packages

Revenue

Contribution per person

Incremental

Revenue.

Exiting Method

Proposed Method A

Proposed Method B

Page 3: Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan

Exiting Vs Proposed Method

Base Fare Demand Revenue Contribution per Person

Base Fare

DemandRides

ForecastRevenu

e

Contribution per

person

Incremental Revenue.

Base Fare

Demand

Rides Forecast

Rides Packages

Revenue

Contribution per person

Incremental

Revenue.

Exiting Method

Proposed Method A

Proposed Method B

Page 4: Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan

Exiting Vs Proposed Method

Current Method: Proposed Method:

Revenue = Y

Base Price = X

Customer = A

Function: Y =A*X (The more

the number of people more

will be the revenue

Revenue = Y

Base Price = X, Rides = Z

Customer = A

Function=A*X+A*Z

(Introduction of new variable

z will increase the revenue in

two ways, based on the

number of people coming in

and number of rides enjoyed

by them.

Contribution Margin per Person

Revenue/Visitor/Ride

Revenue / visitor / service

Revenue/Hour/Ride

Revenue/Advertisem

ents:

Metrics

Page 5: Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan

Calculations

Microsoft Office Excel Worksheet

Page 6: Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan B (27114) Elevator Pitch Sreenivasan R (27053) M Natesh Muthalan (27093) Shyamkrishnan

Midday

Deals

Special Shows

Profitability

of ride

Controlled

Discounting

Up sellin

g

Themed Restaurants and Food

Courts

Loyalty

Program

Lockers, Dormitory

Revenue from Tie ups

AdvertisementsRevenue Maximization Methods

Thank You