MEDIA KIT2020

EDITORIAL CALENDAR

2020

SUPPLIER RELATEDAPRIL BONUS

JUNE BONUS

OCTOBER BONUS

DECEMBER BONUS

perks & highlights

Buyers Report

Supplier Directory

Official AT Expo Program

Product Gateway

Company & product reviews always mean more coming from the end-users. AT’s editors spend hours reaching out to actual tow company owners and employees to get the latest intel.

The most comprehensive buyers guide in the industry. Readers reference this issue all year long to keep tabs on the suppliers and equipment they need.

Circulated to 53,000+ companies, this issue features coverage of the exhibits, seminars and events of the world’s largest convention and trade show for the emergency road service industry.

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This section highlights suppliers’ products, websites or brochures and serves as a preview for the coming year, giving readers a taste of what’s to come.

Contact your AT advertising sales representative for more info on perks, bonuses and upcoming editorial linking opportunities

American Towman is the only publication that receives bonus circulation at the three American Towman Expositions - including the world’s largest convention and trade show for the emergency road service industry in Baltimore

American Towman Magazine’s nationwide collective of editors, writers and contributors make towing and recovery the magazine’s core focus. From tools and equipment on the road to software in the truck and in the office to training and new techniques to changes in the law and more.

Regular features and columns from prominent industry stalwarts—like Randall Resch, Terry Abejuela, Brian Riker, Paul Stephens, Bobby Tuttle, Mark Lacek and more—give you unbiased content focusing on equipment and trends that are impacting the towing business.

In each January’s “Towman of the Year” issue, readers will find encouragement and vision from players in the industry who’ve made their business or cause stand out and be recognized for its continuing influence on towing. This issue gets a prime spot on so many shelves each year.

In February, American Towman Magazine features an extended recap of the American Towman Expo. In 2020, that means giving a closer view of the new Atlantic City venue readers want to know more about. From the American Towman Pageant winners, to the March of the Heroes and more, readers will be scrutinizing all the pics and recaps in these pages.

Safety for towers, on the road, at the shop, in the ditch and everywhere else is always a primary focus for American Towman. From the operator in the truck to the office staff and dispatchers, and bosses, managers and owners, AT works to keep them all current on the industry through news, features and columns monthly in print, as well as weekly online at towindustryweek.com.

Suppliers find opportunities to help inform readers through the pages of AT where we feature the latest in towing equipment and accessories, safety issues, products, legislation, finance topics, management software, motor club work and more.

Stocking Your MD WorkhorseLabor Day Motorcoach CleanupImprove Your Scene Lighting

AmericanTowman.com TowIndustryWeek.com

Off the BridgeOff the BridgeProduct GatewaySpirit Ride Mission SuccessResch on Risk ManagementDriving Through Winter

AT EXPO XXX SHINES...SHIFTS TO ATLANTIC CITY FOR XXXI

DEPARTMENTShard news, tough management issues

WORK HORSE

TOW BOSS

TOW ENGINEER

REPO RUN

BEACONS ON!

MY BABY

TOW MANAGER

RECOVERY FEATURES

SEMINAR SPOTLIGHT

ROAD TOOLS & ZOOM IN

From the front of the wrecker to the rear, it’s important to know the specs and capabilities of your truck. Contributors and editors update readers on new models and upgraded specs in engines and transmissions, materials and more.

This column advises owners and managers on the best practices to keep operations running smoothly on the streets, in the yard and in the office. It covers management topics from a variety of angles and gives readers something to contemplate in each issue.

Primarily authored by Field Editor Terry Abejuela, this department focuses on tow truck operations and maintenance, and proper use of tools, equipment and new gear.

Each month, longtime asset-recovery veteran Mark Lacek shares ideas and solutions (and the occasional “war story”) for the problems repossession companies face on the street. He focuses on training, certification and safe practices to educate repo agents.

Stay safe out there! From distracted drivers to hazmat scenarios and dangerous customers to complicated recoveries, our writers add tips and advice on what to look for as you keep your head on a swivel to return home safe every day.

Towers spend lots of money, time and love on the appearance of their Wreckers, from light to heavy, get the utmost attention to detail on paint and graphics, chrome, shiny wheels and tires for the street and shows. Each month features some of the best-looking wreckers out there, both new and old.

Managing operators. Managing training. Managing customers (and complaints). Managing budgets. Managing office staff and software. Managing HR concerns, pay time-off requests, schedules, and more. Managing fleets and equipment. Everything that managers and owners oversee gets touched on regularly in American Towman.

American Towman and TowIndustryWeek.com feature the most articles showing the tough and complicated work towers are doing in the field. Whether it’s semis in a median, planes off the runway, combines stuck in muck, cars in rushing rivers and more, AT has covered it all. Recoveries from our readers are a mainstay of what we share.

Did you miss a seminar at the last American Towman show? Are you looking forward to what’s coming up at the next show? This column from AT Seminar Coordinator/Senior Editor Charles Duke shines a light on speakers and topics from the AT Academy conference which tracks a mix of what’s been and what’s to come.

These anchor pages, 10-11, showcase new products, tools and equipment from the magazine’s advertisers and Tow Expo vendors.

AT’S EDITORIAL STAFFthe industry’s creative leaders

American Towman’s editors and contributors feature more than 200 years of experience in writing and reporting (including plenty of practical towing experience). When it comes to recovery, towing, transportation, repossession and anything else needed in the auto aftermarket, American Towman’s staff and contributors cover what readers need to know in each issue.

Municipal Editor Bobby Tuttle has been involved in the towing and recovery industry since 1977 and worked at almost all job positions possible, from entry-level operator to field management and administration. A majority of his experience has been providing Traffic Incident Managment response in San Antonio, Texas. He founded Complete Incident Response Training in 2003 to provide training and consulting services to both the towing industry and the first responder community. He also serves as the Incident Manager for the San Antonio Police Department towing contract.

Editor Brendan Dooley joined American Towman Magazine in January 2011 after serving as the editor of two magazines covering the auto repair industry for shop owners, techs and tool distributors. His two decades of writing and editing experience includes hard news on daily newspaper deadlines and editorial leadership at vintage motorcycle and car magazines. Brendan is WreckMaster 6/7A certified, and has profiled several Empire Builders’ businesses, as well as covering emerging trends.

Senior Editor Charles Duke III is a journalist with more than 25 years experience. Charles rejoined American Towman Magazine in 2014. He has written extensively and served as editor for trade, music and non-profit publications, as well as serving as an associated publisher for National Housing Institue and RCI News. His articles have been used in college courses and community forums nationwide.

Chassis Editor David A. Kolman is a multi-faceted trucking trade journalist with experience in print, online and broadcasting. David has hosted trucker television and tradio programs, helped write trucking industry documentaries and video programs. David keeps readers up-to-date on the latest trends and developments coming from the OEMs, as well as maintenance tips and advice.

George L. Nitti has written for American Towman since 2009. He started out as a news writer and now writes a weekly feature on TowIndustryWeek.com, Tow Illustrated, which spotlights the tow truck graphics.

Field Editor (Northeast) Jim “Buck” Sorrenti has more than 30 years experience as a writer and photographer. Readers are familiar with his 12-plus years as AT’s editor. Jim is an auto, truck and motorcycle enthusiast who enjoys wrenching on his machines. He is rarely without his cameras, and has captured many images of towers at work and play. Jim is WreckMaster certified.

Repo Run Editor Mark Lacek is a 31-year veteran of the asset-recovery industry. Mark was formerly the editor and co-founder of Professional Repossessor magazine. Mark covers the asset-recovery segment and repossession niche of the towing industry for American Towman Magazine. He instructs repo agents on proper techniques and procedures for the business, concentrating on real-life senarios.

Contributing Editor Paul Stephens is a towing industry trainer with more than 34 years of towing experience. He has served as a consultant for many automobile manufacturers, equipment manufacturers, and companies for service provider education, towability and road service procedures.

Operations Editor Randall C. Resch is a 2014 inductee into the International Towing and Recovery Hall of Fame. He has been in the towing and recovery industry for more than 40 years as an owner, manager, consultant and trainer. He is a retired California police officer and also writes bi-weekly columns for TowIndustryWeek.com.

Contributing Editor Brian J. Riker is a third-generation towman who specializes in helping non-traditional fleets such as towing and repossession navigate the complex world of federal and state transportation regulatory compliance. With 25 years of experience in the ditch as a tow operator, Brian truly understands the unique needs and challenges faced by towing companies today.

Field Editor (West) Terry Abejuela has 31 years of experience in towing and recovery, specializing in light-duty operations. After working as a light-duty tow operator for five years, he was hired as a Tow and Service Instructor by the Automobile Club of Southern California in 1982. He has been a light-duty Level 1 instructor for the California Tow Truck Association since 1998.

Editor-in-Chief Steve Calitri has 30-plus years experience in the towing and trucking industries. Steve cofounded the national Spirit Ride campaign publicizing Move Over laws and tower safety to the motoring public, created the Towman Medal honoring towers for heroism and the Towman Monument. In 2003, Steve was inducted into the International Towing and Recovery Hall of Fame in Chattanooga, Tennessee, for his contribution to the towing industry.

2 Overlook Drive, Suite 5, Warwick, NY 10990 • 800.732.3869 • fax 845.986.5181 • www.towman.com

Wall Street Journal - Front Page: American Towman

(WARWICK, NY - 6/1/17) It’s not often that towing makes its way into daily conversation, thatis, unless you are a tow truck operator. But recently, towing made front-page news when theWall Street Journal published a compelling piece in their Tuesday, May 9, 2017 editionentitled, This Superhero Is Always On Call - In His Tow Truck.

The story was researched and penned by WSJ journalist, Clare Ansberry, and tells the storyof American Towman Media, Inc., but even more importantly shares stories of the courageand fortitude of tow truck operators. From anecdotes about the recovery of a small plane froma pond, to turning over a tractor-trailer in the snow, the feature highlights the importance oftowing in our culture.

“We’re especially excited”, said Dennie Ortiz, Publisher of American Towman Magazine, “tohave been the vehicle for bringing positive media attention to the towing industry. Any timethe public sees what heroes look like, our society is just that much better. And our heroeshappen to drive tow trucks.”

One heroic endeavor American Towman Media has taken on is the effort to spread the wordof the “Slow Down, Move Over” laws that exist in all 50 states with our Spirit Ride campaign,co-founded by American Towman and B/A Products. “The Spirit Ride exists because so manytowers have died by simply doing their job”, said American Towman President and Spirit RideCommander, Steve Calitri. “The loss of life is a sad reality”, he added, “but if we can saveeven one life by educating the motoring public about the rules of the road, then it’ll all beworth it.”

From repos and recoveries to comic strips and crooners, American Towman’s foremost goalis to spotlight the tower and all of his or her professional interests. The item in the Wall StreetJournal paints a new and unexpected picture of the tower for some and validates the hardwork and bravery of the Towman for all.

###

TUESDAY, MAY 9, 2017

TUESDAY, MAY 9, 2017

TUESDAY, MAY 9, 2017TUESDAY, MAY 9, 2017

TUESDAY, MAY 9, 2017

TUESDAY, MAY 9, 2017

TUESDAY, MAY 9, 2017

For Market Penetration in the Towing Industry, call:

800.732.3869Dennie Ortiz, Publisher

Ext. 213 dortiz@towman.com

William Burwell, Media DirectorExt. 208, wburwell@towman.com

Survey ReflectsAmerican Towman’sDominanceAmerican Towman leads industry publications among readers in value, popularity, and most frequently read. According to a recent email poll of random tow business owners, American Towman showed its number one status, scoring well beyond other publications. Approximately 3.5% of respondents left one or more question unanswered.

The survey represented a statistical integrity based on 3% of American Towman’s email database, drawn from American Towman Magazine and Tow Industry Week readers, and American Towman exposotion attendees.

85%

Which magazine is most helpful for running your business?

said American

Towman

61%

American Towman 61.2%Tow Times 31.8%

Tow Professional 4.3%

85%Percentage ofrespondents whouse the Internet atleast once a weekincluding visitingTowIndustryWeek.com

said

62%What is your favorite towing magazine?

American Towman 62.2%Tow Times 31.2%

Tow Professional 3.1%

is their favorite towing magazine.

American Towman

63%said

American Towman

Which towing publication do you read most often?

American Towman 63.1%Tow Times 32.8%

Tow Professional 1.8%

THE CRITERION SOCIAL MEDIA

EXECUTIVE SUMMARY

6 issues in the period 38,328 average circulation

CHANNELS

AMERICAN TOWMAN MAGAZINE

BRAND REPORT FOR THE 6 MONTH PERIOD ENDED JUNE 2019

No attempt has been made to rank the information contained in this report in order of importance, since BPA Worldwide believes this is a judgment which must be made by the user of the report.

AMERICAN TOWMAN is a B2B brand intended for individuals with broad-based interests in the Towing/Recovery, Emergency Road Service industry. Editorial scope of the publication includes news, industry comment, in-depth articles, and special features.

AMERICAN TOWMAN serves the following: Towing/Recovery, Emergency Road Service, Repair Service, Motor Club, Auto/Truck Repair, Auto/Truck Dealership, Salvage, and Repossession.

Qualified recipients include: Owners, Presidents, Co-Owners, Partners, Vice Presidents, Managers, Supervisors, Dispatchers, Driver/Operators, and other titled and other non-titled personnel.

DEFINITION OF RECIPIENT QUALIFICATION

FIELD SERVED

Below are the average contacts per occurrence, including frequency per period reported.

Non-Paid Paid Average

AMERICAN TOWMAN MAGAZINE (6 issues in the period) 37,145 1,183 38,328

www.bpaww.com

American Towman Network2 Overlook Drive, Suite 5Warwick, NY 10990Tel. No.: (845) 986-4546Fax No.: (845) 986-5181www.towman.com

1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD

Total

Qualified Qualified Non-Paid

Qualified Paid

Qualified Circulation Copies Percent Copies Percent Copies Percent

Individual 35,837 93.5 34,731 90.6 1,106 2.9 Sponsored Individually Addressed

- - - - - -

Membership Benefit - - - - - -

Multi–Copy Same Addressee 2,491 6.5 2,414 6.3 77 0.2

Single Copy Sales - - - - - - TOTAL

QUALIFIED CIRCULATION

38,328 100.0 37,145 96.9 1,183 3.1

MAGAZINE CHANNEL Official Publication of: None/Established: 1977/Issues Per Year: 12

3a. BUSINESS/OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2019 This issue is 0.3% or 116 copies above the average of the other 5 issues reported in Paragraph 2.

Business and Industry Total

Qualified Percent of Total

Owner/ President/ Co-Owner/

Partner

Vice President/ Manager Supervisor Dispatcher

Driver/ Operator

Other titled personnel

Non-titled personnel

Towing/Recovery, Emergency Road Service, Repair Service, Motor Club, Auto/Truck Repair, Auto/Truck Dealership, Salvage, and Repossession

38,425 100.0 33,444 4,304 - 7 11 205 454

TOTAL QUALIFIED CIRCULATION 38,425 100.0 33,444 4,304 - 7 11 205 454

PERCENT 100.0 87.0 11.3 - - - 0.5 1.2

3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2019

Qualified Within

Qualification Source 1 Year 2 Years 3 Years Total

Qualified Percent

I. Direct Request: 869 99 16 984 2.6 II. Request from recipient’s company: - - - - - III. Membership Benefit: - - - - - IV. Communication from recipient or recipient’s company (other than request): - - - - - V. TOTAL – Sources other than above (listed alphabetically): 34,663 2,778 - 37,441 97.4

Association rosters and directories - - - - - Business directories - - - - - Manufacturer’s, distributor’s, and wholesaler’s lists - - - - - *Other sources 34,663 2,778 - 37,441 97.4

VI. Single Copy Sales: - - - - - TOTAL QUALIFIED CIRCULATION 35,532 2,877 16 38,425 100.0

PERCENT 92.5 7.5 - 100.0 *See Additional Data

AVERAGE ANNUAL AUDITED QUALIFIED CIRCULATION AND CURRENT UNAUDITED BRAND REPORTS

Audited Data Audited Data Audited Data Audited Data Audited Data Circulation Claim

6-Month Period Ended: July – December

2016 January – June

2017 July – December

2017 January – June

2018 July – December

2018 January – June

2019*

Total Audit Average Qualified: 38,109 38,081 38,174 38,077 38,148 38,328

Qualified Non-Paid: 36,561 36,796 36,951 36,989 37,143 37,145

Qualified Paid: 1,548 1,285 1,223 1,088 1,005 1,183

Post Expire Copies included in Total Qualified Circulation: **NC **NC **NC **NC **NC **NC

Average Annual Order Price: **NC **NC **NC **NC **NC **NC

*Note: January – June 2019 data is unaudited. With each successive period, new data will be added until six 6-month periods are displayed. **NC = None Claimed.

AVERAGE NON-QUALIFIED CIRCULATION Non-Qualified

Not Included Elsewhere

Copies

Other Paid Circulation -

Advertiser and Agency 800

Allocated for Trade Shows and Conventions 517

All Other -

TOTAL 1,317

2. QUALIFIED CIRCULATION BY ISSUES FOR PERIOD

2019 Issue Qualified Non-Paid

Qualified Paid

Total Qualified

January 37,078 1,093 38,171

February 37,186 1,125 38,311

March 37,076 1,190 38,266

April 37,187 1,206 38,393

May 37,177 1,248 38,425

June 37,166 1,238 38,404

www.bpaww.com American Towman / June 2019 2

Kentucky 485 Tennessee 835 Alabama 509 Mississippi 375

EAST SO. CENTRAL 2,204 5.7 Arkansas 431 Louisiana 562 Oklahoma 502 Texas 5,136

WEST SO. CENTRAL 6,631 17.3 Montana 200 Idaho 222 Wyoming 119 Colorado 495 New Mexico 229 Arizona 463 Utah 276 Nevada 163

MOUNTAIN 2,167 5.6 Alaska 84 Washington 737 Oregon 424 California 3,158 Hawaii 122

PACIFIC 4,525 11.8 UNITED STATES 38,379 99.9

U.S. Territories - Canada 46 Mexico - Other International - APO/FPO -

TOTAL QUALIFIED CIRCULATION 38,425 100.0

Maine 192 New Hampshire 202 Vermont 135 Massachusetts 658 Rhode Island 101 Connecticut 407

NEW ENGLAND 1,695 4.4 New York 1,492 New Jersey 881 Pennsylvania 1,625

MIDDLE ATLANTIC 3,998 10.4 Ohio 1,400 Indiana 742 Illinois 1,244 Michigan 1,018 Wisconsin 773

EAST NO. CENTRAL 5,177 13.5 Minnesota 576 Iowa 393 Missouri 718 North Dakota 127 South Dakota 120 Nebraska 231 Kansas 320

WEST NO. CENTRAL 2,485 6.5 Delaware 102 Maryland 2,525 Washington, DC 69 Virginia 1,771 West Virginia 224 North Carolina 792 South Carolina 1,210 Georgia 1,097 Florida 1,707

SOUTH ATLANTIC 9,497 24.7

GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2019

State Total Qualified Percent State Total Qualified Percent

10,384

8,193

7,518

12,330

0 1,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 11,000 12,000 13,000 14,000 15,000

Northern Region

Midwest Region

Southern Region

Western Region

GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION

Western Region OK, TX, MT, ID, WY, CO, NM, AZ, UT, NV, AK, WA, OR, CA, HI, and Mexico - 12,330 Southern Region NC, SC, GA, FL, TN, AL, MS, AR, LA – 7,518 Midwest Region OH, IN, IL, MI, WI, MN, IA, MO, ND, SD, NE, KS, KY, and Canada – 8,193 Northern Region ME, NH, VT, MA, RI, CT, NY, NJ, PA, DE, MD, DC, VA, WV, U.S. Territories, and Other International – 10,384

www.bpaww.com American Towman / June 2019 3

PUBLISHER’S AFFIDAVIT

About BPA Worldwide A not-for-profit organization since 1931 and headquartered in Shelton, Connecticut, USA, BPA has a global membership, spanning more than 20 countries. The organization conducts 2,500+ audits for media brands in print, online/digital and live events. In addition, the BPA-iCompli division verifies compliance to defined industry standards, provides technology assurance, and certifies organization’s sustainability practices and reporting. BPA is supported by 4,000+ advertiser and agency members. The latest innovation to move the industry forward is the BPA Media Exchange, a brand-safe and audited cooperative marketplace which offers automated solutions for the buying and selling of digital advertising.

We hereby make oath and say that all data set forth in this statement are true. Dennie Ortiz, Publisher Rick Thornton, Circulation Consultant (At least one of the above signatures must be that of an officer of the publishing company or its authorized representative.) IMPORTANT NOTE: This unaudited brand report has been checked against the previous audit report. It will be included in the annual audit made by BPA Worldwide.

Date signed July 25, 2019 State New York City Warwick Received by BPA Worldwide July 25, 2019 Type BD ID Number A274B0J9

METHOD OF DISTRIBUTION: Also qualified copies are delivered as Multi-Copy Same Addressee within the Definition of Recipient Qualification. These include copies delivered to the same individual appearing on the qualification list more than once. PARAGRAPH 3b: Other sources include 2 sources of circulation for quantities of 2,737 copies or 7.1% to 34,704 copies or 90.3%, including InfoUSA and TDLR.

ADDITIONAL DATA

www.bpaww.com Copyright © 2019 BPA Worldwide. All rights reserved. American Towman / June 2019

RATE CARDadvertising information

DISPLAY ADS

CLASSIFIED ADS: TOWMAN’S MARKET

AD SPECIFICATIONS*:

PRODUCTION DETAILS:

COVERS: 4 COLOR PROCESS ONLY

COLOR RATES

BW Rates 1x 3x 6x 12x

Full Page 2950 2840 2730 2510

2/3 Page 2370 2280 2170 2000

1/2 Page Island 1975 1895 1845 1665

1/2 Page 1770 1710 1680 1500

1/3 Page 1330 1290 1230 1130

1/4 Page 1040 1010 945 880

1/6 Page 735 700 680 640

Rates

1” 125

2” 225

3” 325

Rates 1x 3x 6x 12x

Cover 2 5390 5080 4800 4490

Cover 3 4660 4400 4150 3890

Cover 4 5950 5650 5390 5140

4 Color Process Per Page 1030

Full Bleed 70

CALL FOR QUOTES

Printed Web Offset Cover 80 lb. Inside 40 lb. Perfect Bound

• Classified ads must be prepaid

• Space reservation is due by the first of the preceeding month

• All classified rates are net

Reproduction RequirementsDPI: 300 minimumPDF: Hi-Res CMYK with font embeddedFTP: Call for instructions and permission

For Additional Production Information:Gina Johnson, Page Layout Artist800-732-3869 ext. 215gjohnson@towman.com

NOT ACTUAL SIZE

1” Classified Ad2.25”W x 1”H

2” Classified Ad2.25”W x 2”H

3” Classified Ad2.25”W x 3”H

1/2 Horizontal

7.125” x 4.75” 4.5” x 6.75”

1/2 Island

3.5” x 9.625”

1/2 Vertical 1/3 Block

4.5” x 4.75”

1/3 Horizontal

7.125” x 3.25”

1/3 Vertical

2.25” x 9.625”

2/3 Horizontal

7.125” x 6.75”

1/6 Horizontal

4.75” x 2.25”

1/4 Horizontal

4.75” x 3.5”

1/4 Vertical

3.5” x 4.75”

2/3 Vertical

4.5” x 9.625”

1/6 Vertical

2.25” x 4.75”

Full Page with Bleed

8.375” x 11.125”

Important Full Page

Specifications:Live Area

7.125” x 9.625”

Trim Size8.125” x 10.875”

Bleed.125” on all sides

* Illustrations are for visual

example. They are drawn to

scale, but are not actual size.

INSERTSDirect Response Card

Tip-In

DEADLINESadvertising information

Issue Date Space Close Material CloseJanuary December 6 December 13

February January 7 January 14

March February 7 February 14

April March 6 March 13

May April 6 April 13

June May 6 May 13

July June 5 June 12

August July 6 July 13

September August 5 August 12

October September 7 September 11

November October 7 October 14

December November 6 November 13

COMMISSIONS:

ADVERTISING SALES

800-732-3869

800-READ-TOW(800-732-3869)

DIGITAL EDITION: ITOWMAN.COM

Recognized agencies receive a 15% commission on display advertising reserved through insertion order or contract when payment is made within 30 days of invoice date. No commission will be allowed after that date. Terms are net 30 days from date of invoice. No cash discounts are permitted. First time advertisers must pre-pay the initial month’s ad. All classified rates are net.

Dennie Ortiz ext. 213 dortiz@towman.comEllen Rosengart ext. 203 erosengart@towman.comPeggy Calabrese ext. 202 peggy@towman.comWilliam Burwell ext. 208 wburwell@towman.com

• American Towman is the leading magazine in the towing and recovery industry for 43 years.

• Only towing publication audited by BPA (Business Publications Audit) to show proof that we deliver what we promise which is blanketing the marketplace to over 40,000 qualified towing business owners monthly.

• We go beyond the mail and deliver our digital edition to over 26,000 towers monthly. The current digital edition and archived issues are available 24/7/365 at itowman.com and includes links to all advertiser’s websites.

WHYADVERTISE IN AT?

INSERTSDirect Response Card

Tip-In

What Readers SayAT Tells Your Story

American Towman advertisers not only benefitby getting their message across through paid ad space, but they also benefit from the publicity AT generates for them through product editorial, announcements, product integrated into feature articles, and special sections throughout the year. For example, The Buyers Report includes detailed product testimonials from the towing professionals who use them.

Read on, and you’ll realize how this invaluablepublicity finds its way onto American Towman’s Internet mediums, helping suppliers tofurther penetrate the towing market.

“You guys are the real deal– you don’t hide behind the bush. The Adventures of AT– it’s real. Aneye catcher. The recoveries in them are authentic. The magazine makes sense of this industry.” Jr.Galvan, Galvan Super Towing, Robbs Town, TX

“Everything with American Towman is phenomenal. We’ve been subscribing for years. I read thearticles on managing things, what relates to the dollars and cents of the business, and the recoveryarticles, definitely.” John Schmidt, Schmidt’s Auto, Madison, Wis.

“I look forward to American Towman every month. I read all the articles. I get quite a bit out of it.The people who put it together are very knowlegible about the industry – you can tell that.” PatHerring, JE Herring Motor Co., Somerset, Pa.

“AT helps me to look at this business from all angles. It does a good job of keeping me abreast ofnew products and how other are approaching various recoveries.” Jim Modzelewski,Modzelewski’s Towing & Storage. Danbury, CT

“Who doesn’t get American Towman who is anybody at all! I love the recovery articles and the pic-tures. I live and die by recovery work. I also like the way AT covers equipment. It’s not one-sided inits approach. It’s one of the things I’ve always noticed about the magazine.” Bruce Davis, DavisTowing & Recovery, Rushville, IN

American Towman advertisers benefit from theadvertiser-friendly design of TIW and also fromthe publicity AT generates on their behalf thatfinds a place in Tow Industry Week. For exam-ple, product testimonials from the Annual Buyersreport are often featured on TIW’s Product pageas well as new product debuts; and the TowBusiness page often points readers to productsand services that can help certain aspects ofrunning a towing operation.

Tow Industry Week is an Internet hit with towingprofessionals wanting more information thatcan help their business progress and industrysuppliers wanting an effective Internet channelthat captivates more buyers.

TIW Advantages“I like Tow Industry Week because it has the latest info on the towingIndustry. When I want to see what's new I find it's quick and easy to get in and out." – Ryan Ormonde, Owner, Paso Robles Truck Center, Paso Robles, Calif.

"I enjoy TowIndustryWeek.com. It's environmentally friendly! “– Darryl Arbuckle, Owner, AAC Towing, New Glasgow, N.S.

"I really like TowIndustryWeek.com. It's easy to be able to go online and be able toread and see what is going on in the Industry. There were times that I wasn't able tosee what was on that week but I was able to go back into the archive and read thestories... My daughter and my employees also go onto TIW and they enjoy the TowIllustrated page."– Larry Green, Owner, Green’s Garage, Hampsted, M.D.

"I enjoy Tow Industry Week. It’s easy to navigate and I particularly enjoy the recov-eries. I like the ads on the site...they show me particular products and services thatI wasn't aware of."– Robert Aikey, Owner, Aikey's Body Shop, Jersey Shore, Pa.

"I enjoy TowIndustryWeek.com. I like having the information on a more timely basis instead of waiting for the Magazine. I like the recovery articles with the ability toclick on additional pictures. Some of my favorite pages are the News and the TowBusiness pages."– Terry Abejuela, Automobile Club of Southern California, Costa Mesa, Calif.

“TowIndustryWeek.com, allows me to "feed my need" for towing related news and articles right now, on a weekly basis. Our industry is only as strong as our participa-tion and TowIndustryWeek.com allows the every day tower to be interactive withnews in the industry. – Tom Gary, Owner, Southwest Towing & Recovery, Miller-sport, Ohio

From Print to Digital Ink

Your MessageInfiltrates the Towing Market

TIW pages can be translated into any foreign languagewith a click of the mouse.

AT print advertisers are flagging readers to see theircommercials on American Towman TV, so too aremagazine articles directing readers to see a video ver-sion of the story. Publicity generated by the magazine,coupled with AT’s market knowledge, also result inproduct exposure on ATTV video programs.

By working with American Towman, essential exposure about one’s company and products filters through all American Towman Media.

Just as you would sell your services or demonstrate product at the American Towman Exposition (below), youcan reach thousands of additional buyersthrough video commercials on AmericanTowman TV (above).

ATTV programs and commercials are found on YouTube andFaceBook as well asAmerican TowmanTV.com.

MediumsPoint to Each OtherWhat Viewers Say

“The towing industry has a quality news program. I love it! When Itake a lunch or coffee break at my desk I click to see what’s new this week.” Joe Richard, Owner, Pro-Tow, Overland Park, KS

“I like AmericanTowmanTV, I find it very informative. I especially likethat it covers a lot of subjects and mixes things up.”George Fellows, Tolland Automotive; East Hartford, Conn.

“ATTV is pretty good. I check out as many videos as I can. They areinteresting. … I always want to see more from stand-out companiesaround the country. You have an opportunity to learn. It’s informa-tive.” Rick Kamler, R&W Wrecker and Equipment; St Joseph, Mo.

"This is such an awesome service you all are giving the towing community. Keep up the great work!!!!" -Keith Harris, Tow Operator,Kailua-Kona, HI

Now in its 43rd year in print, American Towman Magazine blankets the towing market like never before. Using the same influence that drives thousands of tow bosses to American Towman Expositions, towing's legendary magazine is now delivering thousands of towing profession-

als to its Internet media; Tow Industry Week and American Towman TV.

As a result, tow business owners are today regularly accessing Ameri-

can Towman Media at their desktops, on their tablets, and on their smart phones.

Since 1977, American Towman has been "First on the Scene" working

to keep towing professionals informed. With its many pathways to

the hearts and minds of towing professionals, American Towman is

the choice media for the towing industry's premier suppliers.

True Market PenetrationFrom Print to Internet and Face to Face

845-986-4546 towman.com itowman.com towindustryweek.com americantowmantv.com

Towing industry’s 1st e-magazine!

A d v E r T i s i n g s P E C s & r AT E s

20,000Tow Professionals

per week!

“Exclusive

Content”

24/7Serving the Tow Industry since2011. TowIndustryWeek.comenjoys the push from AmericanTowman Magazine’s 40,000 readers in the world wide access on the internet 24/7.

TowIndustryWeek.comis an effective and

affordable internet mediumfor advertisers seeking toreach towing professionals

that use the internet.

Call 800.732.3869

TowIndustryWeek is produced by

$250 wk

$3,000

$225 wk

$5,850

$200 wk

$10,400

$3,900 $6,500

$3,250 $5,200

12-Weeks 26-Weeks 52-Weeks

$175 wk

$2,100

$150 wk $125 wk

12-Weeks 26-Weeks 52-Weeks

TOW INDUSTRY WEEK RATE CARD

Full Vertical Ad (Top)

$150 wk

$1,800

$125 wk $100 wk

12-Weeks / 3 Months 26-Weeks / 6 Months 52-Weeks / 12 Months

Full Vertical Ad (Bottom)

$150 Vert. $400 Horz. $450 Quote Per Project

Vertical: Rich Media Creation: Video:

Rich Media: (Add 10% to Ad Space Rate)Rich Media option for full vertical and horizontal ads

Ad Creation by TowIndustryWeek:

Billing & Payment Policy: Advertising is billed in 4-week segments. Each 4-week run is

billed in advance: Payment is required at least seven (7) days in advance of ad-run.

Horizontal Drop Down Banner

40% off frequency rates. Your ad rotates with non competitive advertisers.*Rotating ads available on full vertical and horizontal ads.

Half Vertical Ad Top and Bottom40% off frequency rates. Half Vertical AD not available on Home Page.

Rotating Full Vertical Ad

$2,340 $3,900

$105 wk

$1,260

$90 wk $75 wk

12-Weeks / 3 Months 26-Weeks / 6 Months 52-Weeks / 12 Months

MEDIA

O Direct link to your website

O Worldwide Audience Potential

O Latest product development

O 24/7 access by smartphone, tablet, and laptop

O Critical business topics for Tow Business Owners

O Exclusive video coverage through ATTV

O Timely Industry News

O Latest reports on product development

O Showcase: unique trucks, recovery photos & more

LArgE disPLAy Ad sPACEget your message across and link to your website.

industry suppliers

be where the action is.

TowindustryWeek.com

“Original Content Weekly”

Text • image • video

“TowIndustryWeek.com allows me to ‘feed my need’ for towing related news

and articles right now, on a weekly basis. Our Industry is only as strong as our

participation and TowIndustryWeek.com allows the everyday tower to be

interactive with news in the industry. The news shared is not only for tow

company owners, but also the drivers and staff of a towing company……

TowIndustryWeek.com brings it all home to the daily tow operator and/or

tow company owner, …It’s the stuff that we all can relate to.”— Tom Gary, Owner

Southwest Towing & RecoveryMillersport, Ohio

Towing industry’s exclusive e-magazine

MEDIA KIT

Welcome to

American Towman Media, Inc. proudly presents American Towman TV (AT-TV), the exclusive online video magazine serving the towing and recovery industry. American Towman Magazine brings 41 years of trade journalism to an online video program, delivering unique content that debuts with each new release at AmericanTowmanTV. com and TowIndustryWeek.com. Featuring video content ranging from editorials to late-breaking stories, AT-TV is the towing industry’s dominant video-news vehicle.

American Towman TV’s audience is consistent with the American Towman readership. The AT-TV format gives your company an opportunity to be as subtle or aggressive as you like, reinforcing your brand and converting your call-to-actions to sales. AT-TV also gives your company the opportunity to place its corporate video on the AT-TV player, with links to your website, and access to towing professionals, smart phones, iPads, and other mobile devices.

AT-TV VIDEO PLAYER

Specifications:n AT-TV provides a continuous stream of news and information for the American Towman, easi-ly accessible, and permanently enduring on the AT-TV online news portal.

n AT-TV is distributed to email lists featuring 17,000+ industry subscribers from over 38,000 American Towman Magazine readers.

n Viewers are encouraged to sign-up on the online portal to receive the latest news updates most pertinent to them.

n Sponsorship packages are available to organizations that have a vested interest specific to the target market.

n American Towman has over 36 years of brand name associa-tion within the towing industry.

n AT-TV is prominently market-ed within the American Towman magazine as the online compan-ion. AT-TV also benefits from complementary online linking from American Towman Media online content.

n AT-TV is also distributed through TowIndustryWeek.com, YouTube, Facebook, and other social media outlets.

Video Description Share Videon

Call 1-800-732-3869

Distributed to over 20,000 towman

via email!

Advertisers

Video Magazine

n 15- or 30-Second Video Presentation

n Video Content: Approximately 3-4 Minutes

Actual advertsiser video

content shown here.

A continuous stream of easily accessibletow industry news and information.

Dynamic Internet Exposure

American Towman TV Video Magazine Release n Produced Weekly n 15- or 30-Second Video Pre-Roll Spot n Video Content: Approximately 3-4 Minutes

Video

American Towman TV is a video news magazine with news updates and releases each week. Advertising packages are available to accommodate your budget and marketing objectives. Each news release and editorial is preceded by a 15-30 second video spot. Videos and pre-roll advertisements are available and searchable 24/7 on AT-TV and YouTube indefinitely.

Sponsorship Pricing (per week)4 weeks 12 weeks 26 weeks 52 weeks

American Towman TV Release (15-Second) $600 $550 $500 $400American Towman TV Release (30-Second) $1000 $900 $800 $600

Working with HTML, Still, Flash and video commericals are produced by OMG National, the production arm of American Towman TV.

Still Image Presentation for Pre-Roll(15-Second and 30-Second)n Use of Pre-Roll Spotn 15-Second or 30-Second Still

Image Presentationn Professionally Scripted Marketing

Message Slideshown Includes Your Pictures, Logo, and

Other Still Collateraln Professional Voiceover Included

Video for Pre-Roll(15-Second and 30-Second)n Use of Pre-Roll Spotn 15-Second or 30-Second Video

Presentationn Professionally Scripted Videon Includes Your Pictures, Logo, and

Other Still Collateraln Includes Your Video or Stock Videon Professional Voiceover Included

Corporate Videon Redirect for Your Banner n 30-Second or 60-Second Videon Complete Pre-Productionn Includes Your Pictures, Logo, and

Other Still Collateral n Includes Your Video or Stock Videon Motion Graphic Compositionn Licensed Music Integrationn Professional Voiceover Includedn Professional Spokesperson Actor

Length Pricing15-seconds $40030-seconds $600

Length Pricing15-seconds $75030-seconds $1000

Length Pricing15-seconds $100030-seconds $1500

On-site video shoots include a senior video cameraman, an 8-hour shoot, HD equipment for video capturing, profes-sional audio and lighting, and receipt of RAW files of all video on DVD for future use!

Total: $2500

On-Site Video Shoots

Production Packages

Current American Towman TV advertisers receive up to 20% when you advertsise on American Towman TV and TowIndustryWeek.comSave up to 10% on AT-TV.com and/or save 10% on Tow IndustryWeek.com ad spot rate when you advertise

in American Towman Magazine. Call William Burwell at 1.800.732.3869 ext. 208.

Discount

1.800.732.3869 • 2 Overlook Drive Suite 5, Warwick, NY 10990 • www.americantowmantv.com