The Coachzing ShowE P I S O D E 1 : T H E B A C K S TO R Y

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Author, Speaker, Coach, Therapist, or Health Professional? Want to write a book without writing?Let’s work together: http://www.coachzing.com

Featured Guest: LEEZA ROBERTSON

Your Host: DOUG FORESTA

http://www.coachzing.com

How to Build Your Business with Amazon Singles

EPISODE 24:

The Coachzing ShowE P I S O D E 2 4 : T R A N S C R I P T

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The Coachzing ShowE P I S O D E 2 4 : T R A N S C R I P T

Our Featured Guest:Leeza Robertson shares tips on how to use Amazon singles to build your business, elevate your expert status and build your list.

Leeza Robertson is a best selling author and expert book coach who works in both self-publishing and traditional publishing along with offering high end coaching for her hand selected private clients.

In This Episode, You'll Discover:✓ How demonstrating success on Amazon can lead to a traditional book deal

✓ The difference between a GREAT Kindle book and a lousy one (its not what you think)

✓ An IMPORTANT tip to keep in mind to prevent your Kindle account from being banned

✓ The BIGGEST MISTAKES most authors make when trying to make Kindle books

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Author, Speaker, Coach, Therapist, or Health Professional? Want to write a book without writing?Let’s work together: http://www.coachzing.com

EPISODE 24: How to Build Your Business with Amazon Singles Listen Here: http://www.coachzing.com/podcast/e024-leeza-robertson/

The Coachzing ShowE P I S O D E 2 4 : T R A N S C R I P T

Tips From The Episode:✓ Write a series of Kindle books- one book is not enough

✓ Focus on “one problem, one solution” format for short books

✓ Use your Kindle book as an lead generator by putting in an “opt-in” offer

✓ Take your special reports and put them on Kindle

Links & Resources:✓ Leeza Robertson

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The Coachzing ShowE P I S O D E 2 4 : T R A N S C R I P T

IntroductionDoug: Hello, welcome back to The Coachzing Show. This is Doug Foresta, your host. And

this is the show where we help you, coaches, therapists, speakers and authors, to

work less, earn more and help more people through creative content marketing.

And thanks to all of you for your support of the show. We really appreciate it,

helping us to help you to bring you great information.

Today I know you're going to get a lot out of this episode. We are going to be talking with Leeza Robertson. She's an absolute expert when it comes to Amazon, and we're going to be talking about Amazon Singles.

And many of you are saying, "What is Amazon Singles?" Well guess what? You're

going learn what they are and you're going to love them, I guarantee it. So let me

just say a little bit about Leeza, and I'll bring her right on.

First of all, the world has changed dramatically over the last five years. And the way

we share, in part, and exchange information has changed right along with it. No

longer are people willing to wade through a lot of fluff to get their real information.

Blogs are shorter, videos are shorter, sales pages are shorter and so are books.

So Amazon has noticed this trend much earlier than anyone else. When it first

introduced its Kindle Shorts program in 2005, now called Amazon Singles, and

surprisingly Amazon Singles is one of the most under-utilized, paying marketing

tools today in business.

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The Coachzing ShowE P I S O D E 2 4 : T R A N S C R I P T

Even though publishing for Kindle is a hot topic right now, the amount of people who are actually doing it are minimal. So if you're listening to this, this is a really great opportunity for you to take this opportunity for something that people aren't doing.

And yes, today Leeza Robertson comes on to share some light on this amazing

paying marketing tool and how you can use it to enhance your business, build your

list and elevate your expert status, even if you don't have the time or want to put

pen to paper.

She is the bestselling author and expert book coach who works in both self-

publishing and traditional publishing, along with high-end coaching for her hand-

selected private clients.

Please help me to welcome to today's show, Leeza Robertson. Leeza, thank you so

much for joining me today.

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The Coachzing ShowE P I S O D E 2 4 : T R A N S C R I P T

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