1. 1. Dont Throw Away an Opportunity to Recycle Michael Catanzaro University of San Diego Global Entrepreneurship for Social Change
2. 2. Question: How many of you have old electronics and computers at your house or apartment?
3. 3. Question: How many of you have upgraded your phone in the last year?
4. 4. Question: How many different iPods are there?
5. 5. October 2001, apple presents first ipod July 2002, apple presents second generation ipod, compatible with windows April 2003, third generation ipod January 2004, ipod mini in five different colors January 2005, ipod shuffle September 2005, ipod nano October 2005, fifth generation ipod plays video May 2006, Nike + ipod to track runners September 2006, ipod nano gets new aluminum cover in five different colors September 2006, new ipod shuffle with built in clip January 2007, iphone introduced, ipod shuffle available in five colors September 2007, ipod touch June 2008, iphone 3g September 2010, new itouch, new nano, and new shuffle ipods since 2001 if including GB and colors 2001- 2010: 275 million ipods sold 18 different ipods since 2001
6. 6. What is electronic waste? Obsolete electronic products Known as: e-waste end of life electronics (EOL) waste electronic and electrical equipment (WEEE) (pikeresearch.com
7. 7. Problem: People do not throw their e-waste away because they know its bad for the environment Approximately 70% of all electronics produced in the last 10 years are sitting in peoples homes, garages and drawers When it is disposed of incorrectly it creates pollution, plastics can leech There are international repercussions as much of improperly disposed of e-waste ends up in China, Ghana and other developing nations and becomes a social justice issue
8. 8. Traditional Disposal Linear process 75% of e-waste is processed this way
9. 9. Why is it Different? Contains both valuable and hazardous materials
10. 10. E-Waste Recycling Product Collection Dismantling Process Resale or ReuseHazardous Materials
11. 11. FULL STORY: http://www.cbsnews.com/video/watch/?id=5274959n 60 Minutes (China)
12. 12. USD Student Experience on Semester at Sea
13. 13. SAS (Ghana)
14. 14. Market Condition: E-waste is the fastest growing municipal waste stream in the U.S. Between 2000 and 2006, e-waste generation increased by 52% (U.S. EPA 2007) Will continue to increase with technological advancements and obsolescence Bulk of e-waste in the U.S. is thrown into landfills Both environmentally and economically unsustainable Environmental contamination from toxins Necessitates mining for raw materials
15. 15. Current Trends: Volume Generation Fastest growing municipal waste stream Quantity of EOL Electronics in the U.S. (US EPA, 2009) Market Condition Contd
16. 16. Televisions Computer Products Cell Phones 20.6 157.3 126.3 6.3 48.2 14 Trashed Recycled E-Waste in 2007
17. 17. No Regulation Market Condition Contd
18. 18. Market Condition: One metric ton (t) of electronic scrap from personal computers (PCs) contains more gold than that recovered from 17 t of gold ore. In 1998, the amount of gold recovered from electronic scrap in the United States was equivalent to that recovered from more than 2 million metric tons (Mt) of gold ore and waste. (USGS, 2001) In contrast with many home appliances, life cycle ener gy use of a computer is dominated by production (81 %) as opposed to operation (19%). (Environmental Science & Technology, 2004) Market Condition Contd
19. 19. Created a free drop-off location for San Diego residents and businesses to utilize to dispose of electronic waste in an environmentally responsible way This center would is a service to the community and tie in nicely to the growing Social Entrepreneur movement on campus and connect to the changemaker values of Ashoka What has USD Done?
20. 20. Mission Statement The University of San Diego supports recycling and re-using electronic waste, which limits pollution and reduces the need to mine for raw material. Our E- Waste Collection Center provides a socially and environmentally sustainable service to our community. Our nonprofit organization strives to keep all e-waste in California as it is recycled safely, securely, and responsibly. All proceeds from this collection center go back to providing scholarships for students.
21. 21. Why USD is Different: We collect ALL e-waste Computers, cell phones, etc. (EASY) Easily sold/repurposed- creates revenue Batteries, toner light bulbs (NOT SO EASY) Hazardous materials that can cost as much as $4.00 per pound to dispose of
22. 22. USD E-Waste Center Accomplishments Opened! (1st in the nation) Collected over 100,000 pounds in 2011 Challenges Minimal time exclusively dedicated No marketing by USD No (real) website All part-time student employees
23. 23. TrafficMONTH NUMBER OF CUSTOMERS AUGUST 11 95 SEPTEMBER 11 96 OCTOBER 11 132 NOVEMBER 11 101 DECEMBER 11 80 JANUARY 12 112
24. 24. Operation Cost DAYS MON TUES WED THUR S FRI SAT HOURS OF OPERATION 4 4 7 4 4 4 27 OPERATION HOURS WORKERS 3 4 5 4 4 2 HOURLY WAGE $10 $10 $10 $10 $10 $10 HOURS TO PAY 6 8 10 8 8 8 48 HOURS TO PAY LABOR COSTS $60 $80 $100 $80 $80 $80 $480 PER WEEK $1,920 PER MONTH SUPPLIES/ OTHER ITEMS $100-$200 PER MONTH
25. 25. Pounds AUG. SEPT. OCT. NOV. DEC. pounds 7,606 6,857 5,547 5,715 9,436 9,238 2,609 3,846 3,666 5,497 total 16,844 9,466 9,393 5,715 18,599 60,017 average per pickup 8,422 4,733 4,697 5,715 6,200 5,953 average per month 12,003 *Blended cost per pound is $.16 *We need to double the amount of pounds brought in per month
26. 26. Income AUG. SEPT. OCT. NOV. DEC. income $1,174 $952 $380 $1,051 $1,338 $2,220 $25 $602 $730 total $3,394 $977 $982 $1,051 $3,291 $9,695 average per pickup $1,697 $489 $491 $1,051 $1,097 $4,825 average per month $1,939 Total pounds 60,017 Total income $9,695 Average cents per pound $0.16
27. 27. Analysis Per Month Operation Cost $2,100 Average income collected $1,939 Average pounds collected 12,003 Average income per pound $0.16 Deficit -$161 Break-even $2,100 / .16 = 13,125 pounds to collect (average each month)
28. 28. E-Waste Recycling Process Product Collection Dismantling Process Resale or Reuse
29. 29. Product Collection We need to double the amount of e-waste we collect Targeted Marketing Business Partners Waste Management Sony? Qualcomm?
30. 30. Dismantling Process Currently handled in California and Texas by external vendor A different vendor may give us better rates (more $) Would need to be e-steward certified Mostly this is out of our hands though (we dont have much input on this process
31. 31. Resale or Reuse Areas for Major Improvement E-Bay Cell phone chargers Putting useable computers back in classrooms: San Diego Futures Foundation (*brand new idea) Jamaican Computer Center (*brand new idea) Other Reuses?
32. 32. New Paradigm for Sustainability
33. 33. Old Paradigm Social Benefits considered seperate Environmental benefits considered seperate Economic Benefits considered seperate Social EnvironmentEconomic Sustainability
34. 34. Social Environment Economic Sustainability Social Economic and Environmental benefits considered together New Paradigm
35. 35. Old Paradigm Partnerships with Industry Tons of CO2 avoided. Not ending up in landfills Money from sold waste Scholarships Social EnvironmentEconomic
36. 36. Questions?