dr amanda green - richmond football club - women into leadership positions in elite sport in...
TRANSCRIPT
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GENDER EQUITY What will it take to be the best?
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1. Current state of play 2. Ra3onale behind the project
3. Overview of the phase 1 findings 4. Interven3on plan from Jan 2015
5. Ques3ons…
Overview
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Do we have an equity issue in sport?
Media Watch, ABC August 4, 2014
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Do we have an equity issue in sport?
Media Watch, ABC August 4, 2014
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‘Women into Leadership
in Elite Sport’
We believe diversity adds richness at every level of the business.
We believe we should invite it in, nurture it and provide a working environment where all of our people feel valued and safe.
Diversity
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• It’s simply good for business and we operate in a compeDDve industry
-‐ Increases talent pool and aMracts the best employees -‐ Staff reten3on – reduces the cost of staff turnover -‐ Diversity of thought drives holis3c decision making -‐ Increases market access
-‐ Brand and reputa3on
Why does gender equity maEer?
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Percentage Male
Members
Percentage Female
Members 41.1%
A B C D E F G H I J K L M N O P Q R Industry Average
Unknown
Definition: ● Percentage of total members who are female (includes AFL members with Club upgrades, excludes unknown)
1.1% 0.8% 1.2% 1.4% 0.6% 1.5% 2.5% 5.1% 1.0% 0.1% 6.8% 0.8% 5.4% 3.1% 0.2% 0.2% 1.7% 2.6% 1.4%
58.9% 60.5% 60.6% 61.9% 62.6% 63.0% 63.4% 64.6% 65.1% 65.6% 65.6% 66.1% 66.6% 67.0% 67.9% 68.0% 68.4% 68.9% 64.8%
39.5% 39.4% 38.1% 37.4% 37.0% 36.6% 35.4% 34.9% 34.4% 34.4% 35.2% 33.9% 33.4% 33.0% 32.1% 32.0% 31.6% 31.1%
Gender demographics
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“Gender equity is integral to culture and we want our culture to be our most significant compeDDve
advantage.”
Why does gender equality maEer?
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THE CURRENT STATE…
• 32% of our database and members are female
• We have set ourselves a target of 50% in 10 years
Richmond Football Club
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THE CURRENT STATE…
• 37% of our employees are female…
Richmond Football Club
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THE CURRENT STATE…
• 24% of people manager roles are held by females…
Richmond Football Club
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THE CURRENT STATE…
• 29% of our execu3ve team are female…
Richmond Football Club
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THE CURRENT STATE…
• 29% of our Board posi3ons are held by females…
Richmond Football Club
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• We developed a female engagement strategy of which this gender equity research project was a key element.
• The purpose was to idenDfy what the barriers are to geUng high quality women onto boards and into leadership roles at an elite spor3ng club.
Project overview
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• Longitudinal across 3 phases:
Project overview
PHASE 1 (2014) In-‐depth interviews with almost 60 par3cipants
PHASE 3 (2016) Final report
PHASE 2 (2015-‐2016) Execu3on of Club interven3ons
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• Less of the overt “boys club” vs exclusionary power dynamics
• Men cauDous and experiencing challenge with shi[ing from awareness to inten3on to respect and include women
• Maintenance of the status quo with seasonal demands that demonstrate loyalty and commitment – fiUng in vs acceptance
• Incremental biases buried in deeper stereotypes and capabili3es
Phase 1 findings
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IS IT POSSIBLE TO HOLD YOUR IDENTITY AS A WOMEN AND TRULY BELONG IN FOOTBALL?
Phase 1 findings
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Phase 2 our intervenDon plan
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QuesDons?
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