Download - Workshop if technology
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Content Marketing
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Verwachtingen
Waarom willen we blogs schrijven en delen? En wanneer is een blog goed? Wat als je gewoon
lekker met de inhoud en projecten bezig wil zijn en LinkedIn liever mijdt? Martijn zal in zijn
verhaal vertellen dat het belangrijk is om juist bij jezelf te blijven op het moment dat je online
gaat. Hoe je dat doet? Kom luisteren!
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Agenda
• Wat gebeurt er allemaal online
• Content Marketing: Love story
• Wat doet de rest?
• Wat kan beter?
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“The more content I put out, the more
luck I have”
Gary Vaynerchuk - VaynerMedia
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"We don't need more content,
we need more relevant content."
Jason Miller - LinkedIn
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“Content that understands its
audience will be good content. Content that
doesn’t, can’t be.”
Doug Kessler - Velocity Partners
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“Your brand is not what you sell.”
John Iwata - IBM
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“Content marketing is really like a first date. If all you do is
talk about yourself, there won’t be a second date.”
David Beebe - Marriott
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“Content builds relationships. Relationships
are built on trust. Trust drives revenue.”
Andrew Davis
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“Content Marketing is a commitment, not a campaign”
Jon Buscall - Head of Jontus Media
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“The best marketing doesn’t feel like
marketing.”
Tom Fishburne - Marketoon Studios
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Don’t Build Your Content House on
Rented Land
Joe Pulizzi - Content Marketing Institute
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Don’t Build Your Content House on
Rented Land
Joe Pulizzi - Content Marketing Institute
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