Transcript
Page 1: Why Do Employees Forget?

Why Do Employees Forget?

Page 2: Why Do Employees Forget?

Carol LeamanCEO

Axonify

Charles HendersonL&D Professional

Agenda & Speakers

• The question “Why Learners Forget so Quickly?”

• The analysis

• What the latest in brain science tells us

• An example

• Q&A

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Key Takeaways

1. Insight into what the L&D community thinks about why learners forget

2. The latest in brain science and what it tells us about learning retention

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Charles HendersonL&D Professional

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Axonify Confidential

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10 words or less turned into

47,379!

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Axonify Confidential

Maybe it’s the request to keep comments to 10 words or less. Maybe it’s the northern hemisphere summer down-time that gives some LinkedIn members more opportunity to contemplate this kind of question.

I think it’s more likely that this is a question that cuts deeply into the psyche of educators and trainers.

The Performance Improvement BlogDr. Stephen Gill

Co-Founder of Learning to be Great

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Analysis of Reponses from the L&D Community

900+ responses analyzed!

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Analysis of Reponses from the L&D Community

Occurrence: At what point in the learning process do respondents believe the mistakes and failures which lead to “forgetting” occur?

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Poll #1

At what point in the learning process do you believe retention problems occur?

A. Pre-Training

B. During Training

C. Post-Training

D. Not Related to Training

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Pre-Training4%

Intra-Training58%

Post-Training32%

Not Related to Training6%

At what point do we believe that retention problems occur?

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Some Common Themes

• Poor facilitation• Boring or lecture-only

delivery• Lack of attention-

getting stories• Unmotivated learners• Overwhelming amount

of material

Intra-Training58%

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Some Common Themes

• Lack of immediate application of the skills and knowledge learned

• “Use it or Lose it”• Lack of reinforcement

Post-Training32%

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Analysis of Reponses from the L&D Community

Responsibility: Which party or parties do the respondents believe are responsible for retention failures?

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Poll #2

What do you believe is the main reason for lack of retention?

A. The Curriculum

B. The Facilitator

C. The Learners

D. Organizational Leadership

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Learners22%

Facilitator20%

Curriculum33%

Leadership/Accountability

24%

What do we believe to be the main reason for lack of retention?

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Carol LeamanPresident & CEO

Axonify

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Employees aren’t remembering and applying what they need to know to do their jobs and it is expensive.

The Fundamental Truth

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The Forgetting Curve

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Traditional Corporate Learning

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Let’s start with the brain.

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Scientists know more about the brain and memory than ever before.

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Brains Need a Break from Continuous Input

Emotional Events Get Our AttentionWe Process

“Gist” before Details

We Are Incapable of Multi-Tasking

Posner’s Theory of Attention

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3Cognitive strategies that can be used to improve memory.

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3Cognitive strategies that can be used to improve memory.

Repeated Retrieval

Spacing

Deep Encoding

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Repeated Retrieval

Repeated retrieval is more effective for long term retention than repeated study.

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Study Repeated Retrieval0

0.05

0.1

0.15

0.2

0.25

0.3

0.35

0.4

0.18

0.38

Prop

ortio

n Re

calle

dFact: Repeated retrieval leads to better learning

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Fact: Retrieval practices produce better learning

Study

Repea

ted St

udy

Concept M

apping

Retriev

al Prac

tice0

0.1

0.2

0.3

0.4

0.5

0.6

0.7

0.8

Prop

ortio

n Co

rrec

t

Source: 2011 study by Jeffrey D. Karpicke, Department of Psychological Sciences, Purdue University

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Spacing

Long-term retention is improved as the spacing between repetitions increases.

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Fact: Spaced (vs. crammed) practice leads to better learning

Prop

ortio

n Re

calle

d

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Fact: Spaced (vs. crammed) practice leads to better learning

Prop

ortio

n Re

calle

d

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Deep Encoding

The more deeply and meaningfully you process information, the more likely you are to remember it.

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Fact: Deep encoding leads to better retention

Case Rhyme Sentence0

0.1

0.2

0.3

0.4

0.5

0.6

0.7

Prop

ortio

n Re

cogn

ized

Source: Craik & Tulving, 1975

Level of Processing

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Take Home Messages

1. Spacing combined with retrieval leads to better learning

2. Practicing retrieval is particularly beneficial to learning when it:• is followed by feedback• occurs multiple times• requires effort

3. Retention is better when information is processed deeply.

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Incorporating Brain Science into Corporate eLearning:• Retrieval Based Learning• Spaced Repetition• Bite-sized Learning

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Retrieval Practices(Questioning Format)

?Spaced Repetition

(Interval Reinforcement)

The Next Generation of Corporate eLearning

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Add Engagement….

BadgesPrizesConstant Feedback

Timed PlaySurprise ElementsIncreasing DifficultyGoals

Community Recog-nitionPeer VisibilityLeaderboards – Individual & Team

AvatarsGame ChoiceAchievement LevelsQuestion Styles

Personalized Social Fun Rewarding

…to maximize learning

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Results

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Bottom-Line Results at Pep Boys

60% increase in calls to Integrity Pays hot line

Inventory Shrink reduced by 55%

Can demonstrate to

OSHA a 95%+

delivery rate by

topic, by associate

Claim Counts down

by 40%, despite

adding stores &

employees

LOSS PREVENTION HEALTH & SAFETY

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Learning woven into the workday, driving behavioral change, resulting in improved financial performance.

ContentReinforcement• Personalized• Gamified• Social

LearningRetention

OperationalTransfer

BehavioralChange

CulturalShift

Bottom-Line Results• Reduction in Shrink• Reduction in Safety

Incidents• Increase in Sales• Improved Service

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Thank youLearn more: Axonify.com


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