When Elephants Dance: Enterprise goes Mobile
Abhay Aggarwal Principal, Mobility
The journey of a man…
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Not just a Smartphone…anymore
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10 Million…and counting
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Consumer is KING
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What’s in it for developers?
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There’s another market out there
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Who is Buying?
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What’s the Magic Word?
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1 in 4 enterprises will have app stores
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Why should developers go for it?
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B2E is RISING
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It’s a Marathon
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Why Mobile First?
Failure to build an effective app
Becoming Mobile First
Becoming Mobile First
Identify Stakeholders
Map engagements
Evaluate engagements against strategy
Identify capabilities
Cost/Bene!t analysis
Mobile Maturity Life Cycle
Mobile Maturity Life Cycle
OpportunisFc Mobile
Strategic Mobile
Mobile First
Key Challenges to Mobility
Key Challenges to Mobility
BYOD
Security
Backend Services
Legacy Infrastructure
New Infrastructure
Native/Hybrid?
Enterprise App Store
Evolution of the Ecosystem
Backend as a
Service
Backend as a
Service
Data Store
REST API
Optimized Data Transfers
User Management
Communication
Social
Geo location
Analytics
Why Use BaaS?
In Summary
• BYOD is driving consumerizaFon in IT in enterprise • MarkeFng now controls the purses; not IT • Ini?al adopters in Sales force automaFon, CRM, Field
Service AutomaFon • Companies are grappling with how to build. Real
Ques?on should be What to build? • Remember the 5% rule • BaaS de-‐cluGers the backend, so that developers can
focus on experiences • Open source will leapfrog proprietary plaKorms • Begin with Cost saving models & graduate to Revenue
generaFng models
ONE LAST THING
An army travels on its stomach. Napoleon Bonaparte
[email protected] www.xebia.in
References Mobile Stats • http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats Enterprise Mobility • http://www.wired.com/insights/2013/02/why-your-enterprise-must-rethink-mobile-app-development/ • http://www.wired.com/insights/2013/08/enterprise-mobile-apps-old-school-new-rules/ • http://www.mobilemarketer.com/ • http://mobileenterprise.edgl.com/top-stories BaaS • http://en.wikipedia.org/wiki/Backend_as_a_service • http://blogs.forrester.com/michael_facemire/12-04-25-mobile_backend_as_a_service_the_new_lightweight_middleware • Google & Flickr Images
