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Websites beyond the project
and IP issues
Presentation by Dr Ylva Berglund Prytz
TRAINING WORKSHOP
Atelier de Formation SUSTAINABILITY & EMBEDDING
Ancrage et Durabilité Tangier/Tanger,
17 > 19 / 11/ 2011
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Websites beyond the project
and IP issues
Dr Ylva Berglund Prytz
Euromed Heritage 4 workshop, Tangier 16-19 Nov 2011
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So at the end of your project you have a great website with fantastic material. Then
what?
Keep maintaining site
add new material
fix broken bits,
refresh look and feel, etc
Needs:
staff time
skills
funding
Leave as is
broken links
information out of date
looks old
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http://www.english.ox.ac.uk/ (-2001)
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http://www.english.ox.ac.uk/
(2001-2005)
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http://www.english.ox.ac.uk/
(2005-2008)
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http://www.archive.org/
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Think about
What do you want to preserve?
What do you want the site to do?
What resources do you have?
Never too early in to start planning for ‘after’
Ideally in project plan with funds allocated
message, audience, method
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Different kinds of sites
Project information
Disseminate results/outputs
Web-based archive
Engage users
Collect responses
…
Broadcast Communicate Receive
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A WEBSITE HAS MANY ELEMENTS
Which ones can you preserve?
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More than your text…
Page design – look and feel
possibly scripts (to enable various functions
on site)
Material on the site
Website text & images
Collections (?)
Domain - URL
Host – web server where page is ‘published’
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Web server
URL
http://111.222.333.444 http://projects.oucs.ox.ac.uk/openspires/greatwriters
http://users.ox.ac.uk/~ylva/
http://writersinspire.org http://ylva.info
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Web server
URL
http://111.222.333.444 http://projects.oucs.ox.ac.uk/openspires/greatwriters/
http://users.ox.ac.uk/~ylva/
Euromed Heritage 4 workshop, Tangier 16-19 Nov 2011 - Ylva Berglund Prytz
http://writersinspire.org http://ylva.info
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URL does not exist/has expired
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Web server
URL
http://111.222.333.444 http://projects.oucs.ox.ac.uk/openspires/greatwriters/
http://users.ox.ac.uk/~ylva/
http://writersinspire.org http://ylva.info
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DESIGN & CONTENT
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Solution (for 0-involvement site)
Design difficult to change
Keep simple (minimize external links, scripts,
...)
Update text to reflect end of project
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CONSIDER DYNAMIC MATERIAL
Blog feed
RSS
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Examples
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Benefits and draw-backs
Dynamic, ‘living’ collection
Adding w. minimal effort
New material without project involvement
No/less control
Who monitors/fixes in case of problem?
No guarantee (quality/quantity)
Looks up to date but has outdated information
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USE EXTERNAL SERVICES
Great War Archive and FLICKR
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In 2008 the
University of
Oxford invited
the general
public to submit
their material
and stories from
the First World
War to an online
archive
In 4 months,
6,500 items
were collected
Website: www.oucs.ox.ac.uk/ww1lit/gwa
Funded by JISC (for 4 months only), after that using Flickr to collect further contributions.
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RunCoCo’s three sustainability
strategies*
A. Aim for two-way engagement
B. Be where your users are – be part of your
community
C. Challenge your assumptions
* http://projects.oucs.ox.ac.uk/runcoco/resources/RunCoCo_Report.pdf
Building an (online) community takes time and resources
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Making a site isn’t enough...
Make sure your site can be found!
Search Engine Optimization (SEO)
Form links with others
Wikipedia:
http://en.wikipedia.org/wiki/Search_engine_optimization
Google Search Engine Optimization Starter Guide
http://www.google.com/webmasters/docs/search-engine-
optimization-starter-guide.pdf
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IP ISSUES
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I’m not a lawyer...
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Image http://bit.ly/rLCGQD
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Rights for all material
Material going out
Material going in
Project
production
Right to use? Help user Acknowledge creator
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Why do we care?
Protect yourself
Make sure you are not breaking the law
Protect your material
Make sure it is not misused
Get recognition when re-used
Help your user
Easy to know how material can be used/acknowledged
Help spread your information
Acknowledge source Take-down policy
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Creative
Set of ‘ready-made licences’
Multi-national
Allow re-use with possible restrictions on re-
distribution, modification, commercial use.
http://creativecommons.org/
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To summarize....
What do you want your site to do?
How can you do that?
Resources
Technology
Community
What rights?
Protect yourself
Help user
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Websites beyond the project
and IP issues
Dr Ylva Berglund Prytz
Euromed Heritage 4 workshop, Tangier 16-19 Nov 2011