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![Page 1: website traffic by up to 55%documents.nam.org/CMA/CMA2014SLC/LAI_Video_CMA_SLC_2014.pdfListen to Weird Al Yankovic parody Lorde's song "Royals" while touting the Assoaauot CURATION](https://reader031.vdocuments.mx/reader031/viewer/2022030503/5aafbfe87f8b9a190d8dbb7f/html5/thumbnails/1.jpg)
![Page 3: website traffic by up to 55%documents.nam.org/CMA/CMA2014SLC/LAI_Video_CMA_SLC_2014.pdfListen to Weird Al Yankovic parody Lorde's song "Royals" while touting the Assoaauot CURATION](https://reader031.vdocuments.mx/reader031/viewer/2022030503/5aafbfe87f8b9a190d8dbb7f/html5/thumbnails/3.jpg)
Embedded video content can increase website traffic by up to 55%
STORYTELLING
VIDEOWITH
The average person spends 23 minutes a day watching online videos
46% of people say they will seek information about a product after seeing an online video
![Page 4: website traffic by up to 55%documents.nam.org/CMA/CMA2014SLC/LAI_Video_CMA_SLC_2014.pdfListen to Weird Al Yankovic parody Lorde's song "Royals" while touting the Assoaauot CURATION](https://reader031.vdocuments.mx/reader031/viewer/2022030503/5aafbfe87f8b9a190d8dbb7f/html5/thumbnails/4.jpg)
75% of senior executives are watching work-related videos on business-related websites every week
65% of senior executives visit a vendor website after watching a video
Senior executives prefer to receive information through a mix of text and video
C-SUITE
VIDEOAND
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1 billion unique visitors every monthOver 6 billion hours are watched each month 100 hours of video are uploaded every minute
80% of traffic comes from outside the US
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