Twin Cities Eloqua User GroupFebruary 26, 2013
today’s agenda
start end
Updates &Announcements
Ask the Consultants
Open Discussion
E10 Dynamic & Shared Content
Cloud Connector -‐ Form Submit
Cloud Connector -‐ NetProspex
Updates & Announcements
updates and announcements‣User Group is growing‣ dedicated training room
‣R1 is growing - welcome to:‣ Rob Shellum, Director of Sales (Minneapolis)‣ David Halladay, Integration Specialist (Orlando)‣ John DeBrincat, Director of Consulting Services (Los Angeles)
‣More positions to fill‣ Business Intelligence Architect‣ Marketing Automation Consultants (multiple locales)
‣Oracle acquisition of Eloqua is complete!
E10 Dynamic & Shared Content
E10 dynamic & shared contentShared Content:
‣ Static snippet of content to be used multiple places
‣ PROs: ‣ Update content in one place‣ Increase efficiency‣ Increase consistency
‣ CONs: ‣ No advanced logic
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E10 dynamic & shared content
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Dynamic Content:‣ Allows different content to be substituted depending on rules and associated criteria
‣ Can switch images, text, content blocks, ect
‣ PROs: ‣ Advanced logic
‣ CONs: ‣ Can take time to build out
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E10 dynamic content
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‣Demo: How to build
‣Testing:‣ Scroll through in the WYSIWYG editor using arrows‣ Change contact record to meet the rule and send tests‣ Preview for different users who meet different criteria
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‣Tips and Tricks‣ How to collapse if null‣ Evaluated in order, if none than the default‣ When using on landing page, must tie back to user‣come from email‣web data lookup
‣ Creative Uses‣ Newsletter‣ Email Footers‣ Data cards
Cloud Connector Feature:Form Submit
Form Submit - Cloud Connector‣ Form Submit (Contact): allows you to pass in an Eloqua Contact and
have the data in that Contact structured into a submission of any web form.‣ Form Submit (Prospect): allows you to pass in an Eloqua Prospect and
have the data in that Prospect structured into a submission of any web form.‣ Form Submit (Company): allows you to pass in an Eloqua Company and
have the data in that Company structured into a submission of any web form.
Cloud Connector Feature:NetProspex
Ask The Consultants
Open Discussion / Social Time
REMINDER: Next Session - March 26
8009 34th Avenue South, Suite 300Minneapolis, MN 55425
P: 763.355.1025E: [email protected]: www.relationshipone.com
