Download - Turn Your Rental Customers Into
Turn Your Rental Customers IntoYour Top Customers
Liz Reisman, Creative Music Center, Monroe, CT
“We stuff a booklet of in-store coupons into rental cases!”
IDEA #1
Connie SmithWard-Brodt Music,
Wisconsin
“Students need accessories throughout the year so we send out a couple of emails a month reminding them to come in and get them.”
Scott SummerhaysSummerhays Music, Utah
IDEA #2
“We also try to push the supplemental instruments such as piccolos for the flute players and tenors for the good alto players.”
BONUS!
“We write and call these people because we know who they are, where they are and what they play. We also know when they’re ready for a step up because we know how long they’ve had their rental.”
IDEA #4
Russ BeacockBeacock Music, Washington
IDEA #4
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IDEA #1
• Send personal notes
MAKE MORE MUSIC MAKERS
Remember the goal:
• Make check-in calls
$3,294
$150