The New Rules of Entrepreneurship
Cory J. Miller iThemes
@corymiller303
@corymiller303#ConfluenceCon
Jan. 1, 2008
@corymiller303#ConfluenceCon
The current way is broken & flawed
@corymiller303#ConfluenceCon
Selfish & self-centered !
Focused on the one over the many
@corymiller303#ConfluenceCon
That’s stupid
@corymiller303#ConfluenceCon
Entrepreneurship is a noble profession with
a higher calling
@corymiller303#ConfluenceCon
Make a difference in the world rather than
robbing it blind
@corymiller303#ConfluenceCon
For People, For Purpose,
For Profit
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The new definition in four words
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Making people’s lives awesome
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Not JUST your own
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You, your family, your team,
your team’s family your customers, your partners,
your community
@corymiller303#ConfluenceCon
Through offering our work to the world
@corymiller303#ConfluenceCon
BTW, it’s the best way to make money
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Let’s talk about profit …
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Profit without purpose breeds greed
@corymiller303#ConfluenceCon
@corymiller303#ConfluenceCon
And profit without any mutual value
is stealing
@corymiller303#ConfluenceCon
Profit should be a metric of your work’s value,
not your greed
@corymiller303#ConfluenceCon
The new bottom-line is “Have we made a difference
in people’s lives?”
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More impact, more value = more reward
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“You and your work changed my life …”
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I stopped apologizing for making money
@corymiller303#ConfluenceCon
If it’s also for purpose and people,
you don’t have to
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Let’s talk about purpose …
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We can’t all save baby seals
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“We don’t make movies to make money, we make
money to make movies.” —Walt Disney
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Profit fuels & funds purpose
@corymiller303#ConfluenceCon
I find purpose in my work by using my time & talents
for the benefit of others
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The real reward is actually not profit, it’s purpose
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“You saved my bacon!”
@corymiller303#ConfluenceCon
Do work you enjoy, with people you love,
for people you care about
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Passion births even greater purpose
@corymiller303#ConfluenceCon
The best businesses champion the causes of their customers
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… and are sherpas for their customer’s
hopes & dreams
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“Perhaps the best example of how I really feel about your
company involves a bit of personal tragedy …”
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The effect?
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Customers will love & reward you
@corymiller303#ConfluenceCon
Amazing, talented, committed, passionate
people will want to join you
@corymiller303#ConfluenceCon
And you’ll make the world a better place
@corymiller303#ConfluenceCon
For People, For Purpose,
For Profit
