S O C I A L M E D I A & T H E T R A N S PA R E N T S C H O O L C O M M U N I T Y
T H E 1 4 0 C H A R A C T E R C O M M U N I T Y
C H R I S C A S A L P S 1 0 B R O O K LY N - N Y C D O E C C A S A L @ P S 1 0 . O R G @ M R _ C A S A L
http://goo.gl/xWeFwqPresentation:
S E S S I O N B A C K C H A N N E L
#ascdrm410
@ P S 1 0 B R O O K LY N
W H O W E A R E
• Chris • computer teacher • technology coordinator • Google Apps & iPad geek • @mr_casal & @PS10Tech • http://about.me/mrcasal !
• PS 10 • K-5 public school • GAFE • iPads for teachers • Technology is a big focus • @PS10Brooklyn
@ P S 1 0 B R O O K LY N
• Twitter is but the entry point
• We Tweet, Vine, Instagram, Facebook…
• Social media for the transparent & engaged learning environment
W E D O N ’ T D O I T A L O N E
• Website • ps10.org • collaborative between PTA & staff • staff directory of email & class sites • Calendar, event notices, pictures
• Twitter • @PS10Brooklyn • Facebook • PS 10 Brooklyn
Teachers are the social media ambassadors of your school community
W H Y T W I T T E R ?
• Twitter was new to all
• sometimes it’s easier to teach a new thing than a familiar thing a new way
• Easy to keep “personal” and “professional” separate
• no one had a “personal” account
• It’s a quick, easy to use broadcast platform not requiring viewers to have an account
TA G B O A R D . C O MB U T W H A T A B O U T T H E PA R E N T S N O T O N S O C I A L M E D I A ?
W E H AV E H A S H TA G S …
# P S 1 0 B K TA G B O A R D . C O M / P S 1 0 B K
# P S 1 0 S W TA G B O A R D . C O M / P S 1 0 S W # P S 1 0 S T TA G B O A R D . C O M / P S 1 0 S T
O U R G E N E R A L C O M M U N I T Y H A S H TA G
#ps10bk
O U R “ S T U D E N T W O R K ” H A S H TA G
#ps10sw
O U R “ S T U D E N T T W E E T E R ” H A S H TA G
#ps10st
C O N N E C T I N G W I T H F U T U R E C O M M U N I T Y M E M B E R S
W E D O A N A L O G T O O
O U R T W E E T I N G G O A L
• Give parents a glimpse inside during the day
• Be transparent
• Share successes
• Engage & connect with, and beyond, our community
R O A D M A P…
• Pick a platform
• Build a framework
• be flexible and adventurous
• Let your teachers be your ambassadors
• trust
• Support & encourage engagement
Communication & community are built, most solidly, when the methods are natural and useful
T H E PA P E R W O R K
• Boilerplate NYCDOE “photo consent” form
• start-of-year packet
• covers wide variety of media and use
• Classroom teachers know parent comfort
• Clusters are informed
• master list readily available
You don’t need to show faces to show successes & engage families
F O L L O W U S !
• @PS10Brooklyn
• Over 30 staff members
• tagboard.com/ps10bk
• tagboard.com/ps10sw
• tagboard.com/ps10st
C O N TA C T
• Chris Casal
• @mr_casal & @PS10Tech
• thecasalos.blogspot.com & ps10tech.blogspot.com
• about.me/mrcasal
http://goo.gl/xWeFwqPresentation:
TA G B O A R D . C O M / A S C D R M 4 1 0