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Digital Media Offer
Student Communications Team Student Services Information Desk
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How can we help?
• Design • Develop digital media(video / animation) to your needs
• Consultancy • Advise on how to manage third party suppliers you have commission to do
the video • Advise on how to keep design in context of other Student Service
materials
• Project management • Manage the relationship with the third party you have commission to do
the video
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Why use us?
The benefits of the student communications team managing the production of student-facing moving images include:
• Applying a consistently professional identity and style to Student Services images • Taking advantage of experienced, trained, design professionals to oversee the
production of moving image content liaising with external video production agencies and designers
• Coordinating a wider variety of communications campaigns with video-based elements
• Using consistent and appropriate voice and tone • Reducing the duplication of content • Applying content proofing more rigorous prior to publishing
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Example Videos (1)
Welcome to the University of Sheffield
Handy tips to help you drift off
Making Your Money Matter
Working Out Your Degree Classification
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Pre-Production
Pre production is the planning phase of digital media production
• Client requirements • Financing • Crew requirements (Producer, Director, Cinematographer) • Concept development • Scripting • Storyboarding • Set construction / dressing / props • Shooting schedule • Location scouting / permission • Casting / auditions • Permissions
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Example Videos (2)
Discover Arts and Humanities SOAMS
Discover Us Moneywise
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Production
• Video (the actual filming, ) • Sourcing any stock footage (rights managed/royalty free) • Sourcing music tracks • Lighting (1-4 point lighting set up, use of reflector) • Camera filters • Digital formats • Footage capture
• Tracking and panning shots (camera dolly) • Tripod shots • Slider shots
• Storage • SD cards • External HD
• Animation (designing the elements and animating them)
• Sourcing third party elements • Creating artwork / preparing animation files • Animating the elements • Character animation • Lip synchornisation
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Video Examples (3)
Get Ralph Home Part 1 Get Ralph Home Part 2
Get Ralph Home Part 3 Global Campus
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Post-Production
• Video Editing • cutting segments (trimming), re-sequencing clips, adding transitions, etc.
• Re-recording and mixing • Sound Design
• specifying, acquiring, manipulating or generating audio elements
• Colour Grading • Altering or enhancing the colour of the video or still images
• Special FX • Computer Generated Imagery (CGI),
• Motion Graphics • Titles, lower thirds, basic animation
• Rendering • Generating the digital video file
• Final Delivery
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Plasma Screen Moving Images
Ask Sheffield
Feedback from Students Introduction to SSiD
Things Not Going Right?