Download - Social Media in Government
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Social Media in Government
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Jon Parks
Founder and Lead Dijital Strategist @ Dijital Farm, Digital Marketing Consultant, ASPE Instructor in Social Media, SEO, PPC & Google Analytics
Contact Info
From Jon Parks’ ProfileEmail: [email protected]: (919) 901-0485Google Plus: +Jon ParksTwitter: @jonparksLinkedIn: LinkedIn.com/in/jondparks
Jon Parks
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1. Use a Variety of Social Networks
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2. Play to the Strengths of Each Network
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3. Be Sure You Have a Plan
Photo: Flickr.com/photos/ivanwalsh
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4. Be Transparent
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5. Team Work
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6. Set Appropriate Expectations
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7. Be Quick, but Correct Your Mistakes
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8. Be Prepared for a Crisis
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9. Track Your Progress
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10. Keep Officials/Leaders Informed
Photo: Flickr.com/photos/mharrsch
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Summary
• Don’t make social media any harder than it has to be. Use the tools to your advantage.
• Remember: it’s a two-way conversation
• Track your progress and keep others informed.