About Me
I use current technology to build meaningful, “old-
school”, relationships between people
Blog: SleeplessInSocialMedia.comPinterest.com/AlinwagnerlahmyTwitter: @alinwagnerlahmy
• Currently second most popular Network, following Facebook
• Themed Boards
• 85% population is female, age 35+
• Extremely easy to create and manage
• A lot of engagement with your clients
Pinterest Best Practice
• Label all images with your store name and the Label name.
• Create fun boards, that show your personality and interest - so you can connect on a personal level with your customers
• Be Consistent - post updates to items, sets and collections on a regular basis
• Be Authentic, engage - Not enough to just create boards. Need to seek out users who like your store, like your labels - follow them and like their sets.
• Use “Style Analytics” to see the hottest brands• Use items with no models
Polyvore
• “Discover, Shop and Express Your Style”
• Sell through creating Boards• Community of 20m users, 1
billion monthly set impressions• accounts for 20% of social retail
conversations• Average order purchased via
Polyvore is about $220.
Polyvore Best Practice
• Label all images with your store name and the Label name.
• Create sets and collections based on seasons well as life events and holidays
• Be Consistent - post updates to items, sets and collections on a regular basis
• Be Authentic, engage - Not enough to just create boards. Need to seek out users who like your store, like your labels - follow them and like their sets.
• Use “Style Analytics” to see the hottest brands• Use items with no models