Download - Semester projects
![Page 1: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/1.jpg)
Semester projectsErasmus students 2015Marketing in English
![Page 2: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/2.jpg)
ANALYTICALANALYTICAL PART PART
![Page 3: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/3.jpg)
CREATIVE WORK #1CREATIVE WORK #1
![Page 4: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/4.jpg)
![Page 5: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/5.jpg)
GENERAL ANALYSE:- go to website www.bikonour.com- define advantage and disadvantige (what do you like it, what don´t)
![Page 6: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/6.jpg)
CREATIVE WORK #2CREATIVE WORK #2
![Page 7: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/7.jpg)
MACROENVIRONMENT:- define competitors (microenvironment)-make marketing macroenvironment analyse of your target market (Spain or France or Italy or Rumenia)
![Page 8: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/8.jpg)
CREATIVE WORK #3CREATIVE WORK #3
![Page 9: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/9.jpg)
CUSTOMERS:
- define customers (by factors)(Spain or France or Italy or Rumenia)
![Page 10: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/10.jpg)
CREATIVE WORK #4CREATIVE WORK #4
![Page 11: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/11.jpg)
QUESTIONNAIRE:
- make google questionnaire and ask at least to 30 respondents (from your target country)
![Page 12: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/12.jpg)
CREATIVECREATIVE PART PART
![Page 13: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/13.jpg)
CREATIVE WORK #5CREATIVE WORK #5
![Page 14: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/14.jpg)
SEGMENTATION:- define your target segment (describe in detail- how your customers look like...)
![Page 15: Semester projects](https://reader031.vdocuments.mx/reader031/viewer/2022020202/579071fa1a28ab6874a49bd8/html5/thumbnails/15.jpg)
MARKETING STRATEGY:- design marketing strategy – focus on distribution and communication strategy for your target market