![Page 1: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/1.jpg)
Reasons for Japanese startup
to expand into Indian market
SAgri India
Executive Supervisor
SATOSHI NAGATA
![Page 2: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/2.jpg)
Ice Break
SATOSHI
NAKAMOTO
![Page 3: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/3.jpg)
Self-Introduction
Global Human Resources Management
Sales and Huge enterprises Experience
Startup and Family Business
India Career has begun
Launching R&D and sales in India
![Page 4: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/4.jpg)
Why I’m in India?
1. Great Talent
2. Less Japanese
3. Startup-India!
![Page 5: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/5.jpg)
Agenda
1. Reasons for Japanese Startup to
expand into Indian market
2. Examples of Japanese Startups
into Indian market
3. SAgri Introduction
![Page 6: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/6.jpg)
Reasons for Japanese startup
to expand into Indian market
![Page 7: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/7.jpg)
Why India?
1. Great Talent
2. R&D
3. Huge Market Volume
![Page 8: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/8.jpg)
Great Talent
Political Science
and Economics Dept
Subject Number
Applicants 8,633
Admitted 525
6%
Humanities
&Social Sciences
Subject Number
JEE Applicants 161,319
Qualified 38,705
Admitted 43
0.1% !?!?!?!
![Page 9: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/9.jpg)
Great Talent
Mr. Sundar Pichai –Google CEO
Mr. Shantanu Narayen – Adobe CEO
Ms. Kiran Mazumdar-Shaw-Biocon CEO
![Page 10: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/10.jpg)
R&D
Global R&D
Innovation Centre
![Page 11: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/11.jpg)
Huge Market Volume
1. China 1,389,618,778
2. India 1,311,559,204
3. United States 331,883,986
4. Indonesia 264,935,824
5. Pakistan 210,797,836
2nd Largest Population
![Page 12: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/12.jpg)
Examples of Japanese startups
into Indian market
![Page 13: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/13.jpg)
Examples-Great Talent
IIM-B
IISC IIT-H
Prof. Kazuaki Oda
Serial Entrepreneur
Investor
Keynote-Speaker
Nagoya University
(Visiting Professor )
Institut Teknologi
Bandung (Guest
Lecturer)
![Page 14: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/14.jpg)
Examples-R&D
Mr. Atsushi Kuroda
CEO, Founder
Specialist of body posture
assessment for 16years
Posture assessment software
R&D Centre in India
![Page 15: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/15.jpg)
Examples-Huge Market
Enterprises, VC Global Partner
Global Tech Venture
Mr. Ryo Nakagawa
Founder, CEO
Serial entrepreneur having launched
and successfully exited three
companies in the domains of marketing,
IT and recruiting.
Global Tech Startup Community
![Page 16: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/16.jpg)
Examples-Huge Market
Application in India
Mr. Kota Kubo
Co-Founder, CTO
Launching AI health-tech solutions
![Page 17: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/17.jpg)
Challenges for Startups
1. Who is the right person to
reach?
2. Positioning in Indian market
3. Price overview
![Page 18: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/18.jpg)
SAgri
Introduction Part
![Page 19: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/19.jpg)
Our Ask
1)Business Partner
2)Research Partner
3)Indian Mentor
![Page 20: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/20.jpg)
Corporate Information
Name:SAgri Co., LtdEstablished :14/06/2018Capital:3 million JPYAddress:725-1 Hikami Tamba Hyogo(HQ)2-16-8 Dogenzaka Shibuya-ku,TokyoTeam :9 people
Managing Director:Shunsuke Tsuboi
Business:Software development Related withAgriculture:Utilize Agriculture Datum :Agriculture Datum consulting
Organization
Share holders:Shunsuke Tsuboi 93%(100,000 Shares)GLOCALINK Inc. 5%(5,000 Shares)Hiroya Hanafusa 2%(2,000 Shares)
Team/9 people
Directors/2
Engineers/3
Designer/1
Sales/1
Overseas-India/2
![Page 21: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/21.jpg)
Founder Story
04/2014 Yokohama National UniversityMajor: Mechanical Engineering, Planning & Simulation
06/2016 to 03/2019Uchiyu Co., LTD Founder & CEOGenerated 20 million JPY Revenue in 2 years
04/2017 to 03/2018DMM AcademyAssignment: DMM.AFRICA & HASSYADAI
06/2018Sagri Co., LTD Founder & CEOOver 10 times Awards record in Japanese Market
12/2018 to 02/2019Agribuddy India Global Trainee
![Page 22: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/22.jpg)
Our Mission
Everyone can join Agriculture Without any ’’Experience’’
「”Optimize” Agriculture」
![Page 23: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/23.jpg)
India-Situation
Source: Press Note on Poverty Estimates, 2011-12, Government of India Planning Commission July 2013
http://planningcommission.nic.in/news/pre_pov2307.pdf
4.5
6.4
2.1
Indian Population Composition
Urban area-Total people Rural Area-Wealthy Rural Area in poverty
210Million People
In Rural Are Suffering
From Poverty
![Page 24: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/24.jpg)
India-Situation
Chart source: original datum is coming from’’ National Crime Records Bureau, Accidental Deaths & Suicides in India – 2010’
https://www.downtoearth.org.in/news/45-farmers-commit-suicide-each-day-in-india--34387
43Farmers
Commit Suicide/Day
![Page 25: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/25.jpg)
Productivity is very low
Farmers with low education levels
![Page 26: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/26.jpg)
For India FarmersSAgri Support
①Collateral loan system
②Support the improvement of
the ability of farmers
Make agriculture more smarter
③ Data traceability for valuable product
![Page 27: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/27.jpg)
Relying on only Experiences??
More Easy
More Profitable
By Datum!!!!!
Application that Focuses onSmart Agriculture
![Page 28: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/28.jpg)
We focus on Soil Detail Info
![Page 29: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/29.jpg)
Our Focus points
[Factors]
1)Total number of carbon
2)Total number of nitrogen
3)Total number of bacteria
4)Mycorrhizal bacteria Number
5)Number of fungi
---Increase Organics in the soil
![Page 30: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/30.jpg)
Satellite data sensoring
![Page 31: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/31.jpg)
Sunlight
Total Rain Amount
Temperature(Ground,Air)Fertility
![Page 32: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/32.jpg)
Soil Test
Microbial activity degree
Photo data
Satellite data
Making map
![Page 33: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/33.jpg)
We can suggest best Agricultural machinesand materials in best timing based on Big Datum
Platform that can connect IOT or Drone byEach company API
![Page 34: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/34.jpg)
Establish Agriculture New Economy according to datum Organization of
farm land one by one
FUTURE VISION
![Page 35: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/35.jpg)
The 2th largest rice production countries/
Farmland area:Approximately 142 million hectares
→57%of India mainland is the farmland.
Number of farmers households:
about 58.2 % of India Population .
Market Size
![Page 36: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/36.jpg)
Huge Potential in India
1,389,618,778
1,311,559,204
331,883,986
264,935,824210,797,836 210,301,591 208,679,114
161,062,905 141,944,641 127,318,112
0
200,000,000
400,000,000
600,000,000
800,000,000
1,000,000,000
1,200,000,000
1,400,000,000
1,600,000,000
1. China 2. India 3. UnitedStates
4. Indonesia 5. Pakistan 6. Brazil 7. Nigeria 8. Bangladesh 9. Russia 10. Mexico
Population Ranking in the World
World Second Largest MarketUnited Stated Census
https://www.census.gov/popclock/print.php?component=counter
![Page 37: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/37.jpg)
1.Application FeeAt first free to use.
2.Agricultural Datum sales (BtoG , BtoB) ①Revenue Share model② Usage amount model
3.Crops sales representative10% management fee on the distributor
Business Model
![Page 38: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/38.jpg)
Target Traction Number
[Focus State]
1. UP
2. Telangana
3. Gujarat
4. Karnataka
5. North-East India area/7 states
Subject Farmers No. API Customers Revenue
Year-1 50 1 6.4Lak INR
Year-2 1000 50 8.3Lak INR
Year-3 10,000 100 7Cr INR
![Page 39: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/39.jpg)
Our Plan
Time Line Subject
August, 2019 Indian Test-Model Launch
August to October, 2019 Test checking and getting
Feedback
November to December, 2019 Indian Model Launch
![Page 40: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/40.jpg)
GET IN THE RING
LIGHT ROUND Winner
Major Award Record
Award Record in Japan
Youngest
Winner
Grand Prize
・Kanagawa Student IT Business Contest Grand Prize・Student Business Contest Grand Prize・CVG Campus Venture Contest Award of excellence・Kanagawa Student Business Contest Judgement Special Award ・’’Daichi no Chikara’’ Competition Future Seeds Award・Regional Revitalization Business Contest ’’Kangaroo’’ Encouraging prize・3rd TRYUMON TOKYO Contest Award of excellence
Other Awards
“10 times” in Japan!
![Page 41: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/41.jpg)
ACCELERATION Programs
シリコンバレー
02/2018 2018年2月Hiyaku Next Enterprise Silicon Valley
06/2018 Mirai-Project 2019
07/2018Shidou Next innovator
29/10/2018 to10/12/2018500 Kobe ACCELERATOR BATCH3
15/03/2019 to 26/07/2019MUFG DIGITAL ACCELERATOR
![Page 42: Reasons for Japanese startup to expand into Indian market · SATOSHI NAGATA. Ice Break SATOSHI NAKAMOTO. Self-Introduction Global Human Resources Management Sales and Huge enterprises](https://reader034.vdocuments.mx/reader034/viewer/2022042606/5f865f2c65aa236d602dbaac/html5/thumbnails/42.jpg)
ধন্যবাদ !!