Consumer-focused Strategies Workshop
Research Fellow Nottingham Trent [email protected]
Dr. Mariale Moreno
Layout of the Workshop
First Part
• Project presentations from each team(40 min)
• Presenting the cards (10 min)
• Brainstorming session with the cards (50 min)
Break (10
min)
Second Part
• Developing tangible actions (30 min)
• Team’s presentation (40 min)
Project Presentations40 min
What are the consumer-focused strategy cards?
What are the consumer-focused strategy cards?
• A tool to brainstorm ideas to better communicate, collaborate and innovate with final users and other stakeholders to promote pro-sustainable consumption and behaviours.
What are the consumer-focused strategy cards?
How to use the consumer-focused strategy cards?
=
Higher levels of
sustainable consumption
could be motivated
Brainstorm session50 min
Break10 min
Develop tangible actions30 min
Teams Presentations40 min
What did we learned/improved today by using the
cards?