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http://booleanstrings.wordpress.com/http://twitter.com/braingainhttp://www.linkedin.com/in/irinashamaevahttp://www.braingainrecruiting.com/ -
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Irina Shamaeva is an Executive Recruiter, a Partner,and the Chief Sourcer at Brain Gain Recruiting
She is an expert and an authority in Boolean,
semantic, deep web search; social networks; andadvanced sourcing productivity tools. Irina won the SourceCons Challenge in 2009 and
was a Speaker at SourceCon 2011. Irina leads the largest online Community of Internet
Sourcers, Boolean Strings Irinas blog http://booleanstrings.com/ :150K visitors 20K+ people have attended her webinars and
corporate training sessions in the last two years.
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Members of our large community, myblog followers, and recruiters who have
taken my classes have been asking meabout Sourcing Certifications over thelast two years.
Apparently theres evidence thatexisting certifications do not necessarilymean good performance.
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What has triggered the upcomingintroduction of certifications now, is that
Ive been getting moresourcingrequests than I can possiblyaccommodate.
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A modern Sourcer needs to excel at all availableresources (not just Google or just Social Networks) and beable to identify and combine the right resources for agiven project.
Modern Recruiters need to be Sourcers as well. They mustbe familiar with the basics of Internet research, no matterwhether they work with sourcers or not.
Sourcers need to have conceptual understanding of thetechnologies behind tools and information.
Sourcers must practice skills they have learned.
Sourcers need to be able to stay up-to-date and modifytheir tools as necessary.
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The Certification Program consists oflectures covering all the necessary
material across 3 sessions, hands-onpractice, Q&A interactive sessions, andtests. I will list Certified Sourcers on my siteand recommend their work to others.
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Instead of using the term Sourcing (aswe are used to in recruiting), and per agreat suggestion I got, I will call the
discipline PeopleSourcing (Recruiters call it Sourcing, Candidate
Sourcing, Talent Sourcing, or InternetRecruiting; sales people are not familiar
with the term Sourcing and call itName Generation or LeadGeneration.)
http://community.ere.net/blogs/irinashamaeva/2011/11/terminology-question-what-is-the-right-word-for-searching-for-professional-profiles/http://community.ere.net/blogs/irinashamaeva/2011/11/terminology-question-what-is-the-right-word-for-searching-for-professional-profiles/ -
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Peoplesourcing is findinginformation about professionals.
We do Peoplesourcing so that (either we or
our business partners) get on the phoneor, perhaps, on Skype or on Google-plus-hangout with just the right peopleand as soon as possible. Peoplesourcingwill make a cold call warm.
Those of us who do that could becalled PeopleSourcing Specialists.
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Two levels:
CPS-1 - Certified People Sourcer Level 1 (or
Certified Peoplesourcing Specialist Level 1) CPS-2 - Certified People Sourcer Level 2 (or
Certified Peoplesourcing Specialist Level 2)
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Level 1 is designed for all Recruiters,Sales, Business Development
professionals, and for junior Sourcers. Level 2 is designed for all Sourcers
and anybody who wants to take theirPeoplesourcing skills to the next level.
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1. Three 90-minute webinars in one day,with breaks between them, for each
level. For Level 1, I will cover the basics of
People Sourcing, go slowly, and providemany details and examples; for the Level2, I will briefly go through the basics andadd more topics, concepts, tools, andtips.
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Outline of these topics (for either level):
Internet Research. Search Engines: Syntax,operators, options; people search engines.
Social Networks: LinkedIn (in-depth);Facebook; Twitter; Google-Plus.
Productivity Tools: Parsing, Filtering,Browser Extensions, Verification; Use Cases
(Peoplesourcing Scenarios)
For each class I will provide slides,materials, and video-recordings.
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2. Three 90-minutes Q&A sessions;homework assignments; discussing
example test questions. 3. One month of Q&A over email.
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4. Test:
60 multiple-choice questions for Level 1
80 multiple-choice questions for Level 2. You will need to complete the test within
48 hours. The Test needs to be takenwithin the Testing Week. It can be takentwice.
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If you sign up for a CertificationPackage, you are welcome to attend
lectures for both levels. You will have todecide for which level you will take thetest.
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This is the first program that will: coverall the material that everyone
searching for professionals on the Internetneeds
assure that the attendees practice andmaster the skills they learn
teach the principals and ideas ofpeoplesourcing along with the rules and
templates be a proofof true hands-on people sourcing
skills
bereferred for new opportunities
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Certification Package (two full days oftraining, Level-1 and Level-2, along withthe materials and video-recordings; three
90-min Q&A sessions; homeworkassignments; one month of support; andtwo chances to take a test, at either Level1 or Level 2): $599.00
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All But Tests (the materials, the slides, andvideo-recordings for two full days oftraining, level 1 and level 2; one month of
support): $299.00 Upgrade to full program: $300
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Discounts. Those who have AIRScertifications (either current or expired)
relevant to People Sourcing: CIR, ACIR,or CSSR, get $150 off.
Those who have taken two or more ofmy 90-minute classes get $150 off.
Group Discounts are available.
http://booleanstrings.com/downloads/http://booleanstrings.com/downloads/http://booleanstrings.com/downloads/http://booleanstrings.com/downloads/ -
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The Boolean Basics is similar to the firstclass in the Certification Program
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Attendees from: The US, Canada, the UK, the Netherlands, Hungary,
India, Singapore, Ireland, and South Africa
The US NYC, Boston, Seattle, N. and S. California, AZ, CO, TX,
MD/ VA, and NC of the US people have AIRS certifications
Professions: almost all are Recruiters & Sourcers ~60% Recruiting Agencies ~40% Corporations, including Fortune 100
Microsoft, Wal-mart, Pepsi,
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Our team was raving about yourprogram at the end of the day
yesterday and how it compares toothers. Congratulations on getting thatup and running!
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I have now taken the Level II PeopleSourcing trainingby Irina Shamaeva. EXCELLENTI would highlyrecommend it. She has broken down the course intoLevel I and Level II. So that people can start wheretheir skills are today and conceptually understandwhat people-sourcing entails.
As a Level II participant I was able to review all ofLevel I and chose to attend the 4.5 hours of trainingat Level II. For advanced sourcers, Level II was justright offering technical explanations and behind thescenes solutions to utilizing your sourcing data moreefficiently.
In reviewing Level I, I would recommend that courseto EVERY Recruiter using a computer.
Fantastic training, Irina! Thank you for doing this forour industry and giving peoplesourcers a benchmark.
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Training in San Francisco, CA, USA atthe Talentbin HQ: Level 1: Wed, June 6 Level 2: Thu, June 7
Alternatively, Online: Level 1: Tue, June 12 Level 2: Thu, June 14
Q&A Sessions; weekly homework June-July 13th
Test week July 13th-July 20th.
Space is limited; reserve early.
http://maps.google.com/maps?q=1550+bryant+street+san+franciscohttp://maps.google.com/maps?q=1550+bryant+street+san+franciscohttp://maps.google.com/maps?q=1550+bryant+street+san+franciscohttp://maps.google.com/maps?q=1550+bryant+street+san+franciscohttp://maps.google.com/maps?q=1550+bryant+street+san+francisco -
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8:30 AM-10:00 AM PST Session 1: Search
Introduction: The purpose of mastering peoplesourcing Internet Research Terminology research Finding target companies Job Title research Where do the potential leads hang out?
Memberships Events
Search Engines [L2] How search engines work [L2] Deep, Surface, and Real Time Web [L1] The Boolean logic The fundamentals of Google Search
Syntax rules: the core operators; X-raying; special characters Utilizing Settings and Options Avoiding personalization; [L2] Verbatim
Strategies and Best Practices Searching process Excluding false positives Examples [L2] Custom Search Engines Searching without Google Search Engines Comparison Bing overview [L2] Bing/Yahoo syntax [L2] Blekko; DuckDuckGo; Exalead overview Metasearch engines
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10:30 AMnoon PM PST Session 2: Social Networks Introduction Finding prospects Communicating options
Call or email?
Why a modern recruiter needs to be Social The top networks comparison LinkedIn In-depth LinkedIn vs. Job Boards
Levels of membership How to properly use people search Uncovering Hidden names How to message members What can be revealed by X-raying [L2] LinkedIn secret productivity tips Facebook People search applications
[L2] Limitations Google-Plus What Google-plus means for your business People search techniques [L2] Google-Plus advanced tips Twitter techniques for branding [L2] More networks: Quora, Pinterest, Meetup, etc.
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1 PM-2:30 PM PST Session 3: Tools
What makes peoplesourcing productive? What about the phone? People Search Engines [L2] How People Search Engines work Pipl; Zoominfo; Jigsaw [L2] other people finders: Yahoo people search, Zabasearch, etc. X-raying vs. searching inside
How to X-ray membership sites What can and cannot be automated Parsing, Sourcing, and Filtering Tools Email Extractors Browser Extensions [L2] Outwit Hub How to find contact information Cross-Referencing and Verification Finding Friends
Xobni Distributed profiles and Dream Software Saving and sharing Searching Internationally [L2] The state of semantic search Posting Jobs Putting it all together Step-by-step Peoplesourcing Scenarios How to keep and improve your peoplesourcing skills
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A. The cost for the Certification program
is $599.00 payable via a credit card or via Paypal atthe link, or send a check to: Irina Shamaeva ~ 201 VistaHeights Road ~ El Cerrito CA 94530
For this price you get all of the following: 6 hours of training for your level 6 complementary hours of training for the other level 3 video-recorded 90-minute lectures and slide sets for your
level 3 complementary video-recorded 90-minute lectures and
slide sets for the other level extra materials and documentation one month of support two attempts to take a test
a beautiful certification to hang in your office if you pass
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Q. I will probably not be able to attendwhen you are giving the presentation
live but would like to view them afterwork and take your test afterwards. Is itpossible?
A. Absolutely! The lectures will be
recorded. The materials and therecordings are yours to keep.
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Q. Would the Level 1 be appropriate fora true beginner of sourcing?
A.Yes! Level 1 is appropriate for truebeginners and old school recruiters.
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A. Great question! The major goal of our certifications is to boost
productivity and to reflect true knowledge andperformance of those who pass the tests.
The material provided will teach attendees tounderstand the principles of peoplesourcingand to stay up-to-date.
The certification program will provide you will asolid foundation to succeed in any of yourpeople sourcing activities.
I do not believe in specialization such as "socialrecruiting" vs. "Internet sourcing"; a true specialistneeds to know it all. Therefore we only offer levels,not specializations
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A. We offer hands-on practice (a key to getting
hands-on skills!) to by providing practicesessions and one month of unlimited support
It is more affordable than AIRS certifications; Ioffer more material for lower cost.
Those who get the Certifications will be listedon this site. (Check out the current list of
Experts). I will recommend them for futureprojects, including "extra" projects coming myway that I can't accommodate at this time.
This is simply the real deal
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Available on
my blog
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Contact me at
510-233-9493 (PDT)
mailto:[email protected]:[email protected]