Ogury For Publishers
Monetization and insights, with unique consented data at its core
Ogury for Publishers is a cloud-based solution that provides companies with the integrated data and technology necessary to understand users across their entire mobile journey, engage them effectively, and optimize the monetization of mobile assets. Our SDK is integrated into more than 10,000 publisher apps and websites, providing consent management, insights and revenue.
Mobile Journey Marketing
first-party mobile user profiles400m
GDPR compliant100%
All Android and iOS apps
Challenge
Solution
Consent to Data
Data to Insights
01
02
Publishers are constantly trying to balance revenue optimization with user engagement. Integrating and managing multiple SDKs just to achieve 90% fill rates, often with ads that aren’t likely to engage the user, is a drain
With unique mobile journey data and purpose-built AI at its core, Ogury For Publishers optimizes your revenue, provides users with choice about what data they wish to share, if any, and provides you with precious visual insights to transform your mobile strategy. All in one place, with just one SDK.
Manage user consent collection for all your partners
by serving your users a single, explicit and clear
consent notice. Ensure compliance with global
regulations such as GDPR with one easy-to-manage
and non-disruptive consent notice, giving users the
ability to opt-in or opt-out of sharing their data. They
choose and remain in control.
Active Insights
Provide users with choice and control, to establish trust
on your time and resources. Furthermore, regulatory requirements mean you have to obtain and manage user consent across all third-party partners, adding further complexity.
Ogury’s unique mobile journey data, generated
from 400m mobile users, enables publishers to
map the entire mobile user journey, and see far
beyond what happens within their own apps and
websites.
Understand every user, and their mobile journey
Tap into Ogury’s unique mobile journey data with visual
insights. Monitor the performance of any app that matters
to you and benchmark against your own. Understand
how users engage with your competitors and behave
across all apps. Identify ideal users and new audiences
for your app.
Monitor competitors’ performance. Uncover actionable insights
Insights to Activation
Results 03Perform Media is a global sports media company, which trusts Ogury to handle monetization across its apps, and inform all aspects of its mobile strategy.
One SDK, powered by unique user journey
data and a purpose-built Revenue Optimization
Engine, makes complex monetization simple
for you and valuable for your users. With a deep
understanding of user behavior, Ogury Intelligent
Monetization selects and serves the most relevant
ad for each user, in real-time. Providing a seamless
experience for users, 6x average industry CPM,
and 100% fill rates.
Optimize revenue automatically with AI, while keeping users engaged
We were using another solution to monetize our games, but being such a small studio, we couldn’t handle all the networks, CPMs, and countries ourselves. With Ogury Intelligent Monetization, it’s like having ‘someone’ in-house optimizing our revenue with all the networks, countries, and CPMs. The result was an uplift of 40% in our game ad revenue. Additionally, having only one SDK means our games are more stable, which is very important for our presence in stores.
Dee Ann BelskySenior Director of Ad Ops and Monetization, Zedge
Active Insights