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Media Pack 2014
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BREAK IT DOWN• Established 2011
• South Africa’s first commercial internet radio station
• Over 10,000 listeners (Qualified Sessions) a month
• 8,915 Twitter followers
• 3,320 Facebook followers
• 4,000+ monthly radio website visitors
• Available on all devices (desktop / tablet / mobile)
• Native iPhone and Android streaming apps
• Publicly accessible radio studio at Woodstock Exchange
• Over 20 different niche radio shows with live DJs
• Light data usage at 20mb/hour
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QUALIFIED SESSIONS• A Qualified Session is a listener who is tuned-in for
longer than a minute
• This avoids counting listeners with poor connections / buffering problems
• Our average listening time is 50-60 minutes.
• Our rates are charged per qualified listener, per hour
Our stream and stats are provided by world industry leader, Triton, who are audited by Ernst & Young
Our pricing model has been featured in the Financial Mail, approved by DMMA and praised by Arthur Goldstuck
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GREAT FOR ADVERTISERS• Smaller audience of highly-engaged, highly-
targeted consumers
• You know they’re listening
• Easiest / most reasonably priced access to radio exposure
• Much like prices charged for qualified email leads, our transparent pricing model gives a value per guaranteed listener
• Companies can add experience to their marketing mix - ‘as featured on 2oceansvibe radio’
• Podcast available for convenient listening later or to feature in your newsletter
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BIG NAMES
• Jordan Belfort
• MC Hammer
• Imogen Heap
• Jack Parow
• Loyiso Bala
• Mika Hakkinen
• Koos Bekker
• Graeme Smith
• John Smit
• Billy Zane
• Helen Zille
• Pablo Francisco
• Vanilla Ice
• Chuck D
• Peter Sarstedt
• David Hasselhof
Some of the biggest names in world business and entertainment have featured on 2ov.fm
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PRICE LISTOur simple price list covers everything from basic interviews
and 30s spots, to full show sponsorships and events
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EVENTS• Live streaming radio with DJ playing tunes at your
event
• Interview clients, guests and staff live on-air, from your venue
• Photographs and punts during event via 2oceansvibe Radio’s Twitter and Facebook account (over 12,000 combined followers)
• Out-of-town / absent guests / can listen live to what they’re missing out on
• Post-event podcast delivered, with professional audio imaging, featuring your brand and interviews from the event
R12,500*Excluding PA system, transport and unforeseen extras
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THE INTERVIEW• 15 minute live interview either
in-studio or phone/skype
• 2 tweets from @2ovfm (8,015+ followers) promoting brand and interview
• Article with podcast of interview published on radio website
• Podcast emailed to clientR1,200
Interview rates are fixed and are not affected by listenership
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FULL SHOW SPONSORSHIP• Show naming rights
• 2 x 30 second ad spots during show
• 2 x 30 second ad spots outside show
• Weekly podcast published on radio site and main 2oceansvibe News website (300,000+ unique readers month)
• Competitions
• 2 x interviews a month
• 20,000 banner impressions / month on radio website
• Monthly editorial on 2oceansvibe News website
• 4 tweets a month from @2ovfm (8015+ followers) promoting show and linking to editorials / podcasts
R35 CPQCPQ stands for Cost Per Qualified session. So if a show gets 50 Qualified Listeners in an hour, the cost is R35 x 50 = R1,750
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FEATURE SPONSORSHIP• Segment naming rights
• 1 x 30 second ad spots during show
• 2 x 30 second ad spots outside show
• Weekly podcast published on radio site and main 2oceansvibe News website (300,000+ unique readers month)
• 10,000 banner impressions / month on radio website
• 4 tweets a month from @2ovfm (8015+ followers) promoting show and linking to editorials / podcasts
R25 CPQCPQ stands for Cost Per Qualified session. So if a show gets 50 Qualified Listeners in an hour, the cost is R35 x 50 = R1,750
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GET IN TOUCHHenk de Villiers
[email protected] 021 447 0503 084 472 4001
2oceansvibe Radio is part of the 2oceansvibe Media group 2oceansvibemedia.com