![Page 1: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/1.jpg)
![Page 2: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/2.jpg)
©2010 MasterCard.Proprietary and Confidential
El Programa de Educación Financiera para MasterCard en América Latina y el Caribe
Consumo Inteligente
![Page 3: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/3.jpg)
©2010 MasterCard.Proprietary and Confidential
![Page 4: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/4.jpg)
©2010 MasterCard.Proprietary and Confidential
Source: The Reputation Institute
Who’s Responsible for Financial Education?
![Page 5: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/5.jpg)
©2010 MasterCard.Proprietary and Confidential
Source: The Reputation Institute
Who’s Responsible for Financial Education?
![Page 6: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/6.jpg)
©2010 MasterCard.Proprietary and Confidential
Source: The Reputation Institute
Who’s Responsible for Financial Education?
![Page 7: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/7.jpg)
©2010 MasterCard.Proprietary and Confidential
Source: The Reputation Institute
Who’s Responsible for Financial Education?
![Page 8: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/8.jpg)
©2010 MasterCard.Proprietary and Confidential
Source: The Reputation Institute
Who’s Responsible for Financial Education?
![Page 9: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/9.jpg)
©2010 MasterCard.Proprietary and Confidential
CSR: Top Companies
Source: Harris Interactive, 2010
![Page 10: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/10.jpg)
©2010 MasterCard.Proprietary and Confidential
CSR: Top Industries
Source: Harris Interactive, 2010
![Page 11: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/11.jpg)
©2010 MasterCard.Proprietary and Confidential
Rank Company CSRI Rep
1 Johnson & Johnson 82.67 85.82
2 The Walt Disney Company 81.33 82.11
3 Kraft Foods 80.56 84.84
4 Microsoft 80.18 79.28
5 Pepsico 80.15 81.20
6 Apple 80.11 78.36
7 Hershey 78.24 81.41
8 SC Johnson 77.62 80.61
9 Kellogg 77.60 82.78
10 Google 77.35 79.31
Rank Company CSRI RI
1 Johnson & Johnson 82.67 85.82
2 The Walt Disney Company 81.33 82.11
3 Kraft Foods 80.56 84.84
4 Microsoft 80.18 79.28
5 Pepsico 80.15 81.20
6 Apple 80.11 78.36
7 Hershey 78.24 81.41
8 SC Johnson 77.62 80.61
9 Kellogg 77.60 82.78
10 Google 77.35 79.31
Source: Harris Interactive, 2010
CSR and Reputation
![Page 12: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/12.jpg)
©2010 MasterCard.Proprietary and Confidential
Why MasterCard Engages in Financial Education
Page 12Date
Aligned with MasterCard’s vision and business
Demonstrates corporate responsibility to regulators
Informed consumers will help protect all players of the industry and ultimately strengthen regional economies
Contributes to positive image and corporate reputation
![Page 13: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/13.jpg)
©2010 MasterCard.Proprietary and Confidential
©2011 MasterCard.Proprietary and Confidential
The Program
![Page 14: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/14.jpg)
![Page 15: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/15.jpg)
Regional Website+
Partner Model+
Community Outreach
![Page 16: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/16.jpg)
![Page 17: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/17.jpg)
![Page 18: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/18.jpg)
![Page 19: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/19.jpg)
![Page 20: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/20.jpg)
©2011 MasterCard.Proprietary and Confidential
Partner Tools
![Page 21: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/21.jpg)
Personal Finance Training
![Page 22: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/22.jpg)
![Page 23: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/23.jpg)
![Page 24: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/24.jpg)
![Page 25: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/25.jpg)
©2010 MasterCard.Proprietary and Confidential
“Gracias por la información, consejos y artículos tan valorables. Me ayudan a entender las situaciones cotidianas.”
What Consumers Are Saying
Page 25Date
“Felicidades a MasterCard por esta iniciativa
y al „Mi$ter Finanzas‟ en Brasil por compartir
unos consejos tan buenos.”
“Fue un articulo fantástico y estoy seguro
que será muy importante para aquellos que
están recibiendo su primer ingreso. Muchas
veces, eso es cuando empezamos a valorar
el dinero. Felicidades por el excelente
trabajo.”
![Page 26: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/26.jpg)
©2010 MasterCard.Proprietary and Confidential
Conclusions
Page 26Date
Consumer education is the responsibility of ALL players in thepayments ecosystem
Economies benefit from financially savvy consumers
CSR programs can provide business opportunities
As electronic payments penetration increases in LAC, financial literacy programs will become more important
![Page 27: MasterCard Worldwide Presentationfelaban.s3-website-us-west-2.amazonaws.com/memorias/... · 2018-11-28 · ©2010 MasterCard. Proprietary and Confidential Rank Company CSRI Rep 1](https://reader033.vdocuments.mx/reader033/viewer/2022042302/5ecd3e86c597974194584cd6/html5/thumbnails/27.jpg)
©2010 MasterCard.Proprietary and Confidential
Thank you…
Page 27July 19, 2010