Download - Major Drop Pitch Deck 2016
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MAJOR PROBLEM
SCARCITYUnavailability of goods people wanted
DISCOVERYIt was all over the place
COSTExpensive shipping fees into SEA
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MAJOR SOLUTION
BRIDGING GAPSBringing exciting brands into South
East Asia
FIND IT ALL HERECreate a space where brands and
customers meet
DELIVER VALUEDeliver value & affordability while
remaining profitable
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MAJOR MISSION
S.E.A’s LEADING ONLINE STREET-LIFESTYLE STORE
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Established June 2014
Revenue FY16 MYR1.4M
Online Orders FY16 23% of total sales (1,606 orders)
CAGR 11% Q-O-Q
Brands 68 Brands (as of Oct’16)
Products 3,600+
Objective Raise RM1,000,000
Major Drop Retail
Major Drop Online
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Male: 75%Female: 25%
Age: 16 - 35
Digitally-Savvy : - Social Media driven - Heavy mobile use - Online shopping
Value & Brand Driven: Knows the brand, appreciates quality and value for money goods.
Social Currency: - Fashion forward- Wants to be seen both online and offline
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South East AsiaThe new frontier
627.7 million
Total Population
252.4 million
Active Internet Users
Mobile Connectivity
776.3 million
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RM60 - RM120
RM360
RM70RM150
RM180
Head to toe3,500+ Curated, Fresh & Accessible Products
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Competitor landscape We’re not alone; but we’re well positioned
SEA
Brick & Mortar
West
Omni-channelOnline
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OnlineBrick & Mortar
Consignment DropshipWholesale55% 40% 5%
Shared inventory across channels
Multiple payment channels
Multiple fulfilment options
Shared loyalty program
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68 brands3,600+ products
Launched Major DropSunway Pyramid
June, 2014
Launched Majordrop.com
October, 2014
Online sales make up 23% of total
salesJune, 2016
Total online orders 583;
June, 2015
Online sales: 8% of total sales
June, 2015
Total online orders 1606; up 175%
June, 2016
Database 2015 10K; 5K
Database 2016 14K; 12.8K
RM1.1MFY2015
16.5k3.1k
Launched Snapchat March 2016
Launched Loyalty ProgramNov, 2015
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2016*RM1.4M2015
RM1.1M
2017*RM2.9MSales
CAGR11%
Q4 2016Raising
RM1.0M
Online
Offline
Total Sales
Online CAGR
40%
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Raising RM1,000,000
Technical ContentMarketing 40% 30% 10% Distribution20%
● Tech team expansion
● Website & Mobile improvements
● Warehouse Management Systems (WMS) upgrade
● Photographer/ videographer
● Collaborations
● SEM: Facebook, GDN, GSN
● Road shows & Events
● Collaborations
● MD home brand
● New MD counters
● New brand acquisition
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Exit StrategyProven exits in this segment
● HYPEBEAST IPO’s on the HKGEM Index @ $31M valuation
● Karmaloop, turned over $130M in 2014; sold to Shiek Shoes in 2016
● Migme acquires Shopdeca Indonesia
Potential International Acquirers Potential Regional Acquirers
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Board of Advisors & Investors
Asgari Stephens
● Managing Partner - Intelligent Capital Sdn Bhd and Trans-Econ Ventures
● 25 years of experience in both public and private equity investing in Malaysia
● Bachelor of Commerce (hons) - Melbourne University
● MBA - Cranfield University (UK)
Datuk Kamaruddin Taib
● Vast experience of serving on the Board of Companies Listed on Bursa Malaysia, Board of Companies listed on the Stock Exchange of India and Nasdaq (U.S.A.)
● Executive Chairman of Germanischer Lloyd GLM Sdn. Bhd.
● Director - Iris Corporation Bhd, Alkhair International Islamic Bank Berhad Group, Great Eastern Life Assurance (Malaysia) Berhad Group
● Bachelor of Science (Mathematics)
David Chang
● Head of Marketing & Expansion at Althea
● Over 10 years of experience with scaling e-commerce businesses in China and SEA
● VP E-Commerce + Strategic Planning - Genting
● COO - Living Social● Regional Manager - Groupon● MBA, Bachelor of Finance &
Marketing (Minnesota)
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Organisation Chart
Co-Founders/ Board of Directors
Mark Koh(Finance)
Hugh Koh(Creative)
Eddie Samad(Operations)
Lim Fei XiangCEO
FinanceMarketing &
BrandingOperationsE-CommerceRetail
- St. George Bank
- Westpac Bank
Australia
- BCom (Finance) -
USYD
- GDipFinPlan, CFP
- Founded Pestle &
Mortar Clothing
- BA Architecture &
Design
- Supply chain mgmt
- BRDB
- BA(HONS)
Information Systems
- Digital marketing &
advertising
- Previously Head of
Sales at Pencil Produce
- Double Degree
(Marketing * Comm) -
Monash University
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More than just brands, it’s about people over product.