Download - LinguaLeo General Presentation 2013
LinguaLeo
We are striving to become a global language platform,
a language supermarket, helping people learn in
easy, fun way.
LinguaLeo
The worldwide growth is
14.5% and revenues will
reach $2.58 billion or 7.3%
of the market by 2016*The global market for
digital English language
learning products and
services will reach
$1.72 billion in 2013*
*Ambient Insight Report «The Worldwide Market for Digital English Language
Learning Products and Services: 2011-2016 Forecast and Analysis»
$1.72billion
$2.58billion
LinguaLeo
Studying a foreign language for many people is as much fun as visiting a dentist.
It is hard, boring, and, on top of all, expensive.
*Ambient Insight Report «The Worldwide Market for Digital English Language
Learning Products and Services: 2011-2016 Forecast and Analysis»
LinguaLeo
Gamification
Earn meatballs and feed Leo daily
Increase XP and raise your English
level
We are making learning process fun - you have a likable cartoon character Leo
LinguaLeo
FunWe have over 250,000 pcs of licensed, custom,
and UGС content on our site
Videos Songs Books Courses Sets of words
People can use what they like as a tool for language study.And if we don't have it they can add their own favorite content.
LinguaLeo
Socialization
The social aspect of our products is very important.We allow users to build their own "prides", where they can
communicate, share and help each other.
LinguaLeo
Free or Inexpensive
$30per year
$5per month
Affordability is another key to our success.
A whole year of unlimited English lessons in our Premium model costs a whopping $30.
or
And if they can't afford that, a monthly $5 option is available.
LinguaLeo
LinguaLeo is a child of Aynur Abdulnasirov's vision. In 2009, he and his small team went to Thailand for six month and returned with the first version of the
product in early 2010.
LinguaLeo
In 2013 we entered Brazil, our first international marketand in 7 months have over 300K registered users.
LinguaLeo
Now we have the site and apps translated in Ukrainian andTurkish and we are eying other markets.
LinguaLeo
High retention next day after registration – 30%. On average, our user spends 20 minutes per visit on our site.
0%
10%
20%
30%
40%
45%
jul sep nov jan mar may jul sep2012 2013
27,8
32,7 3233,3
28,136,6
31,4
39,8
41,239,6
LinguaLeo
16 173Large number of daily registrations and growing +2М users since June
0
50 000
100 000
150 000
200 000
250 000
jan mar may jul sep mar may jul sepnov jan2012 2013
235 388
182 852
210 543215 805
124 980
145 846
199 035
169 743
190 797
103 094
155 437
172 154
LinguaLeo
Once the platform is built, making is available in a different language or as a target language is a matter of a short time.
LinguaLeo
Educational story attracts strong partners. We already work with HP, Nokia, Intel, Microsoft ...
LinguaLeo
Wide market. Languages are needed everywhere - from hospitality to schools, from
taxis to banks
And evenon the moon
LinguaLeo
Aynur Abdulnasyrov, 28, LinguaLeo founder & CEO.Serial entrepreneur with focus on education & services
Experienced Management
Alex Odin, 31, CPOCo-founder of LinguaLeo. Built and launched over 500 websites and services. Chosen as of Top-100 Runet Stars by pruffi.ru
Natalia Schelkunova, 39, CFOOver 15 years of finacial experience including 7 years as CFO with different organizations.
Anton Reinhold, 27, PhD, CMOFormer head of Global Online Consumer Sales division at Acronis. Over 7 years of hands-on experience in online sales and operations.
Michael Savuskan, 43, COO, CBDOOver 20 years of executive experience in Russia and the USA, in IT, Telecom and Consumer Electronics industries
LinguaLeo
Continuing Global Expansionand Adding New UI Languages
Latin America
Japan India Korea
China Ukraine Turkey
LinguaLeo
Group version for schools, universities, teachers, corporate users, and families
Increasing Product Offering
LinguaLeo
Online live education - allow individual teachers and schools to teach via Skype, phone, etc. using our platform as a tool.