58%

Western Europe

11.4% 56.9% 62.2%

Asia

2.3% 8.1% 6.1%North America

83.3% 20.8% 21.3%

Middle East

0.2% 4.3% 3.1%

U.S. FranceU.K.

Location of respondents

People would clearly prefer for their company to be acquired by a company from their own region. Asia comes second last to the Middle East

Q: Is a company’s culture important to you?

Q: In your opinion, how much does the culture within a company influence your work performance?

Q: Would the status of a company’s culture influence your deci-sion to work there?

MSLGROUP questioned over 1,600 people aged 18 and over and living in the United States, United Kingdom and France from April 13 - 17, 2013. Using the Internet to question over 500 people in each of those countries, the aim was to be able to analyze their perceptions about corporate culture, their views about M&A, and Chinese companies buying companies in their respective home markets. www.mslgroup.com

of the most pressing concerns are fundamental issues - working conditions, job losses, management style and ethical issues

Corporate culture should not be underestimated

More than half rated their level of concern at 1 or 2 on a scale of 7.(1 being most concerned)

Four out of five

Four out of five

two thirds

MSLGROUP study reveals Chinese companies must often bear the burden of paying a 15 to 20 percent premium in an overseas acquisition.Where does the playing field differ?

Leveling the M&A playing field

51.5%

24.6%26.9% 25.0% 25.1%

U.S. FranceU.K.

0%10%20%30%40%50%60%70%80%90%100%

7 6 5 4 3 2 1

Average

84.2%

68.5%

55.5%65.8%

82.1%

68.3%

55.6%67.2%

77.3%

65.7%

54.9%65.0%

U.S. France AverageU.K.

2.8% 10% 7.3%

Eastern Europe

Corporate culture is clearly more important in the US than in the UK or France

said they believe the culture of a company influences their work performance

said a company’s corporate culture would influence their decision to work there

consider the prospect of their company being acquired by a Chinese company as a threat 57%

said they would be concerned if someone from China headed the company where they work

US employees appear to be most concerned about their company being the target of an acquisition