Download - Leadership Presentations LC 3 Chap 5 Pres
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Lectures Based onLeadership Communication, 3rd edition
By Deborah J. Barrett, Ph.D.
Leadership Presentations
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Plan Prepare Present
The Three P’s of Oral Presentations
Determinestrategy
Analyzeaudience
Select medium/delivery method
Organizespeech andestablish logicalstructure
Get nerves undercontrol
Deliver, usingPPT effectively
Handle Q&A’s
Conduct post-presentationassessment
Developintroduction,body, andconclusion
Create graphics
Test the flow/logic
Edit/proofread
Practice,checking timing,room, equipment
Chapter 5 - 2
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Leadership Communication, 3rd edition by Deborah J. Barrett Chapter 5 - 3
Plan Prepare Present
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Leadership Communication, 3rd edition by Deborah J. Barrett Chapter 5 - 4
Messages
Media/forum
Timing
Communicator
Purpose/Objectives
Determine Communication Strategy
Audiences
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Analyze the Audience
1. Who is the primary and secondaryaudience for this presentation?
2. What is your purpose with this audience?
Chapter 5 - 5
3. What do they know,expect, and feel?
4. What is their motivation?
5. What do you expect theaudience to do and to feelbased on the presentation?
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Select the Medium and Delivery Method
Stand-up extemporaneous
Overhead
Computer
Round-table discussions
Flip charts or white boards
Video or phone conferencing
Team presentations
Chapter 5 - 6
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Using Extemporaneous Delivery
Characteristics
Most difficult and most effective formof presentations
Requires a lot of preparation
Advantages
Allows you to maintain eye contact
Permits adjustments to audience
Helps you to appear confident andknowledgeable
Chapter 5 - 7
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Selecting Round-Table Presentation Format
Encourages an informal, interactivediscussion
Builds consensus or gains agreement
Allows the checking of facts or identifiessources of missing facts
Surfaces and resolves issues
Accommodates providing a lot of informationin a short amount of time
Chapter 5 - 8
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Hand out the presentation before you start
Direct your audience to the specific page
State the major message of the exhibit
Explain any legends or symbols
Guide the audience through complex exhibits
Provide transition before turning page
Delivering a Round-Table Presentation
Chapter 5 - 9
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Establish eye contact with your audience
Be flexible and responsive to the discussion
Give your audience time to skim the page
Be alert to the audience’s body language
Delivering a Round-tablePresentation (continued)
Chapter 5 - 10
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Presenting Effectively as a Team
Clearly determine roles before presenting
Use a very tight, logical structure
Introduce each speaker and topic
Provide strong transition from speaker to speaker
Watch time carefully
Work out a method for handling Q&A
Check presentation space
Practice as a team
Chapter 5 - 11
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Organize and Establish aLogical Structure
Select the best structure for topic and audience
Use the pyramid to help in grouping topics andtesting the structure’s logic
Create a story board to facilitate developing thecontent for each grouping
Test the structure by seeing if you can tell thestory in a sentence or on one slide
Complete the development of each section oncethe overall structure seems logical
Chapter 5 - 12
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Leadership Communication, 3rd edition by Deborah J. Barrett Chapter 5 - 13
Plan Prepare Present
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Developing the Introduction,Body, and Conclusion
Tell them what you aregoing to tell them,
Tell them;
Then, tell them what youhave told them.
Chapter 5 - 14
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Audience Attention is Greatest at theBeginning and at the End
Lowest
Highest
Beginning End
The Hook
Your Presentation
AudienceAttention
ClosingStatement
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Summary
Q&A
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Leadership Communication, 3rd edition by Deborah J. Barrett Chapter 5 - 16
1. Context – the setting, the frame
2. Purpose – why are we here
3. Foreshadowing – what is coming
Effective Introduction – C P F
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Leadership Communication, 3rd edition by Deborah J. Barrett
Effective Introduction
Arouses the audience’s interest
Reviews context for presentation
Establishes your credibility and competence
Creates a rapport
Announces the subject and lists topics
Should not contain an apology
Starts quickly and gets to the point
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Leadership Communication, 3rd edition by Deborah J. Barrett
Effective Body Content
Is concise and specifically focused
Follows your outline and does not drift off course
Covers only what needs to be covered
Balances the general with the specific
Emphasizes what you can do for your audience
Does not contain anything to which the audiencecan say, “So what?”
Chapter 5 - 18
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Leadership Communication, 3rd edition by Deborah J. Barrett
Creating an Effective Agenda Slide
Today’s Agenda
Introduction Understanding of
current situation Competitive analysis Niche capabilities How you measure your
success Project objectives Overview of approach Proposed approach Team Structure Next steps Conclusion Q & A
Today’s Agenda
Understanding ofcurrent situation
Project objectivesand approach
Team structure andour capabilities
Next steps
Chapter 5 - 19
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Leadership Communication, 3rd edition by Deborah J. Barrett
Concluding Effectively
Summarize by going back over main points
Make a recommendation or repeat it
Do not stop abruptly with the statement,“That’s all.”
Make the most of the presenting opportunity byemphasizing main messages before and afterthe Q&A
Chapter 5 - 20
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Practicing
Go through your presentation at least twice
Try to recreate the speaking situation
Practice in the same room if possible
Try to practice at least once in front of a mirror
Time your presentation at least twice
Organize your presentation to allow last-minute adjustments
Be prepared, be flexible, and anticipate theunexpected
Chapter 5 - 21
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Leadership Communication, 3rd edition by Deborah J. Barrett Chapter 5 - 22
Plan Prepare Present
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Presenting with Confidence
Use appropriate eye contact, facialexpressions, and body language
Avoid common body language problems
Use an effective speaking style
Deliver effectively with visual aids
Manage the Q&A
Achieve a positive ethos
Chapter 5 - 23
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Using Effective Body Language
Move out beyond the podium if possible
Focus your energy
Maintain a comfortable, relaxed stanceappropriate to the situation
Stand with your feet comfortably spaced
Keep your body positioned facing your audience(never turn your back)
Demonstrate your message with gestures
Chapter 5 - 24
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Leadership Communication, 3rd edition by Deborah J. Barrett
Avoiding Common BodyLanguage Problems
1. Slouching or assuming other informal stance
2. Leaning to one side or the other
3. Pacing up and down or around the room too much
4. Clasping hands in front or behind
5. Standing with hands on hips
Chapter 5 - 25
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Leadership Communication, 3rd edition by Deborah J. Barrett
Avoiding Common Body LanguageProblems (continued)
6. Gripping the podium
7. Gesturing too much, too little, or when notappropriate
8. Fidgeting with keys, rings, pens, pointer, etc.
9. Rocking or shifting your feet
10. Leaning on the lectern or sitting on the table
Chapter 5 - 26
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Using an Effective Speaking Style
Do not speak too loudly or too softly
Articulate clearly
Pronounce each word correctly
Place accents where they should be
Vary your rhythm appropriately
Watch the “uh’s” or similar fillers
Chapter 5 - 27
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Delivering Effectively with Visual Aids
Check equipment and room inadvance
Introduce slides before youshow them
Walk your audience throughthem if necessary
Avoid blocking the audience’sview
Look at your audience, notback at the screen
No, No, NoTurning Back on
Audience
Chapter 5 - 28
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
Handling Q&A’s
Anticipate likely questions in advance
Plan who will answer them (in a team)
Announce timing of questions before speaking
Listen very carefully to the question
Repeat the question
Keep your answer short and simple
Avoid dialogue with a single questioner
After answering the last question, conclude byrepeating your main message
Chapter 5 - 29
McGraw-Hill/Irwin Copyright ©2009 The McGraw-Hill Companies, Inc. All rights reserved.
Leadership Communication, 3rd edition by Deborah J. Barrett
In Summary: Achieving a Positive Ethos
The best ways to project a positive ethos:
Believe in what you are saying
Be prepared
Create and maintain a rapport
Adopt a secure stance
Use comfortable gestures
Establish and maintain eye contact, ifappropriate for the culture
Adjust pacing based on audience response
Chapter 5 - 30